Regional Account Manager

Job Title: Regional Account Manager – Mid-Atlantic U.S.

Location: NC, SC, VA, KY

Reports To: VP of National Accounts

Job Summary:

The Regional Account Manager is the strategic owner of the Mid-Atlantic territory, responsible for driving revenue growth through focused account development, disciplined planning, and strong execution. This role requires a proactive, analytical, and relationship-driven leader who collaborates closely with Leadership, National Accounts, Inside Sales, and Marketing to expand and deepen distributor partnerships and support company-wide initiatives. The Regional Account Manager ensures Goldstar is positioned as a core partner across all key product categories.

Key Responsibilities:

Territory Strategy & Growth Planning

• Build and execute a territory business plan aligned with Goldstar’s national objectives.
• Conduct 80/20 analysis, forecasting, and account prioritization to maintain disciplined focus on high-impact opportunities.
• Understand territory trends, distributor capabilities, competitive dynamics, and key client verticals.
• Translate insights into actionable growth plans with measurable outcomes.

Distributor Engagement & Partnership Development

• Build and expand strategic relationships with distributors across the territory.
• Understand each distributor’s go-to-market strategy (web/company stores, co-op programs, field reps, verticals, key clients) and integrate Goldstar products into their workflows.
• Position Goldstar as a core partner in writing instruments, drinkware, stationery, and bags—removing barriers and strengthening long-term partnerships.

National Account Collaboration

• Collaborate closely with the National Accounts team to support and grow national distributor programs operating within the territory.
• Conduct joint meetings, presentations, and business reviews to help drive organizational growth.
• Identify opportunities within regional branches of national distributors and share insights that strengthen national strategy.
• Demonstrate a strong team-player mentality, prioritizing company-wide success over individual credit.

Sales Execution & Opportunity Management

• Deliver compelling presentations and product demonstrations that drive meaningful sell-through.
• Proactively generate new opportunities and cross-sell across multiple product categories.
• Lead qualification and strategy for large opportunities; collaborate with the National Sales Manager on pricing and program development when relevant.
• Maintain an accurate, active pipeline and document all account activity in Salesforce.

Cross-Functional Alignment & Collaboration

• Partner with Inside Sales to execute coordinated territory growth strategies.
• Collaborate with Sales Leadership on planning, forecasting, and performance reviews.
• Work with Marketing on targeted campaigns, collateral, product launches, and trade show strategies that support growth.
• Share insights, best practices, and market intelligence to elevate sales performance.

Reporting, Forecasting & Performance Optimization

• Regularly analyze reporting tools and dashboards to assess performance and identify opportunities.
• Monitor KPIs such as AOV, mix, penetration, Top account growth, new business development, and repeat business.
• Provide accurate forecasts and data-backed recommendations for territory optimization.

Travel, Field Execution & Trade Shows

• Travel throughout the territory for distributor meetings, strategy sessions, and presentations.
• Lead planning and execution of key regional trade shows and participate in national shows as requested.
• Represent Goldstar with professionalism, preparedness, and strong product/category expertise.

Qualifications

• Bachelor’s degree preferred; minimum 3 years of sales or account management experience.
• Demonstrated success in strategic selling, account development, and territory growth.
• Strong business acumen, analytical skills, and strategic planning capabilities.
• Exceptional written, verbal, and presentation communication skills.
• Highly organized, proactive, and able to manage multiple priorities in a fast-paced environment.
• Effective problem-solver with a growth mindset.
• Proven team player who collaborates well across departments.
• Willingness to travel at least 70% of the time.
• Must reside in GA or TN.
• Proficiency in Salesforce and Microsoft Office.

Physical Demands:

• Prolonged sitting or standing may be required. Reasonable accommodation will be made to support individuals with disabilities.

Equal Opportunity Employer: Goldstar is an equal opportunity employer and encourages applications from all qualified individuals. We celebrate diversity and are committed to creating an inclusive environment for all employees.