Executive Director of Member Experience
The National Council of Young Men’s Christian Associations of the United States of America, Huntsville, AL, United States
Overview
This position supports the work of the Y, a leading nonprofit, charitable organization committed to strengthening community through youth development, healthy living and social responsibility. The Executive Director of Member Experience provides strategic and operational leadership for the Heart of the Valley YMCA. This executive role is responsible for driving membership growth, engagement, retention, and staff excellence, ensuring that every member interaction reflects the YMCA’s mission, values and commitment to community impact.
This leader will build and execute a comprehensive, Association-wide membership strategy that positions membership as the front door to the YMCA—connecting individuals and families to programs, relationships, and life-changing experiences. The Executive Director of Member Experience will directly lead and develop branch membership leaders and teams, establish consistent standards of excellence, and cultivate a culture of hospitality, accountability, and growth through a focus on “experience”.
Benefits
- Health, Dental and Vision Insurance (with significant employer contributions)
- 100% Employer Paid: Life Insurance, Short- & Long-Term Disability
- Voluntary Life Insurance
- Accident Insurance
- Critical Illness Coverage
- 12% Employer Contribution to the YMCA Retirement Fund
- Phone and Auto Allowance
- Professional Development Opportunities
Qualifications
- Bachelor’s degree in business, sales, marketing, or a related field (or equivalent experience).
- Five (5) or more years of progressive leadership experience in a YMCA is required.
- Demonstrated success in meeting or exceeding membership/sales goals and building strong member relationships.
- Experience leading multi-site or association-wide teams preferred.
- Strong leadership, coaching, and team development skills, with experience training staff in sales and service.
- Excellent communication and interpersonal skills, with a warm and engaging presence.
- Ability to analyze data, identify trends, and make informed decisions to support growth and retention.
- Commitment to the YMCA’s mission and core values, with a passion for strengthening community.