Assistant Director of Communications & Content Creation
InsideHigherEd, Purchase, NY, United States
Job Description
Retail Syndication, Digital Shelf Excellence (Stamford, CT)
The Retail Syndication and Digital Shelf Excellence role supports the delivery of a best-in-class digital shelf experience for Philips Personal Health across Target.com, Costco.com, and Walmart.com. This position is focused on implementing the digital shelf strategy across Product Detail Pages (PDPs) and digital brand destinations (e.g., Brand Pages/Brand Stores where applicable), using performance insights and digital shelf analytics to drive continuous content improvements.
Your role:
Implement digital shelf strategy (organic): Execute established digital shelf priorities that improve discoverability, conversion, and shopper experience across Personal Health categories (e.g., oral healthcare, male grooming, mother & child care).
Support retail syndication and best-in‑class content deployment: Support deployment of high‑quality, accurate, and compliant content across Target, Costco, and Walmart, coordinating product data, assets, copy, and taxonomy to enable consistent retailer execution.
Digital shelf analytics and KPI monitoring: Measure and monitor digital shelf KPIs (e.g., content quality/compliance, discoverability, attribute completeness, and conversion‑supporting content readiness) and translate insights into prioritized optimization actions.
PDP issue identification and troubleshooting: Identify, diagnose, and support resolution of issues across PDPs (missing/incorrect attributes, imagery problems, taxonomy errors, broken content modules, and inconsistent product data) to protect the shopper experience and performance.
Run content optimization exercises: Execute structured content optimization cycles, including copy and asset enhancements and test‑and‑learn approaches (A/B testing where available), with clear performance tracking and outcomes reporting.
End‑to‑end reporting for brand destinations and PDPs: Deliver E2E reporting across Brand Stores/Brand Pages and PDPs, including content performance, compliance tracking, issue identification, and progress reporting against improvement plans.
Support brand destination maintenance and optimization: Support ongoing updates to Target/Costco/Walmart brand destinations (where applicable), including assortment refreshes, navigation and layout updates, and new page/module additions.
Merchandising Opportunities: Strategic merchandising, supporting best in class and identifying new opportunities.
Retailer back‑end platforms: Familiarity with Target and Costco back‑end portals, as well as Walmart Retail Link / Supplier One, for content/status checks, issue triage, and retailer‑specific execution workflows.
You're the right fit if:
You’ve acquired 2+ years of experience in eCommerce content management, digital shelf optimization, or retailer.com execution, ideally supporting major retail partners. Experience leading cross‑functional initiatives or managing agency partners is a plus.
Your skills include expertise in SEO/GEO content, PDP optimization, A/B testing, analytics tools, and digital content deployment. You’re comfortable working with CMS platforms, AI‑powered content tools, and retailer‑specific content systems. (Bonus: experience with premium content formats such as A+, ATF/BTF, or enriched content.)
You have a bachelor’s degree and/or master’s degree in marketing, Digital Marketing, Business Administration, E‑Commerce Management or equivalent experience will be considered.
You must be able to successfully perform the following minimum Physical, Cognitive and Environmental job requirements with or without accommodation for this position.
You’re an excellent communicator and collaborator who thrives in a fast‑paced environment, can manage multiple stakeholders, and is comfortable presenting insights and recommendations. You bring strong attention to detail, a data‑driven mindset, and the ability to travel as needed.
How we work together
We believe that we are better together than apart. For our office‑based teams, this means working in‑person at least 3 days per week. Onsite roles require full‑time presence in the company's facilities. Field roles are most effectively done outside of the company's main facilities, generally at the customers’ or suppliers’ locations.
(This is an office role.)
About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won’t stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others.
Learn more about our business.
Discover our rich and exciting history.
Learn more about our purpose.
Learn more about our culture.
The pay range for this position in (Stamford, CT) is $97,000 to $174,000
The actual base pay offered may vary within the posted ranges depending on multiple factors including job‑related knowledge/skills, experience, business needs, geographical location, and internal equity.
In addition, other compensation, such as an annual incentive bonus, sales commission or long‑term incentives may be offered. Employees are eligible to participate in our comprehensive Philips Total Rewards benefits program, which includes a generous PTO, 401k (up to 7% match), HSA (with company contribution), stock purchase plan, education reimbursement and much more. Details about our benefits can be found here.
At Philips, it is not typical for an individual to be hired at or near the top end of the range for their role and compensation decisions are dependent upon the facts and circumstances of each case.
Additional Information
US work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work‑authorized visa, now or in the future.
Company relocation benefits will not be provided for this position. For this position, you must reside in or within commuting distance to Stamford, CT.
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The Retail Syndication and Digital Shelf Excellence role supports the delivery of a best-in-class digital shelf experience for Philips Personal Health across Target.com, Costco.com, and Walmart.com. This position is focused on implementing the digital shelf strategy across Product Detail Pages (PDPs) and digital brand destinations (e.g., Brand Pages/Brand Stores where applicable), using performance insights and digital shelf analytics to drive continuous content improvements.
Your role:
Implement digital shelf strategy (organic): Execute established digital shelf priorities that improve discoverability, conversion, and shopper experience across Personal Health categories (e.g., oral healthcare, male grooming, mother & child care).
Support retail syndication and best-in‑class content deployment: Support deployment of high‑quality, accurate, and compliant content across Target, Costco, and Walmart, coordinating product data, assets, copy, and taxonomy to enable consistent retailer execution.
Digital shelf analytics and KPI monitoring: Measure and monitor digital shelf KPIs (e.g., content quality/compliance, discoverability, attribute completeness, and conversion‑supporting content readiness) and translate insights into prioritized optimization actions.
PDP issue identification and troubleshooting: Identify, diagnose, and support resolution of issues across PDPs (missing/incorrect attributes, imagery problems, taxonomy errors, broken content modules, and inconsistent product data) to protect the shopper experience and performance.
Run content optimization exercises: Execute structured content optimization cycles, including copy and asset enhancements and test‑and‑learn approaches (A/B testing where available), with clear performance tracking and outcomes reporting.
End‑to‑end reporting for brand destinations and PDPs: Deliver E2E reporting across Brand Stores/Brand Pages and PDPs, including content performance, compliance tracking, issue identification, and progress reporting against improvement plans.
Support brand destination maintenance and optimization: Support ongoing updates to Target/Costco/Walmart brand destinations (where applicable), including assortment refreshes, navigation and layout updates, and new page/module additions.
Merchandising Opportunities: Strategic merchandising, supporting best in class and identifying new opportunities.
Retailer back‑end platforms: Familiarity with Target and Costco back‑end portals, as well as Walmart Retail Link / Supplier One, for content/status checks, issue triage, and retailer‑specific execution workflows.
You're the right fit if:
You’ve acquired 2+ years of experience in eCommerce content management, digital shelf optimization, or retailer.com execution, ideally supporting major retail partners. Experience leading cross‑functional initiatives or managing agency partners is a plus.
Your skills include expertise in SEO/GEO content, PDP optimization, A/B testing, analytics tools, and digital content deployment. You’re comfortable working with CMS platforms, AI‑powered content tools, and retailer‑specific content systems. (Bonus: experience with premium content formats such as A+, ATF/BTF, or enriched content.)
You have a bachelor’s degree and/or master’s degree in marketing, Digital Marketing, Business Administration, E‑Commerce Management or equivalent experience will be considered.
You must be able to successfully perform the following minimum Physical, Cognitive and Environmental job requirements with or without accommodation for this position.
You’re an excellent communicator and collaborator who thrives in a fast‑paced environment, can manage multiple stakeholders, and is comfortable presenting insights and recommendations. You bring strong attention to detail, a data‑driven mindset, and the ability to travel as needed.
How we work together
We believe that we are better together than apart. For our office‑based teams, this means working in‑person at least 3 days per week. Onsite roles require full‑time presence in the company's facilities. Field roles are most effectively done outside of the company's main facilities, generally at the customers’ or suppliers’ locations.
(This is an office role.)
About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won’t stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others.
Learn more about our business.
Discover our rich and exciting history.
Learn more about our purpose.
Learn more about our culture.
The pay range for this position in (Stamford, CT) is $97,000 to $174,000
The actual base pay offered may vary within the posted ranges depending on multiple factors including job‑related knowledge/skills, experience, business needs, geographical location, and internal equity.
In addition, other compensation, such as an annual incentive bonus, sales commission or long‑term incentives may be offered. Employees are eligible to participate in our comprehensive Philips Total Rewards benefits program, which includes a generous PTO, 401k (up to 7% match), HSA (with company contribution), stock purchase plan, education reimbursement and much more. Details about our benefits can be found here.
At Philips, it is not typical for an individual to be hired at or near the top end of the range for their role and compensation decisions are dependent upon the facts and circumstances of each case.
Additional Information
US work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work‑authorized visa, now or in the future.
Company relocation benefits will not be provided for this position. For this position, you must reside in or within commuting distance to Stamford, CT.
#J-18808-Ljbffr