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Social Media Content Producer

Kendall Miles Designs, New York, NY, United States

Job Title: Social Media Content Producer


Position Overview

The Social Media Content Producer is responsible for developing compelling, story-driven content across Instagram, TikTok, and YouTube. This role oversees the full creative process, from concept development through production and post-production—and manages a small content team to ensure consistent execution. The ideal candidate is a strong storyteller with a deep understanding of social media trends, platform best practices, and data-driven strategy.


Deliverables

  • Produce one (1) video per week for Instagram and (1) video for TikTok
  • Produce one (1) YouTube video per month


Key Responsibilities

  • Lead creative development for video content, including narrative direction, shot lists, styling, scripting, and overall storytelling.


  • Manage the Social Media Coordinator responsible for building the grid and daily posting.


  • Manage the Video Editor responsible for editing reels, TikToks, and YouTube videos.


  • Develop, implement, and monitor an effective social media content strategy informed by account analytics and industry trends.


  • Collaborate with the CEO, Brand Strategist, and Social Media Coordinator to plan and execute monthly content shoots.


  • Oversee production planning, art direction, and post-production.


  • Ensure all required approvals are obtained throughout the process.


  • Oversee and maintain a monthly content calendar aligned with the broader marketing strategy.


  • Measure, analyze, and report on monthly performance metrics; identify opportunities to increase reach, engagement, and visibility.


  • Stay current on emerging social media best practices, platform updates, tools, and technologies.


  • Utilize expertise in YouTube and TikTok to guide channel growth; podcast experience is a plus.


Qualifications

  • Proven experience in social media content production, with strong storytelling abilities.


  • Demonstrated ability to conceptualize and execute complete video concepts from start to finish.


  • Strong understanding of Instagram, TikTok, and YouTube content ecosystems.


  • Experience managing small creative or content teams.


  • Excellent communication, organization, and time-management skills.


  • Ability to work collaboratively in a cross-functional environment.


Rate

$2000/month