neteffects is hiring: Content Marketing Specialist in Lafayette

Overview Principal Website Content Marketing Specialist — Location: Lafayette, CO. On-site Mon–Thu; Fridays remote. Hours: 8:00am to 5:00pm, Monday through Friday. Duration: 1 year contract. Pay: $45.00–$55.00. This role sets the strategic direction for complex website content experiences across the patient monitoring and airway management portfolios within the operating unit. You will translate deep healthcare, clinical, and customer insights into authoritative, high impact content architectures that strengthen our digital presence, credibility, and discoverability. Operating with limited oversight, you will influence cross-functional partners across marketing, digital, UX, SEO, technology, clinical, and regulatory teams to shape best-in-class web experiences that support operating unit priorities and long-term business growth. You will lead content gap analyses to inform recommendations for existing content re‑organization and new content development. Leveraging strong editorial and digital expertise, you will ensure all content contributes to a cohesive, solution-oriented care continuum story, strengthens our connected technology platform positioning, and aligns with the Medtronic brand platform, voice, and editorial style guidelines. Staying abreast of evolving search behaviors and artificial intelligence, you will guide the creation of content optimized for modern discovery while maintaining clinical rigor and regulatory integrity. A Day in the Life #J-18808-Ljbffr