Freelance Social Media Manager

Title Freelance Social Media Manager Industry Beauty and Cosmetics Location New York, NY Duration 3-4 months Responsibilities Manage and support the planning, development, and execution of the social content calendar in partnership with the Senior Social Media Manager. Act as a creative thinker and strategist, transforming brand objectives, community insights, and cultural signals into compelling content ideas. Write engaging, on‑brand social copy and captions tailored to each platform’s style and audience. Maintain a consistent, engaging brand voice across captions, comments, and community interactions. Lead monthly, bi‑weekly, and post‑campaign reporting, providing insights into performance, trends, and opportunities. Requirements 4+ years creating social‑first content with a strong portfolio of short‑form, platform‑native, trend‑led work. Strong copywriting, community management, and content editing skills. Skilled in graphic design + video editing using Adobe Creative Suite, Figma, Canva, and CapCut. Expertise across TikTok, Instagram, YouTube, Pinterest, plus platform algorithms and best practices. Highly proactive, organized, detail‑oriented, and adaptable in a fast‑moving environment. Skills Social Media Management Content Strategy Community Engagement Copywriting Graphic Design Video Editing TikTok Marketing Instagram Strategy Performance Reporting Trend Analysis Compensation Hourly rate is commensurate with experience and is an estimated range provided by WorkGenius. #J-18808-Ljbffr