Email Marketing Manager
Thesummitretirement, Florida, NY, United States
Overview
Discover Your Purpose with Us at Discovery Senior Living! Your Role: As the Email Marketing Manager, you will lead the strategy, execution, and optimization of email marketing campaigns and lifecycle programs, ensuring accurate deployment, strong performance, and alignment with overall marketing and business objectives. Responsibilities
Develop and execute email marketing strategies across campaigns and lifecycle journeys Build, test, and deploy campaigns using platforms such as HubSpot, Mailchimp, or Salesforce Marketing Cloud Manage audience segmentation, targeting, and automated workflows Maintain and manage the email marketing calendar Conduct A/B testing to optimize performance and engagement Perform QA across devices to ensure quality and deliverability Ensure compliance with email marketing regulations and best practices Collaborate with internal teams, regional marketing, and external partners Analyze campaign performance and provide reporting on key metrics Continuously optimize campaigns based on data insights and performance Qualifications
Bachelor’s degree in Marketing, Communications, Business, or related field 3–5+ years of email marketing experience Experience with ESP platforms such as HubSpot, Klaviyo, or Mailchimp Strong understanding of segmentation, automation, and lifecycle marketing Experience with HTML/CSS for email editing and troubleshooting Knowledge of analytics tools and performance reporting Strong analytical and problem-solving skills Excellent communication and project management skills Ability to manage multiple campaigns in a fast-paced environment Why Join Us
Discovery Senior Living Earned Coveted Great Place to Work Certification for 2025-2026. A large part of what makes Discovery different is our willingness to embrace change and refresh the environment and culture for our team members. Find out what makes working at Discovery unique in the world of senior living. Discover Your Purpose! Our Culture & Values
We are unified by core values which we call our “Pillars of Excellence.” They include TEAMWORK, INTEGRITY, PERFORMANCE, ACCOUNTABILITY, COMPASSION, HARD WORK, and CREATIVITY, and guide our innovation and success. Benefits You’ll Enjoy
For eligible employees, we offer a comprehensive benefits package that includes competitive pay with early access to earned wages, flexible scheduling, health, dental, vision, life, and disability insurance, paid time off and holidays, a 401(k) with employer match, paid training and growth opportunities, uniforms (where applicable), and additional perks such as an Employee Assistance Program (EAP), volunteer time off, and wellness-related benefits. Equal Opportunity Employer
We are proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all team members. EOE D/V A Note to Applicants
This job description outlines the general nature and level of responsibilities for this role and is not an exhaustive list of all duties. Qualified individuals with disabilities, as defined by the ADA, must be able to perform the essential job functions with or without reasonable accommodation, as determined on a case-by-case basis. Agency Policy
We do not accept unsolicited resumes from staffing agencies. Please refrain from contacting hiring managers directly. Employment Scam Warning
We only post jobs on our official careers site and accept applications through that platform. We do not conduct interviews via text or social media or ask for personal or banking information. Regulatory Compliance & Background Screening
Discovery Senior Living complies with all applicable federal, state, and local employment laws and regulatory requirements governing hiring practices, background screening, and workforce eligibility. Employment may be contingent upon successful completion of state-mandated and/or federally required background screenings, which may include criminal history checks, fingerprint-based screening, Level 2 background screening, registry verification, and other screenings required for healthcare and senior living roles with direct or indirect resident access. Certain positions may be subject to additional requirements under federal programs, including CMS, Medicare, and Medicaid regulations, as well as state-specific licensing or regulatory agencies. Screening requirements vary by role and jurisdiction, and candidates must meet all applicable standards as a condition of employment. Employment in Florida is contingent upon completion of a Level 2 background screening in accordance with Florida AHCA requirements. Applicants will be required to complete fingerprinting and background screening through the AHCA Clearinghouse. For more information, please visit a public information page.
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Discover Your Purpose with Us at Discovery Senior Living! Your Role: As the Email Marketing Manager, you will lead the strategy, execution, and optimization of email marketing campaigns and lifecycle programs, ensuring accurate deployment, strong performance, and alignment with overall marketing and business objectives. Responsibilities
Develop and execute email marketing strategies across campaigns and lifecycle journeys Build, test, and deploy campaigns using platforms such as HubSpot, Mailchimp, or Salesforce Marketing Cloud Manage audience segmentation, targeting, and automated workflows Maintain and manage the email marketing calendar Conduct A/B testing to optimize performance and engagement Perform QA across devices to ensure quality and deliverability Ensure compliance with email marketing regulations and best practices Collaborate with internal teams, regional marketing, and external partners Analyze campaign performance and provide reporting on key metrics Continuously optimize campaigns based on data insights and performance Qualifications
Bachelor’s degree in Marketing, Communications, Business, or related field 3–5+ years of email marketing experience Experience with ESP platforms such as HubSpot, Klaviyo, or Mailchimp Strong understanding of segmentation, automation, and lifecycle marketing Experience with HTML/CSS for email editing and troubleshooting Knowledge of analytics tools and performance reporting Strong analytical and problem-solving skills Excellent communication and project management skills Ability to manage multiple campaigns in a fast-paced environment Why Join Us
Discovery Senior Living Earned Coveted Great Place to Work Certification for 2025-2026. A large part of what makes Discovery different is our willingness to embrace change and refresh the environment and culture for our team members. Find out what makes working at Discovery unique in the world of senior living. Discover Your Purpose! Our Culture & Values
We are unified by core values which we call our “Pillars of Excellence.” They include TEAMWORK, INTEGRITY, PERFORMANCE, ACCOUNTABILITY, COMPASSION, HARD WORK, and CREATIVITY, and guide our innovation and success. Benefits You’ll Enjoy
For eligible employees, we offer a comprehensive benefits package that includes competitive pay with early access to earned wages, flexible scheduling, health, dental, vision, life, and disability insurance, paid time off and holidays, a 401(k) with employer match, paid training and growth opportunities, uniforms (where applicable), and additional perks such as an Employee Assistance Program (EAP), volunteer time off, and wellness-related benefits. Equal Opportunity Employer
We are proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all team members. EOE D/V A Note to Applicants
This job description outlines the general nature and level of responsibilities for this role and is not an exhaustive list of all duties. Qualified individuals with disabilities, as defined by the ADA, must be able to perform the essential job functions with or without reasonable accommodation, as determined on a case-by-case basis. Agency Policy
We do not accept unsolicited resumes from staffing agencies. Please refrain from contacting hiring managers directly. Employment Scam Warning
We only post jobs on our official careers site and accept applications through that platform. We do not conduct interviews via text or social media or ask for personal or banking information. Regulatory Compliance & Background Screening
Discovery Senior Living complies with all applicable federal, state, and local employment laws and regulatory requirements governing hiring practices, background screening, and workforce eligibility. Employment may be contingent upon successful completion of state-mandated and/or federally required background screenings, which may include criminal history checks, fingerprint-based screening, Level 2 background screening, registry verification, and other screenings required for healthcare and senior living roles with direct or indirect resident access. Certain positions may be subject to additional requirements under federal programs, including CMS, Medicare, and Medicaid regulations, as well as state-specific licensing or regulatory agencies. Screening requirements vary by role and jurisdiction, and candidates must meet all applicable standards as a condition of employment. Employment in Florida is contingent upon completion of a Level 2 background screening in accordance with Florida AHCA requirements. Applicants will be required to complete fingerprinting and background screening through the AHCA Clearinghouse. For more information, please visit a public information page.
#J-18808-Ljbffr