Growth Business Development Manager

Primary Spine Institute is a corrective spine clinic in Charlotte, NC, transforming spinal health through ethical, non‑invasive care. We’re on a fast‑growth trajectory, and we’re hiring our first Growth & Business Development Lead; a high‑impact, hands‑on role for someone ready to drive measurable patient growth, build strategic community partnerships, and optimize digital performance. Benefits Bonus based on performance Flexible schedule Paid time off Health & Wellness The Core Objective Your primary responsibility is to double new patient volume within 90 days. What You’ll Own Community & Partnerships Build high‑value referral relationships with pediatric offices, Pilates & yoga studios, schools, sports clubs, and healthcare partners Represent PSI at events and partner locations Develop creative initiatives to grow referrals within current patients Digital & Growth Systems Analyze website traffic and conversion performance (Google Analytics 4) Identify drop‑offs and recommend improvements to increase patient conversion Manage Google Business Profile performance Track leads, campaign ROI, and growth metrics across digital and community channels Support content initiatives including social media, monthly newsletters, and blog contributions Create patient reactivation campaigns leveraging the database Strategy & Ownership Work directly with founders to refine messaging, strategy, and ROI reporting Test, iterate, and implement new ideas to drive measurable results Take full ownership of initiatives and their outcomes Who Thrives Here 1–4 years in marketing, sales, outreach, business development, or growth roles Comfortable with both in‑person relationship‑building and digital analytics Motivated by measurable results and ambitious growth goals Highly organized, proactive, and accountable Enjoys autonomy, building systems, and running with ideas Aligned with PSI’s patient‑first, ethical healthcare values Excited by long‑term growth within an expanding clinic This Role Is Not For You If You prefer low‑pressure environments or “testing the waters” You need every task mapped out in advance You are uncomfortable being accountable for measurable outcomes You are not excited by growth or autonomy Why Join Now First dedicated growth hire at a clinic ready to scale Direct impact on patient growth and clinic expansion Meaningful performance‑based bonuses tied to new patient volume milestones Base salary: $60K–$90K + performance incentives Hands‑on ownership and a chance to shape the future of PSI To Apply Send your resume + a short note answering: “How would you approach doubling new patient volume within 90 days in a community‑based healthcare clinic?” We want candidates who can think strategically, act decisively, and are excited to own measurable outcomes. #J-18808-Ljbffr