
Business and Marketing Development Coordinator
Ring Power Cat, Saint Augustine, FL, United States
Primary Job Role
Qualifies all incoming web site and Cat sponsored leads. Ensures the lead or inquiry is valid, gains additional information and routes the leads to appropriate personnel within each division/department.
Tracks leads metrics via reports generated from Sales funnel activities.
Ensures accurate database identification of all customers. Reviews information with sales reps to ensure targeting proper industry and products.
Creates access and/or excel reports to pull appropriate data for target market segments and campaigns.
Engages in Cat Conquest Campaign database development, campaign communication and management, as well as sales submission and activity reporting.
Assists Marketing Coordinators with planning of Trade Shows and Customer Event lead generation, along with method to track leads and metrics as post‑show follow up.
Assists with charity events, events sponsored/hosted by Ring Power, and student field trips/tours at the WCC facility.
Researches market opportunity for consideration of new product or service offering. Works with Marketing Coordinators to develop awareness and lead generation campaigns on new products.
Completes a minimum number of daily prospect calls as determined necessary by Marketing Manager.
Develops process for gathering email addresses from customers and web inquiries for inclusion in our Digital Marketing initiatives.
Performs other duties as assigned.
Essential Job Competencies
Safety: Fully supports, encourages and follows safe work behavior, and considers safety of paramount importance in the workplace.
Job Specific Skills: Demonstrates the required depth and mastery of knowledge and skill associated with the job as identified in the Learning Management System (LMS) and other applicable sources.
Communication: Uses active listening skills, conveys information clearly and effectively, ensures others are kept informed, and avoids surprises.
Takes Initiative: Takes appropriate action to resolve issues without requiring direction; seeks others’ perspectives and makes timely decisions.
Planning and Organizing: Creates realistic schedules, evaluates progress, prioritizes actions, anticipates impacts and risks, and adjusts plans based on input.
Customer Oriented: Demonstrates concern for satisfying external and/or internal customers; responds quickly and effectively, presents a cheerful, positive manner.
Interpersonal Skill: Anticipates, notices, and understands concerns of others, develops positive relationships, handles challenging situations, and escalates when needed.
Information Gathering: Checks all appropriate sources, obtains high‑quality relevant information, ensures accuracy, documents sources, and organizes information.
Credibility: Demonstrates responsibility, reliability, fairness, maintains commitments, respects confidentiality, and is punctual and follows procedures.
Adaptability: Adapts to changing business needs, recovers quickly from setbacks, and is open to new ways of working.
Education and Experience
Formal Education: High School diploma or GED.
Experience: 1‑2 years.
Required / Credentials
Able to easily and effectively comprehend written material and communicate orally and in writing with employees and customers.
Computer skills to include Excel, Access, Word (advanced level), PowerPoint.
Not Required but Highly Desired Criteria
Bachelor's Degree from a four‑year college or university or related equivalent experience preferred.
Updating of Knowledge
Job requirements occasionally change requiring re‑training to stay current every 3‑5 years.
Responsibility for Change, Innovation, Overall Improvement, and/or Effectiveness
Problem Solving: Job requires problem‑solving ability; established examples / guidance are not always available.
Creativity: Job requires creativity as part of carrying out daily activities. New approaches are encouraged.
Autonomy: Job is not normally monitored, but overall objectives are clearly defined. Use of discretion in how the work is done, setting priorities and decision making is encouraged. More emphasis is placed on achieving the desired outcome than on controlling the process.
Working Environment
Stress Load: Occasional exposure to these stresses (less than 20% of the time).
Workload Fluctuation: Job frequently involves changes in priorities, complexity and/or quantity of work.
Work Schedule: Work is routinely performed during regular business hours with rare exceptions.
Organizational Impact
A person's performance in this job has noticeable immediate impact on expense, efficiencies or achievement of overall department objectives.
Supervisory Responsibility
Job has no subordinates / no supervisory responsibility (may work independently or as a member of a team).
Physical Demands
NA – Not applicable
O – Occasionally (up to 3 hours/day)
F – Frequently (3‑6 hours/day)
C – Constantly (6‑8 hours/day)
Environmental Conditions
NA – Not applicable
O – Occasionally (up to 3 hours/day)
F – Frequently (3‑6 hours/day)
C – Constantly (6‑8 hours/day)
C – Inside conditions: protection from weather but not necessarily from temperature change.
O – Outside environmental conditions: no effective protection from weather.
N/A – Extreme cold: temperatures below 32°F for periods of more than one hour.
N/A – Extreme heat: temperatures above 100°F for periods of more than one hour.
N/A – Noise: sufficient noise to cause the worker to shout to be heard above ambient level.
N/A – Vibration: exposure to oscillating movements of the extremities of whole body.
N/A – Hazards: includes a variety of physical conditions (e.g., proximity to moving mechanical parts, electrical current, working in high places, exposure to heat and/or chemicals).
N/A – Atmospheric conditions: fumes, odors, dust, mists, gases or poor ventilation.
N/A – Oils: there is air and/or skin exposure to oils and other cutting fluids.
N/A – Air particulates / contaminants: worker required to wear respirator.
RING POWER CORPORATION, INC. IS AN EQUAL OPPORTUNITY EMPLOYER
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