
Marketing Manager
Chick-fil-A, Huntington Beach, CA, United States
JOB TITLE: Manager of Marketing, Magic, & Moments
SUPERVISOR: Owner/Operator
MISSION STATEMENT
OUR MISSION STATEMENT
Serve Boldly. Impact Deeply.
Everything we do flows from this mission.
We serve boldly by creating unforgettable experiences, showing up with energy & creativity, and delivering intentional hospitality.
We impact deeply by loving our guests, investing in our community, and turning everyday moments into lasting memories.
This is not a desk job. This is a spotlight job!
Your mission is simple but legendary:
You love people.
You thrive in chaos (the good kind).
You make boring illegal.
You are the person who creates buzz, joy, surprise, smiles, community hype, and “you won’t believe what Chick‑fil‑A did today” moments.
Turn everyday visits into unforgettable moments.
Turn random Tuesdays into stories people tell their friends.
Turn guests into raving fans.
WHAT YOU'LL DO
Brand Buzz Builder
Create hype for new product launches with:
Product sampling
Surprise and Delight giveaways
Pop‑up experiences
Guerrilla marketing moments
Own our social media presence:
Monthly content calendars
Reels, stories, surprise guest shoutouts
“This place is different” type content
Make our restaurant a local celebrity — not just another fast‑food stop
Surprise & Delight Architect
Design and execute:
Monthly surprise & delight events
Costume days
Themed pop‑ups
Community stunts
“Did that really just happen?” moments
Manage Mr. Cow like a celebrity mascot:
Appearances
Community visits
Spirit nights
School drop‑ins
Parade moments
Community Hype Person
Build partnerships with:
Schools
PTAs
Sports teams
Churches
Local businesses
Own Spirit Nights, backstage experiences, & community giveaways
Be the face of the brand at events, games, tournaments, and festivals
Sales & Growth Strategist
Create and execute:
Annual & quarterly marketing plans
Community partnership pipelines
Track ROI, giveaway performances, event recaps, and brand exposure
Organization & Execution Boss
Maintain:
Promotional inventory
Mascot gear
CFA vehicles
Event supplies
Handle:
Donation & Spirit Night requests
Event scheduling
Recaps and reporting
Marketing budget stewardship
WHO YOU ARE
You are:
Magnetic
Bold
Creative
Fearless
Organized
Comfortable on camera
Comfortable talking to strangers
Comfortable being “that person” who gets things started
You love:
Creating experiences
Making people smile
Being in the middle of the action
Thinking big
Executing fast
NON-NEGOTIABLES
You must LOVE people
You must LOVE being visible
You must be comfortable bringing bold energy
You must be organized enough to execute the fun — not just dream it
You must be available nights, weekends, events, & peak hours. (Yes, open availability)
THE RESULT
Our restaurants become “the fun one”
Our team feels proud
Our community feels loved
THE REAL-LIFE REQUIREMENTS:
Valid California driver’s license and reliable transportation - this role moves
Availability is open - nights, weekends, events, and moments that matter
Comfortable in Word, Excel, and PowerPoint - you know your way around a keyboard
Stay on your feet bringing energy for long stretches - 5+ hours
Lift, move, and set up gear - up to 50 lbs. without hesitation
ADDITIONAL BENEFITS: EDUCATION
The opportunity to go/continue your college journey TUITION FREE and GRADUATE DEBT FREE! You can with Chick‑fil‑A Beach Blvd / Goldenwest & Warner
Chick‑fil‑A, Inc. is a family owned and privately held restaurant company founded in 1967 by S. Truett Cathy. Devoted to serving the local communities in which its franchised restaurants operate, and known for its original chicken sandwich, Chick‑fil‑A serves freshly prepared food in more than 2,300 restaurants in 47 states and Washington, D.C.
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