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Customer Strategy Manager

Prestige Consumer Healthcare, New York, NY, United States


Prestige Consumer Healthcare is a company that focuses on product innovation and quality in the over-the-counter healthcare and women’s health categories to better improve the lives of our customers and their world. For generations, our trusted brands have helped consumers care for themselves and their loved ones. We are the largest independent provider of over-the-counter products in North America, and we are constantly improving and creating products that match the ever-changing lifestyles and needs of people and families everywhere. Job Summary Partner with Marketing and Sales Executives to identify and capture current and future sales opportunities across all brands and sales teams. The primary responsibilities of this position are to establish the vision for the Category Development function for all Prestige Brand categories, create and implement strategic plans including shopper product placement, distribution priorities and new item commercialization which will drive increased sales and profit for both the brand and the retail customers. The Customer Strategy Manager will lead with the cross‑functional team (i.e. Marketing, Sales and Ops, etc) in the collaboration of all sales materials for all “go to market” strategies. Responsible for leading insight generation that will help the Sales organization understand current trends, identify key growth opportunities, new item sell‑in and develop or modify trade strategies. Major Responsibilities/Activities Lead development practices and principles with a focus on market trends, 4P’s, new item sell‑in and channel strategies. Develop strategic selling materials for the Sales organization across all categories including relevant consumer and shopper insights. Ongoing collaboration with Marketing and Sales teams to ensure alignment of corporate strategies and Retail customer goals/objectives. Develop new go‑to‑market strategy by class of trade across the category portfolio. Develop and distribute compelling sales and product presentations to the sales organization. Ensure that customers, third parties, and business alliances are well informed through continual feedback and communication. Ensure that requests, needs, and questions are promptly resolved. Ensure that information regarding Company products, programs, and promotions is appropriately provided. Promote goodwill and a positive image of the Company. Maintain the Company’s professional reputation. Keep management informed of area activities and of any significant concerns. Attend and participate in meetings and committees as required. Complete reports, records, and other documentation as required. Qualifications Must have a Bachelor's degree; MBA preferred. Must have at least 5‑7 years of CPG Customer Strategy, Trade Marketing or Sales relevant experience, preferably on an OTC brand – either internal or field based, and/or category development. Training and experience in the following areas: Highly developed presentation skills, interpersonal skills, loyalty card data, negotiation skills, sales skills, time management, project management and employee development training. Required Knowledge Strong leadership skills; ability to think strategically. Ability to analyze, interpret and develop recommendations from disparate data sources. Strong technical skill set including Shipment and Consumption analytics experience. Ability to develop and create compelling product sell‑in. Ability to collaborate and effectively work cross‑functionally. Strong knowledge of third‑party and direct distribution channels, pricing policies, and promotions strategies. Expert in Microsoft Office (Access, Excel, PowerPoint, Word), PivotTable. Experience working with syndicated databases IRI/Nielsen and database management. Experience with analysis of shopper data (consumer insight). Travel 20% ability to travel via car, plane, rail. No Sponsorship Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time. #HybridWork We follow a Hybrid work schedule. All applicants must be able to work in our Tarrytown office Tues/Wed/Thurs (remote on Mon/Fri). Work Hours 40 hours per week. Salary Range $140k to $150K #J-18808-Ljbffr