Regional Marketing Specialist - Tennessee

It’s fun to work in a company where people truly BELIEVE in what they’re doing! We’re committed to bringing passion and customer focus to the business. Responsibilities Guide your bank’s area community engagement, branding and public relations initiatives throughout the assigned geographical territory. Manage the local marketing budget to ensure the geography stays on track and within budget throughout the year; report ROI where possible and track spend. Negotiate and lead all local sponsorships and partnerships. Coordinate local business development events. Coordinate, organize and execute events for the geography, including recruitment of participants and all logistics (customer appreciation, cause marketing, tailgates, bank‑sponsored programs, etc.). Serve as the primary contact for all area communications for various media outlets, including press releases and news media appearances. Work with corporate marketing managers to meet business objectives in the local market and act as a liaison between senior management in the geography and corporate marketing to identify corporate marketing needs centered around business goals and objectives. Manage local brand media spend, creative selection and asset delivery. Stay apprised of and report on competitive efforts/offers in the local market. Equal Employment Opportunity Statement Simmons First National Corporation and its subsidiaries are committed to a policy of equal employment with respect to a person’s race, color, religion, sex, ancestry, sexual orientation, gender identity, national origin, covered veterans, military status, physical or mental disability or any other legally protected classification. #J-18808-Ljbffr