Lead Professional, Multiplatform Editor

Nike - - Responsibilities: Lead strategy and craft content for NIKE, Inc.'s presence on LinkedIn and other internal/external social channels; Create new multimedia editorial franchises for Nike LinkedIn handles and amplify content across platforms; Manage the multiplatform editorial calendar and align it to the One Publishing editorial map; Partner with Global Communications to develop storytelling opportunities for NIKE, Inc. leaders and corporate-focused stories; Analyze and apply insights and metrics to guide strategy and best practices