Digital Marketing Coordinator

IDEA Insurance is a rapidly growing insurance agency dedicated to empowering agents and clients alike to achieve success both financially and personally. Located in a vibrant community, we pride ourselves on providing innovative resources, comprehensive training, and a supportive environment that fosters professional growth and excellence.

About the Role IDEA Insurance is seeking a hands‑on Digital Marketing Coordinator to execute and optimize multi‑channel marketing campaigns that drive qualified leads and business growth. This role focuses on paid advertising, CRM automation, content creation, and performance tracking. We are looking for someone creative, analytical, and comfortable working in a fast‑paced, results‑driven environment.

Responsibilities

Launch and manage paid campaigns (Meta, Google, YouTube, TikTok)

Design ad creatives (graphics and short‑form video)

Connect campaigns to CRM and build email/SMS automations

Create and schedule social media content

Update website and landing pages for lead generation

Support event marketing and capture photo/video content

Track KPIs and deliver weekly/monthly performance reports

Optimize campaigns based on data and results

Required Skills

2+ years of digital marketing experience

Experience managing paid ads and campaign budgets

Experience with CRM systems and marketing automation

Strong understanding of lead generation and campaign tracking

Ability to analyze performance metrics and optimize results

Experience creating digital content (graphics and video)

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