Senior Manager, Demand Strategy & Forecasting
WK Kellogg Co, Battle Creek, MI, United States
At WK Kellogg Co, we exist to create joy and connection to inspire Gr-r-reat days. We believe that doing good is always good for business and we have stood for this since Kellogg Company was founded more than 120 years ago. We are passionate about doing our part to make nutritious foods, create social connectivity and respect natural resources. Together, these actions create positive progress for people and the planet - today and for years to come. We have big plans for how we are going to accomplish this, and we would love for you to join us in this effort.
The
Senior Manager, Demand Strategy & Forecasting
operationalizes the strategic development, integration, and maintenance of short-, mid-, and long-range demand forecasts. This role ensures the "how" of forecasting-driving the day-to-day analytics, tool optimization, and cross-functional data synthesis-to provide leadership with a reliable, insight-driven operational signal.
This role serves as a key
Demand Strategy and Commercial planning partner
, owning the integrity and integration of the
enterprise demand signal
across short, mid, and long-term horizons. The role defines the
"what" and "where" of demand
by translating commercial priorities, customer insights, and market dynamics into a clear, analytics-driven
demand plan
that forms the foundation for IBP, financial commitments, and downstream supply and capacity planning decisions. Accountable for forecasting execution, assumption management, and
forecasting governance
at the platform and portfolio level, this position delivers executive-ready insights, scenarios, and performance analysis to inform leadership decision-making. Rather than managing day-to-day supply execution or supply chain strategy, the role focuses on establishing forecasting discipline and influencing cross-functional alignment through IBP to ensure demand-led priorities are clearly understood and effectively adopted by Finance, Commercial teams, and Supply Planning as a critical consumer of the demand signal.
While the role has a strong
long-term, strategic focus
, it also requires hands-on leadership in
solving real-time delivery and capability gaps
when plans deviate, often leading cross-functional problem-solving efforts to protect commercial delivery.
This is a Hybrid role based in our Battle Creek, Michigan Corporate Headquarters.
HERE'S WHAT YOU'LL BE DOING:
Manage the Execution of Demand Forecasting Across Horizons
Drive the end-to-end operational process for developing and maintaining demand forecasts across the short-mid-long-term horizons.
Operationalize Demand Strategy & Portfolio Planning
Implement planning frameworks at the portfolio level by translating broader commercial strategies and market trends into actionable, data-driven forecast models.
Manage the underlying assumptions that feed into the consensus process.
Execute Advanced Modeling & Forecast Signal Analytics
Directly manage and execute complex analytical models (e.g., SCIM, category trend models).
Function as the technical subject matter expert to pressure-test signal sufficiency, enhancing the reliability of the baseline forecast through rigorous data validation.
Administer Long-Range Demand Planning Processes
Maintain the 3-5 year Long-Range Demand Plan, ensuring it accurately reflects current capacity alignment and financial outlooks.
Synthesize scenario-based data to support executive-level enterprise decision-making.
Synthesize Aggregate Building Block Insights for IBP
Gather and analyze data building blocks to evaluate how demand signals are performing against foundational assumptions.
Prepare structured technical inputs and "what-if" scenario views for the Senior Director to present during Executive Demand Reviews.
Prepare Executive-Ready Technical Insights
Analyze forecast accuracy, volatility, and market dynamics to generate clear, data-backed reports. Identify specific risks and opportunities, providing the Senior Director with the technical evidence needed to influence business decisions.
Drive Cross-Functional Coordination & Integrated Planning
Function as the primary operational partner for Sales, Finance, and Supply teams. Ensure tactical alignment between demand signals and financial commitments, resolving day-to-day planning discrepancies across functions.
Architect SAP IBP Long-Range Planning & Process Governance
Partner strategically with the Data Systems team to enable and optimize Long-Range Planning (LRP) capabilities within SAP IBP.
Lead the design and implementation of the governance framework required to transition 3-year strategic plans into the demand planners' operational horizons (1-18 months).
Lead, Coach, and Develop Demand Planning Talent
Function as a role model for demand planning best practices, reinforcing standard work, disciplined execution, and a fact-based, one-number mindset across the planning organization.
QUALIFICATIONS:
Bachelor's degree in business, Supply Chain, Finance, Statistics, IT, or related field, or equivalent experience.
8 plus years of progressive experience in-demand planning, forecasting, supply chain, or related functions.
Demonstrated experience leading portfolio-level forecasting processes in a complex, cross-functional environment.
Strong understanding of supply and demand planning drivers, KPIs, and IBP connections.
Advanced proficiency in SAP (IBP or similar) and forecasting tools; strong analytical and data manipulation skills, including Microsoft Excel.
Proven ability to lead, influence, and challenge senior stakeholders using data-driven insights.
Strong people leadership, coaching, and talent development capability.
PREFERRED:
Experience integrating demand planning activities across Sales, Marketing, Finance, and Supply Planning.
Prior experience within Kellogg or similar CPG environment.
Experience with trade promotion planning, in market analytics and demand shaping.
Experience with Circana, Nielsen or similar market research data
Familiarity with BW reporting, CRM, or other advanced SAP applications.
Compensation Insights:
Salary Range:
$137,600 - $172,000
Salary pay ranges are determined by role and level. Within the range, the successful candidate's starting base pay will be determined based on factors including job-related skills, experience, certifications, qualifications, relevant education or training, and local market conditions.
At WK Kellogg Co, our success depends on our most vital asset - our people. That's why we're committed to providing you with benefits and programs that support your Total Health and your journey to be and feel your best - physically, financially, emotionally, and socially.
Although subject to change, the below are the benefits currently offered in association with this position:
Incentive Plan bonus eligibility
Health, dental and vision insurance
Savings and Investment Plan with Company match and contribution
Paid Time Off
(
includes paid sick time)
11 Paid Holidays
Life Insurance, AD and D Insurance and STD/LTD
Tuition reimbursement, adoption assistance for eligible employees
Employee recognition program
The above offerings are subject to the terms of WKKC policies, which will control in the event of a conflict with the above descriptions
Our comprehensive and competitive benefits not only deliver value to you and your family but also offer choice to meet your unique needs and knowledge to empower confident decision-making.
ABOUT WK KELLOGG CO
At WK Kellogg Co, we bring our best to everyone, every day through our trusted foods and brands. Our journey began in 1894, when our founder W.K. Kellogg reimagined the future of food with the creation of Corn Flakes, changing breakfast forever. Since then, we have embraced the same spirit of innovation and entrepreneurship in everything we do, channeling our founder's passion and commitment to creating high quality and delicious products while fostering communities. Our iconic brand portfolio includes
Frosted Flakes, Rice Krispies, Froot Loops, Kashi
,
Special K, Raisin Bran
,
Frosted Mini Wheats
, and
Bear Naked
. With a presence in the majority of households across North America, our brands play a key role in enhancing the lives of millions of consumers every day, promoting a strong sense of physical, emotional and societal wellbeing. Our beloved brand characters, including Tony the Tiger and Toucan Sam, represent our deep connections with the consumers and communities we serve. For more information, visit www.wkkellogg.com .
If we can help you with a reasonable accommodation throughout the application or hiring process, please email TalentAssist@wkkellogg.com
THE FINER PRINT
The ability to work a full shift, come to work on time, work overtime as needed and the ability to work according to the necessary schedule to meet job requirements with or without reasonable accommodation is an essential function of this position.
WK Kellogg Co is an Equal Opportunity Employer that strives to provide an inclusive work environment, a seat for everyone at the table, and embraces the diverse talent of its people. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law.
For US applicants:
Where required by state law and/or city ordinance; this employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new employee's Form I-9 to confirm work authorization. For additional information, please follow this link (https://e-verify.uscis.gov/web/media/resourcesContents/E-Verify_Participation_Poster_ES.pdf) .
Let's create gr-r-reat days,
WK Kellogg Co Recruitment
WK Kellogg Co is an Equal Opportunity Employer that strives to provide an inclusive work environment, a seat for everyone at the table, and embraces the diverse talent of its people. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law.
The
Senior Manager, Demand Strategy & Forecasting
operationalizes the strategic development, integration, and maintenance of short-, mid-, and long-range demand forecasts. This role ensures the "how" of forecasting-driving the day-to-day analytics, tool optimization, and cross-functional data synthesis-to provide leadership with a reliable, insight-driven operational signal.
This role serves as a key
Demand Strategy and Commercial planning partner
, owning the integrity and integration of the
enterprise demand signal
across short, mid, and long-term horizons. The role defines the
"what" and "where" of demand
by translating commercial priorities, customer insights, and market dynamics into a clear, analytics-driven
demand plan
that forms the foundation for IBP, financial commitments, and downstream supply and capacity planning decisions. Accountable for forecasting execution, assumption management, and
forecasting governance
at the platform and portfolio level, this position delivers executive-ready insights, scenarios, and performance analysis to inform leadership decision-making. Rather than managing day-to-day supply execution or supply chain strategy, the role focuses on establishing forecasting discipline and influencing cross-functional alignment through IBP to ensure demand-led priorities are clearly understood and effectively adopted by Finance, Commercial teams, and Supply Planning as a critical consumer of the demand signal.
While the role has a strong
long-term, strategic focus
, it also requires hands-on leadership in
solving real-time delivery and capability gaps
when plans deviate, often leading cross-functional problem-solving efforts to protect commercial delivery.
This is a Hybrid role based in our Battle Creek, Michigan Corporate Headquarters.
HERE'S WHAT YOU'LL BE DOING:
Manage the Execution of Demand Forecasting Across Horizons
Drive the end-to-end operational process for developing and maintaining demand forecasts across the short-mid-long-term horizons.
Operationalize Demand Strategy & Portfolio Planning
Implement planning frameworks at the portfolio level by translating broader commercial strategies and market trends into actionable, data-driven forecast models.
Manage the underlying assumptions that feed into the consensus process.
Execute Advanced Modeling & Forecast Signal Analytics
Directly manage and execute complex analytical models (e.g., SCIM, category trend models).
Function as the technical subject matter expert to pressure-test signal sufficiency, enhancing the reliability of the baseline forecast through rigorous data validation.
Administer Long-Range Demand Planning Processes
Maintain the 3-5 year Long-Range Demand Plan, ensuring it accurately reflects current capacity alignment and financial outlooks.
Synthesize scenario-based data to support executive-level enterprise decision-making.
Synthesize Aggregate Building Block Insights for IBP
Gather and analyze data building blocks to evaluate how demand signals are performing against foundational assumptions.
Prepare structured technical inputs and "what-if" scenario views for the Senior Director to present during Executive Demand Reviews.
Prepare Executive-Ready Technical Insights
Analyze forecast accuracy, volatility, and market dynamics to generate clear, data-backed reports. Identify specific risks and opportunities, providing the Senior Director with the technical evidence needed to influence business decisions.
Drive Cross-Functional Coordination & Integrated Planning
Function as the primary operational partner for Sales, Finance, and Supply teams. Ensure tactical alignment between demand signals and financial commitments, resolving day-to-day planning discrepancies across functions.
Architect SAP IBP Long-Range Planning & Process Governance
Partner strategically with the Data Systems team to enable and optimize Long-Range Planning (LRP) capabilities within SAP IBP.
Lead the design and implementation of the governance framework required to transition 3-year strategic plans into the demand planners' operational horizons (1-18 months).
Lead, Coach, and Develop Demand Planning Talent
Function as a role model for demand planning best practices, reinforcing standard work, disciplined execution, and a fact-based, one-number mindset across the planning organization.
QUALIFICATIONS:
Bachelor's degree in business, Supply Chain, Finance, Statistics, IT, or related field, or equivalent experience.
8 plus years of progressive experience in-demand planning, forecasting, supply chain, or related functions.
Demonstrated experience leading portfolio-level forecasting processes in a complex, cross-functional environment.
Strong understanding of supply and demand planning drivers, KPIs, and IBP connections.
Advanced proficiency in SAP (IBP or similar) and forecasting tools; strong analytical and data manipulation skills, including Microsoft Excel.
Proven ability to lead, influence, and challenge senior stakeholders using data-driven insights.
Strong people leadership, coaching, and talent development capability.
PREFERRED:
Experience integrating demand planning activities across Sales, Marketing, Finance, and Supply Planning.
Prior experience within Kellogg or similar CPG environment.
Experience with trade promotion planning, in market analytics and demand shaping.
Experience with Circana, Nielsen or similar market research data
Familiarity with BW reporting, CRM, or other advanced SAP applications.
Compensation Insights:
Salary Range:
$137,600 - $172,000
Salary pay ranges are determined by role and level. Within the range, the successful candidate's starting base pay will be determined based on factors including job-related skills, experience, certifications, qualifications, relevant education or training, and local market conditions.
At WK Kellogg Co, our success depends on our most vital asset - our people. That's why we're committed to providing you with benefits and programs that support your Total Health and your journey to be and feel your best - physically, financially, emotionally, and socially.
Although subject to change, the below are the benefits currently offered in association with this position:
Incentive Plan bonus eligibility
Health, dental and vision insurance
Savings and Investment Plan with Company match and contribution
Paid Time Off
(
includes paid sick time)
11 Paid Holidays
Life Insurance, AD and D Insurance and STD/LTD
Tuition reimbursement, adoption assistance for eligible employees
Employee recognition program
The above offerings are subject to the terms of WKKC policies, which will control in the event of a conflict with the above descriptions
Our comprehensive and competitive benefits not only deliver value to you and your family but also offer choice to meet your unique needs and knowledge to empower confident decision-making.
ABOUT WK KELLOGG CO
At WK Kellogg Co, we bring our best to everyone, every day through our trusted foods and brands. Our journey began in 1894, when our founder W.K. Kellogg reimagined the future of food with the creation of Corn Flakes, changing breakfast forever. Since then, we have embraced the same spirit of innovation and entrepreneurship in everything we do, channeling our founder's passion and commitment to creating high quality and delicious products while fostering communities. Our iconic brand portfolio includes
Frosted Flakes, Rice Krispies, Froot Loops, Kashi
,
Special K, Raisin Bran
,
Frosted Mini Wheats
, and
Bear Naked
. With a presence in the majority of households across North America, our brands play a key role in enhancing the lives of millions of consumers every day, promoting a strong sense of physical, emotional and societal wellbeing. Our beloved brand characters, including Tony the Tiger and Toucan Sam, represent our deep connections with the consumers and communities we serve. For more information, visit www.wkkellogg.com .
If we can help you with a reasonable accommodation throughout the application or hiring process, please email TalentAssist@wkkellogg.com
THE FINER PRINT
The ability to work a full shift, come to work on time, work overtime as needed and the ability to work according to the necessary schedule to meet job requirements with or without reasonable accommodation is an essential function of this position.
WK Kellogg Co is an Equal Opportunity Employer that strives to provide an inclusive work environment, a seat for everyone at the table, and embraces the diverse talent of its people. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law.
For US applicants:
Where required by state law and/or city ordinance; this employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new employee's Form I-9 to confirm work authorization. For additional information, please follow this link (https://e-verify.uscis.gov/web/media/resourcesContents/E-Verify_Participation_Poster_ES.pdf) .
Let's create gr-r-reat days,
WK Kellogg Co Recruitment
WK Kellogg Co is an Equal Opportunity Employer that strives to provide an inclusive work environment, a seat for everyone at the table, and embraces the diverse talent of its people. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law.