Strategic Alliance Partner Performance Manager Remote, United States - Sales
Socotra, Inc., California, MO, United States
What You'll Do
At Avalara, we're transforming how businesses manage tax compliance through technology and partner ecosystems. We're looking for a Partner Performance Manager to support the execution and ongoing evolution of our Partner Program. You will focus on driving high-quality partner engagement. It does so across Account Executives (AEs), Strategic Alliance Managers (SAMs), and Partners. The goal is to ensure the program is completed discipline, and measurable impact.
This is not a curriculum design role. Avalara has a dedicated Enablement function for structured training. Instead, you will operate directly within the partner motion — working shoulder to shoulder with revenue teams and partners to strengthen expectations, coach to the evolving partner plan, and ensure understanding with program standards.
You will work remotely and report to our VP, Strategic Alliances
#LI-Remote
What Your Responsibilities Will Be
You will coach SAMs and Partner AEs in active deal and co-sell environments to improve partner engagement and execution
You will reinforce correct use of partner tiers, benefits, and engagement models
You will support joint account planning and partner strategy discussions
You will drive accountability to updated partner program standards and performance expectations
You will guide SAMs as program requirements and operating models evolve
You will support partner AEs in understanding when and how to engage Avalara
You will engage partners directly to ensure agreement to Avalara's sales motion and program framework
You will use AI-powered tools and performance insights to identify execution gaps, surface partner engagement trends, and inform targeted coaching interventions
You will share field insights with Partner Program leadership and teams to support continuous improvements
What You’ll Need To Be Successful
3–5 years of experience in partner sales, channel roles, alliance support, enablement, or related revenue functions
3+ years of experience working within a SaaS partner or co-sell environment
Comfort participating in deal reviews, partner planning discussions, or revenue team meetings
Experience with how partners participate in the sales process
Experience using CRM, PRM, and reporting tools to track performance and engagement
Working knowledge of AI tools and the ability to use AI-driven insights to identify execution gaps and support coaching conversations
Avalara is an AI-first Company AI is embedded in our workflows, decision-making, and products. Success here requires embracing AI as an essential capability.
You’ll bring experience using AI and AI-related technologies, ready to thrive here.
You’ll apply AI every day to business challenges - improving efficiency, contributing solutions, and driving results for your team, our company, and our customers.
You’ll grow with AI by staying curious about new trends and best practices, and by sharing what you learn so others can benefit too.
How We’ll Take Care Of You Total Rewards
In addition to a great compensation package, paid time off, and paid parental leave, many Avalara employees are eligible for bonuses.
Health & Wellness
Benefits vary by location but generally include private medical, life, and disability insurance.
Inclusive culture and diversity
Avalara strongly supports diversity, equity, and inclusion, and is committed to integrating them into our business practices and our organizational culture. We also have a total of 8 employee-run resource groups, each with senior leadership and exec sponsorship.
What You Need To Know About Avalara We’re defining the relationship between tax and tech.
We’ve already built an industry-leading cloud compliance platform, processing over 54 billion customer API calls and over 6.6 million tax returns a year. Our growth is real - we’re a billion dollar business - and we’re not slowing down until we’ve achieved our mission - to be part of every transaction in the world.
We’re bright, innovative, and disruptive, like the orange we love to wear. It captures our quirky spirit and optimistic mindset. It shows off the culture we’ve designed, that empowers our people to win. We’ve been different from day one. Join us, and your career will be too.
We’re An Equal Opportunity Employer
Supporting diversity and inclusion is a cornerstone of our company — we don’t want people to fit into our culture, but to enrich it. All qualified candidates will receive consideration for employment without regard to race, color, creed, religion, age, gender, national orientation, disability, sexual orientation, US Veteran status, or any other factor protected by law. If you require any reasonable adjustments during the recruitment process, please let us know.
#J-18808-Ljbffr
This is not a curriculum design role. Avalara has a dedicated Enablement function for structured training. Instead, you will operate directly within the partner motion — working shoulder to shoulder with revenue teams and partners to strengthen expectations, coach to the evolving partner plan, and ensure understanding with program standards.
You will work remotely and report to our VP, Strategic Alliances
#LI-Remote
What Your Responsibilities Will Be
You will coach SAMs and Partner AEs in active deal and co-sell environments to improve partner engagement and execution
You will reinforce correct use of partner tiers, benefits, and engagement models
You will support joint account planning and partner strategy discussions
You will drive accountability to updated partner program standards and performance expectations
You will guide SAMs as program requirements and operating models evolve
You will support partner AEs in understanding when and how to engage Avalara
You will engage partners directly to ensure agreement to Avalara's sales motion and program framework
You will use AI-powered tools and performance insights to identify execution gaps, surface partner engagement trends, and inform targeted coaching interventions
You will share field insights with Partner Program leadership and teams to support continuous improvements
What You’ll Need To Be Successful
3–5 years of experience in partner sales, channel roles, alliance support, enablement, or related revenue functions
3+ years of experience working within a SaaS partner or co-sell environment
Comfort participating in deal reviews, partner planning discussions, or revenue team meetings
Experience with how partners participate in the sales process
Experience using CRM, PRM, and reporting tools to track performance and engagement
Working knowledge of AI tools and the ability to use AI-driven insights to identify execution gaps and support coaching conversations
Avalara is an AI-first Company AI is embedded in our workflows, decision-making, and products. Success here requires embracing AI as an essential capability.
You’ll bring experience using AI and AI-related technologies, ready to thrive here.
You’ll apply AI every day to business challenges - improving efficiency, contributing solutions, and driving results for your team, our company, and our customers.
You’ll grow with AI by staying curious about new trends and best practices, and by sharing what you learn so others can benefit too.
How We’ll Take Care Of You Total Rewards
In addition to a great compensation package, paid time off, and paid parental leave, many Avalara employees are eligible for bonuses.
Health & Wellness
Benefits vary by location but generally include private medical, life, and disability insurance.
Inclusive culture and diversity
Avalara strongly supports diversity, equity, and inclusion, and is committed to integrating them into our business practices and our organizational culture. We also have a total of 8 employee-run resource groups, each with senior leadership and exec sponsorship.
What You Need To Know About Avalara We’re defining the relationship between tax and tech.
We’ve already built an industry-leading cloud compliance platform, processing over 54 billion customer API calls and over 6.6 million tax returns a year. Our growth is real - we’re a billion dollar business - and we’re not slowing down until we’ve achieved our mission - to be part of every transaction in the world.
We’re bright, innovative, and disruptive, like the orange we love to wear. It captures our quirky spirit and optimistic mindset. It shows off the culture we’ve designed, that empowers our people to win. We’ve been different from day one. Join us, and your career will be too.
We’re An Equal Opportunity Employer
Supporting diversity and inclusion is a cornerstone of our company — we don’t want people to fit into our culture, but to enrich it. All qualified candidates will receive consideration for employment without regard to race, color, creed, religion, age, gender, national orientation, disability, sexual orientation, US Veteran status, or any other factor protected by law. If you require any reasonable adjustments during the recruitment process, please let us know.
#J-18808-Ljbffr