
Theatrical Content Manager, Amazon MGM Studios
Amazon, Arlington, VA, United States
Theatrical Content Manager, Amazon MGM Studios Amazon MGM Studios is seeking a dynamic Content Manager to join our Theatrical Marketing team. This role will partner with Theatrical Marketing Managers to develop and execute compelling social, digital, and influencer marketing strategies that drive audience engagement and box office performance for film releases across Mexico.
The ideal candidate blends marketing, sociology, and storytelling to move at the speed of culture. As a trend decoder and pulse‑checker of the creative world, you will observe, decode, and shape the future of how creativity meets community. You will develop strategies that serve as bridges between the culture each film's audience(s) lives in and the film's campaign—ensuring every touchpoint feels authentic, exciting and resonant.
Key Job Responsibilities Craft and implement data‑driven social media strategies aligned with global campaign objectives for theatrical releases and owned profiles
Develop innovative digital storytelling and creative concepts with strong cultural relevance
Design comprehensive editorial calendars and amplification strategies for theatrical events
Monitor and leverage emerging trends and consumer behaviours
Coordinate with Marketing and PR teams to maximize campaign impact
Lead end‑to‑end content strategy development and implementation
Oversee content production, including briefing, editing, and quality control (including community management)
Manage production schedules and ensure alignment with marketing campaigns
Drive innovation in content formats and platform utilization
Analyse performance metrics and optimise content strategies accordingly
Maintain vendor relationships (agencies, freelancers, contributors)
Engage and manage agencies, social platforms and creative collaborators
Analyse trends, memes, subcultures, and social movements to identify opportunities for title relevance
Strategise on how to enter cultural conversations authentically
Write creative briefs rooted in cultural context that inspire innovative campaign executions
Build and manage a network of content creators
Negotiate and execute creator collaborations
Optimize international promotional opportunities
Track and analyse creator performance metrics
Collaborate with social media platforms (existing and emerging) to amplify campaigns and leverage latest technologies
Basic Qualifications 5+ years of professional experience in content, editorial, or marketing roles within the theatrical, film, or entertainment industry
Demonstrated success developing and managing content strategies across digital and social platforms, at global media companies
Experience using data and metrics to evaluate content performance and optimise for audience engagement
Experience collaborating with creative, marketing, and regional teams to deliver content aligned to campaign goals
Strong knowledge of the local entertainment landscape, content consumption trends, and cultural nuances relevant to the market
Experience communicating content plans and performance insights to internal stakeholders
Preferred Qualifications Experience in multi‑territory campaign management
Experience in digital marketing and content production timelines and process
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Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
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