Events Marketing Manager
Payabli, Miami, FL, United States
Events Marketing Manager
We're seeking an experienced Events Marketing Manager to own and execute Payabli's comprehensive events strategy. This role will be responsible for planning and managing our presence at industry conferences, trade shows, and partner events, while also creating memorable hosted experiences that deepen relationships with prospects and customers. The ideal candidate combines strategic thinking with flawless execution, understanding how events drive pipeline and customer engagement in B2B fintech. Own and execute Payabli's annual events calendar, including industry conferences, trade shows, partner events, sponsored speaking engagements and proprietary hosted experiences Develop event strategies aligned with marketing goals, identifying the right mix of third-party and first-party events to maximize brand visibility and pipeline generation Manage all event logistics from start to finish, including venue selection, vendor management, speaker coordination, attendee experience design, and post-event follow-up Research, evaluate, and recommend which industry conferences and trade shows Payabli should sponsor or attend based on target audience alignment and ROI potential Collaborate with sales leadership to develop pre-show prospecting plans that identify key targets and coordinate booth strategy to maximize qualified conversations Design engaging booth experiences and coordinate all logistics including booth design, collateral, demos, and staffing schedules Implement post-show follow-up strategies that ensure timely lead qualification and sales handoff Plan and manage Payabli's annual customer conference, creating an elevated experience that showcases our platform, celebrates customer success, and drives community building Organize and execute quarterly hosted dinners and executive roundtables with key prospects and customers in target markets Develop content programming for hosted events, including panel discussions, keynote presentations, and networking opportunities that deliver value to attendees Track and report on event performance metrics including attendance, lead generation, pipeline influence, and ROI to continuously optimize event strategy Partner closely with sales, product, and customer success teams to ensure events support broader business objectives and create seamless attendee experiences Manage event budget allocation across all activities, negotiating vendor contracts and ensuring cost-effective execution Create comprehensive post-event materials including attendee surveys, follow-up communications, and social media content to extend event impact Required: 4-6 years of experience in B2B events marketing, preferably in fintech, B2B SaaS, or technology sectors Proven track record planning and executing corporate events, industry conferences, and executive engagement programs Experience managing event budgets of $500K+ annually with demonstrated ROI Strong project management skills with ability to juggle multiple events simultaneously while maintaining attention to detail Excellent vendor negotiation and relationship management capabilities Proficiency with event management platforms, registration systems, and marketing automation tools Ability to travel 30-40% for event execution and site visits Remote position with preference for candidates based in the Boston area Preferred: Experience in payments, fintech, or financial services industry Background planning customer conferences or user summits Familiarity with account-based marketing strategies and sales collaboration Creative thinking around event experiences that break through the noise Experience with both large-scale conferences (500+ attendees) and intimate executive dinners Location: We welcome remote applicants nationwide, with a preference for candidates based in Boston, Massachusetts. Comprehensive health, dental, and vision benefits Flexible work environment (hybrid in Miami or fully remote) Professional development opportunities Collaborative, growth-oriented culture with leadership accessibility Payabli is an equal opportunity employer and values a diverse, inclusive workplace. Principals only. No external agency submissions. Candidates must apply directly; We will not accept submissions from third-party recruiters or staffing agencies.
We're seeking an experienced Events Marketing Manager to own and execute Payabli's comprehensive events strategy. This role will be responsible for planning and managing our presence at industry conferences, trade shows, and partner events, while also creating memorable hosted experiences that deepen relationships with prospects and customers. The ideal candidate combines strategic thinking with flawless execution, understanding how events drive pipeline and customer engagement in B2B fintech. Own and execute Payabli's annual events calendar, including industry conferences, trade shows, partner events, sponsored speaking engagements and proprietary hosted experiences Develop event strategies aligned with marketing goals, identifying the right mix of third-party and first-party events to maximize brand visibility and pipeline generation Manage all event logistics from start to finish, including venue selection, vendor management, speaker coordination, attendee experience design, and post-event follow-up Research, evaluate, and recommend which industry conferences and trade shows Payabli should sponsor or attend based on target audience alignment and ROI potential Collaborate with sales leadership to develop pre-show prospecting plans that identify key targets and coordinate booth strategy to maximize qualified conversations Design engaging booth experiences and coordinate all logistics including booth design, collateral, demos, and staffing schedules Implement post-show follow-up strategies that ensure timely lead qualification and sales handoff Plan and manage Payabli's annual customer conference, creating an elevated experience that showcases our platform, celebrates customer success, and drives community building Organize and execute quarterly hosted dinners and executive roundtables with key prospects and customers in target markets Develop content programming for hosted events, including panel discussions, keynote presentations, and networking opportunities that deliver value to attendees Track and report on event performance metrics including attendance, lead generation, pipeline influence, and ROI to continuously optimize event strategy Partner closely with sales, product, and customer success teams to ensure events support broader business objectives and create seamless attendee experiences Manage event budget allocation across all activities, negotiating vendor contracts and ensuring cost-effective execution Create comprehensive post-event materials including attendee surveys, follow-up communications, and social media content to extend event impact Required: 4-6 years of experience in B2B events marketing, preferably in fintech, B2B SaaS, or technology sectors Proven track record planning and executing corporate events, industry conferences, and executive engagement programs Experience managing event budgets of $500K+ annually with demonstrated ROI Strong project management skills with ability to juggle multiple events simultaneously while maintaining attention to detail Excellent vendor negotiation and relationship management capabilities Proficiency with event management platforms, registration systems, and marketing automation tools Ability to travel 30-40% for event execution and site visits Remote position with preference for candidates based in the Boston area Preferred: Experience in payments, fintech, or financial services industry Background planning customer conferences or user summits Familiarity with account-based marketing strategies and sales collaboration Creative thinking around event experiences that break through the noise Experience with both large-scale conferences (500+ attendees) and intimate executive dinners Location: We welcome remote applicants nationwide, with a preference for candidates based in Boston, Massachusetts. Comprehensive health, dental, and vision benefits Flexible work environment (hybrid in Miami or fully remote) Professional development opportunities Collaborative, growth-oriented culture with leadership accessibility Payabli is an equal opportunity employer and values a diverse, inclusive workplace. Principals only. No external agency submissions. Candidates must apply directly; We will not accept submissions from third-party recruiters or staffing agencies.