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Marketing Manager

Tennessee Society of Association Executives, Austin, TX, United States


The Marketing Manager leads the development and execution of integrated marketing campaigns that support ACCC’s education programs, membership engagement, and organizational growth initiatives. This role is responsible for driving multi‑channel marketing strategies that expand audience reach, strengthen brand visibility, and increase program participation. Working cross‑functionally with internal teams, the Manager translates organizational priorities into actionable marketing plans, oversees campaign execution, and ensures alignment with brand standards and performance goals. The role also leverages data and analytics to optimize campaigns, improve engagement, and inform future strategy. The Manager serves as a key partner to program teams by providing strategic marketing guidance, managing campaign workflows, and continuously improving marketing processes. The ideal candidate is a results‑driven marketer with strong project management skills, experience in multi‑channel campaigns, and a passion for using data to drive impact.

About the Association The Association of Cancer Care Centers (ACCC) is a national nonprofit organization dedicated to improving cancer care for patients and communities across the country. ACCC works to advance patient‑centered cancer care and strengthen the systems that support oncology professionals. Our remote organization values strong communication, teamwork, and a commitment to excellence.

Classification Full‑Time (Exempt)

Location Remote (travel required)

Reports To Senior Director, Marketing

Position Summary The Manager, Marketing leads the planning, execution, and optimization of integrated marketing initiatives supporting the organization’s education programs, membership engagement, and strategic priorities. This role manages multi‑channel campaigns, audience engagement strategies, and marketing operations that expand program reach, strengthen brand visibility, and support organizational growth.

Essential Duties and Responsibilities Marketing Strategy & Campaign Execution

Plan, execute, and evaluate integrated multi‑channel marketing campaigns supporting education programs and membership initiatives.

Develop audience segmentation strategies and targeted messaging aligned with organizational objectives.

Translate marketing concepts into campaign calendars, timelines, and deliverable plans.

Ensure campaigns are delivered on strategy, on time, and within budget.

Implement QI as needed to support board‑aligned priorities (e.g., reducing email burden to members, working with new AI platforms).

Content Development & Audience Engagement

Develop marketing messaging and storytelling aligned with organizational brand and mission.

Collaborate with Editorial, Creative, Web, and Program teams to produce promotional assets.

Support content strategy that increases audience engagement and program participation.

Translate program outcomes and member feedback into impactful marketing communications.

Marketing Automation & Analytics

Build and optimize marketing automation workflows supporting personalized engagement.

Monitor campaign performance metrics and analyze results to improve effectiveness.

Utilize analytics platforms to inform strategy and recommend optimization opportunities.

Maintain data‑informed decision‑making across marketing initiatives.

Event Marketing & Brand Representation

Support marketing activations at organizational events and conferences.

Represent the organization at external events, ensuring consistent brand messaging and professional engagement.

Assist with lead generation and post‑event engagement strategies.

Cross‑Functional Collaboration

Partner with internal stakeholders across education, editorial, research, and operations teams.

Coordinate campaign workflows across departments.

Identify operational challenges and implement solutions supporting efficient execution.

Leadership & Team Development

Provide guidance, coaching, and mentorship to assigned team members or junior staff.

Support performance feedback and professional development initiatives.

Contribute to development of scalable marketing workflows and best practices.

Travel requirement: 5–10 %.

Required Competencies Marketing Strategy & Execution

Strong experience managing integrated marketing campaigns.

Ability to translate strategy into actionable marketing plans.

Communication & Storytelling

Excellent written, editing, and messaging development skills.

Ability to communicate complex concepts clearly and persuasively.

Analytical & Data Literacy

Strong analytical skills with ability to interpret marketing performance data.

Data‑driven decision‑making capabilities.

Collaboration & Project Management

Strong organizational and project coordination skills.

Ability to manage multiple concurrent priorities.

Technical Skills

Proficiency in marketing and analytics tools (e.g., HubSpot, Google Analytics, CMS platforms).

Experience with project management systems preferred.

Education and Experience

Bachelor’s degree in Marketing, Communications, or related field required.

Minimum five (5)–seven (7) years of professional marketing experience.

Preferred

Experience marketing education programs or professional development initiatives.

Experience working with membership organizations/societies or associations.

Familiarity with oncology or healthcare communication environments.

Work Environment

Remote work environment requiring sustained computer use and virtual collaboration.

Travel required as outlined above.

Compensation Disclosure Salary range will be disclosed in accordance with applicable state and local pay transparency laws.

Benefits Disclosure ACCC offers a competitive and comprehensive benefits package designed to support the health, well‑being, and financial security of our employees.

Benefits may include:

Medical, dental, and vision insurance

401(k) retirement savings plan with employer contribution or match, where applicable

Comprehensive paid time off (PTO), including paid federal holidays, a floating holiday, and office closure during the week between Christmas and New Year’s Day

Sick leave in accordance with applicable state and local laws

Remote work flexibility

Professional development and continuing education support

Employee assistance and wellness resources

Life and disability insurance, where applicable

Essential Functions

Sustained computer‑based marketing planning and execution.

Independent decision‑making related to campaign management.

Collaboration through virtual communication platforms.

Participation in required travel.

Equal Employment Opportunity Statement ACCC is an equal‑opportunity employer and prohibits discrimination and harassment of any kind. Employment decisions are based on business needs, job requirements, and individual qualifications without regard to protected status under applicable law.

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