
Social Media Director
Enhanced Games, New York, NY, United States
Overview Join the Movement
The Enhanced Games are on a mission to enhance humanity, redefining the future of sports by merging scientific progress with elite athletic performance. The Games challenge conventional sporting norms, embracing medicine and science to push human potential while prioritizing safety, transparency, and innovation. Science and technology are recognized as fair advantages, allowing athletes to choose natural or enhanced competition. Setting the new gold standard in athlete health and safety, we mandate state-of-the-art medical profiling to monitor key health markers for all athletes competing at the Enhanced Games. And unlike traditional events, all athletes are paid, with million-dollar prizes for setting new world records. Funded by leading venture capitalists including Peter Thiel, the Enhanced Games operate independently of taxpayer money, ensuring financial sustainability and innovation. This is the future of sport - where science, athleticism, and progress inspire superhuman achievement.
Key Areas of Responsibility Develop and drive a social strategy focused on accelerated growth and fandom through innovative, platform-optimized content
Collaborate and consult across brand, production, executive and athlete teams to deliver compelling, story-rich and educational content
Lead live content development and publishing around key brand events and moments
Leverage innovation (technology, trends) to optimize and elevate engagement, cultivating both conversation and product conversion
Devise and sustain a cycle of performance measurement, reporting and organization-wide insight-sharing
Manage daily and long-term content calendars by platform
Overall administration and operational governance of brand-operated channels
Manage a team of individual social platform-specific experts/influencers
Skills & Expertise 8+ years in social media management in global sports, entertainment or high-growth startup
Demonstrable history of driving meaningful, high-velocity growth on social and/or YouTube
Proven ability to translate raw, complex data into actionable, strategic insights
Obsession with assessing metrics and optimizing social plans that yield thumbstopping, premium content
Experience managing enterprise-level social suites (Sprinklr, Sprout Social), video editing tools (Adobe Premiere, CapCut) and AI content tools
Expertise in digital hygiene, including MFA protocols, password management and platform-specific security frameworks
Superior copywriting and storytelling capabilities, with a clear sense of brand voice
Comfort and excitement working in high-stakes, live broadcast environments where accuracy, speed and precision are all paramount
Cross-functional, cross-continental collaboration with partners of varying levels of experience and duty
Knowledge in social commerce or direct-to-consumer experience, a plus
Bachelor’s degree in Marketing, Communications or a related field (or equivalent real-world experience)
The Role The Role
As the Social Media Director, you will own the narrative between our company and the audience—particularly the social media community. You will lead the brand strategy on all relevant social platforms like Instagram, TikTok, X and YouTube to build engagement and excitement. Reporting to the SVP of Content, you’ll be a strategic partner to leadership, our elite athletes and key divisions across the business.
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