Vice President for Communications & Marketing

Vice President for Communications & Marketing

About the Company

Well-known private liberal arts college

Industry
Higher Education

Type
Educational Institution

Founded
1826

Employees
501-1000

Categories

• Education
• Colleges & Universities
• Lafayette College

About the Role

The Company is in search of a Vice President for Communications and Marketing to lead the strategic oversight of the institution's brand, internal and external communications, and marketing initiatives. The successful candidate will be a seasoned and dynamic leader, responsible for managing a large, proactive team that is dedicated to producing high-quality content and maintaining a consistent, engaging public image. This role is pivotal in the implementation of the company's new comprehensive strategic plan and the upcoming comprehensive campaign, and the Vice President will be expected to be a visionary leader, adept at anticipating and addressing issues that may impact the company's brand and outreach effectiveness. Applicants for the Vice President for Communications and Marketing position at the company should be highly skilled and deeply experienced in the field, with a proven track record of elevating institutional profiles and advancing missions. The role requires a leader with integrity, vision, and the ability to mentor and manage staff to achieve key objectives. The ideal candidate will be a change agent, providing the creativity and energy needed to support the company's institutional strategy, admissions goals, fundraising initiatives, and crisis management capabilities. Collaboration is key, and the Vice President will be expected to be an outstanding colleague, committed to leading innovative cross-institutional communications and marketing efforts.

Hiring Manager Title
President

Travel Percent
Less than 10%

Functions

• Marketing
• Education/Academic Administration