Sr. Manager, Retail Marketing
Supergoop!, New York, NY, United States
Who we are
Hi, we’re Supergoop! Since 2005, we’ve been changing the way the world thinks about sunscreen. Today, we’re as committed as ever to creating feel‑good sunscreen that you’ll really want to wear. Because protecting your skin’s health is what we’re all about. Every. Single. Day.™
Senior Manager, Retail Marketing
– Supergoop! is seeking a highly ambitious, creative, detail‑oriented, and passionate individual to help bring new product launches & marketing campaigns to life at Sephora in North America. This includes (but is not limited to) merchandising, product messaging, IRL events, social media, and dotcom activations. The ideal candidate will have a finger on the pulse of beauty, love to make to‑do lists & cross things off, and enjoy building relationships.
Key Responsibilities
360 Integrated Marketing: spearhead execution of Sephora‑specific marketing programs to support product launches and core campaigns that ladder up to global strategy and sales plan while meeting specific retailer needs. Partner with internal events, education, social, and influencer teams to build calendar synergy and amplify retailer key moments.
Visual Merchandising: lead Visual Merchandising & Secondary Placement strategy across Sephora US, Kohl’s, Canada, and Mexico. Project manage to meet key deadlines while collaborating with Retailers, Account Management, and Creative to execute assortment, messaging, graphics, and proofing.
NPD: partner with AVP Retail Marketing, Global Product Marketing & Global Brand Marketing teams on product and campaign messaging, leveraging retailer‑insights to influence direction and output.
Sampling: lead sampling and co‑op initiatives across all regions. Oversee execution of all sampling programs to ensure key dates are met.
Dotcom:
Own concepting and briefing of asset deliverables and copy for all new launches.
Continued optimization of existing pages ensuring pages stay up to date with best‑in‑class assets to help grow our retailer.com business.
Develop and own deliverable tracker to ensure timelines meet key dates.
Market Meetings: help support the team in preparation and execution of market weeks by building necessary materials and planning meeting logistics.
Develop cross‑functional relationships to ensure all deliverables are aligned with product launches, retailer timelines.
Cultivate strong relationships with retail partners and key stakeholders to foster collaboration and maximize opportunities for brand exposure and growth.
Inspire! Monitor industry developments, obsess over consumer trends, and maintain a steady pulse on store updates to inform and inspire retail marketing strategies and in‑store execution.
You will thrive in this role if:
You are
CREATIVE : innovative and embrace forward‑thinking approaches.
You are extremely
ORGANIZED : not overwhelmed by tackling multiple tasks at once.
You are
DETAIL ORIENTED : appreciate the importance of having detailed and precise information.
You are a strong
COMMUNICATOR : a people person who collaborates well with others.
You are
AGILE : adapt well to changing needs and priorities and pivot easily to achieve goals and meet deadlines.
You are
PASSIONATE
about beauty: eager to learn and absorb all things related to beauty, Supergoop!, and Sephora.
You are
SERIOUS WITH A SMILE : ready to work hard but willing to have fun while doing it!
Skills & Qualifications
Bachelor’s Degree in a related field of study, Marketing preferred.
5‑7 years of professional experience, Sephora experience strongly preferred.
Organizational and project management skills.
Proficient technical skills (Microsoft Office: Windows, Word, Excel, PowerPoint), Google Docs.
Knowledgeable in social media platforms (Instagram, Snapchat, TikTok, etc.).
Benefits
Comprehensive Health Benefits.
Generous Paid Time Off Policy.
401(k) with Company Match.
Product Discounts.
Employee Referral Program.
Company and Team Off‑Sites.
EEO Statement Supergoop! is dedicated to hiring a diverse workplace that celebrates an inclusive culture and a sense of belonging. As an equal‑opportunity employer, we do not discriminate based on race, color, religion, sex (including pregnancy, gender identity, gender expression, and sexual orientation), national origin, age, veteran status, genetic information or disability.
Health and Safety Statement The health and safety of you and the Supergoop! Team is important to us. Covid‑19 vaccination will be required to work in our office.
#J-18808-Ljbffr
Senior Manager, Retail Marketing
– Supergoop! is seeking a highly ambitious, creative, detail‑oriented, and passionate individual to help bring new product launches & marketing campaigns to life at Sephora in North America. This includes (but is not limited to) merchandising, product messaging, IRL events, social media, and dotcom activations. The ideal candidate will have a finger on the pulse of beauty, love to make to‑do lists & cross things off, and enjoy building relationships.
Key Responsibilities
360 Integrated Marketing: spearhead execution of Sephora‑specific marketing programs to support product launches and core campaigns that ladder up to global strategy and sales plan while meeting specific retailer needs. Partner with internal events, education, social, and influencer teams to build calendar synergy and amplify retailer key moments.
Visual Merchandising: lead Visual Merchandising & Secondary Placement strategy across Sephora US, Kohl’s, Canada, and Mexico. Project manage to meet key deadlines while collaborating with Retailers, Account Management, and Creative to execute assortment, messaging, graphics, and proofing.
NPD: partner with AVP Retail Marketing, Global Product Marketing & Global Brand Marketing teams on product and campaign messaging, leveraging retailer‑insights to influence direction and output.
Sampling: lead sampling and co‑op initiatives across all regions. Oversee execution of all sampling programs to ensure key dates are met.
Dotcom:
Own concepting and briefing of asset deliverables and copy for all new launches.
Continued optimization of existing pages ensuring pages stay up to date with best‑in‑class assets to help grow our retailer.com business.
Develop and own deliverable tracker to ensure timelines meet key dates.
Market Meetings: help support the team in preparation and execution of market weeks by building necessary materials and planning meeting logistics.
Develop cross‑functional relationships to ensure all deliverables are aligned with product launches, retailer timelines.
Cultivate strong relationships with retail partners and key stakeholders to foster collaboration and maximize opportunities for brand exposure and growth.
Inspire! Monitor industry developments, obsess over consumer trends, and maintain a steady pulse on store updates to inform and inspire retail marketing strategies and in‑store execution.
You will thrive in this role if:
You are
CREATIVE : innovative and embrace forward‑thinking approaches.
You are extremely
ORGANIZED : not overwhelmed by tackling multiple tasks at once.
You are
DETAIL ORIENTED : appreciate the importance of having detailed and precise information.
You are a strong
COMMUNICATOR : a people person who collaborates well with others.
You are
AGILE : adapt well to changing needs and priorities and pivot easily to achieve goals and meet deadlines.
You are
PASSIONATE
about beauty: eager to learn and absorb all things related to beauty, Supergoop!, and Sephora.
You are
SERIOUS WITH A SMILE : ready to work hard but willing to have fun while doing it!
Skills & Qualifications
Bachelor’s Degree in a related field of study, Marketing preferred.
5‑7 years of professional experience, Sephora experience strongly preferred.
Organizational and project management skills.
Proficient technical skills (Microsoft Office: Windows, Word, Excel, PowerPoint), Google Docs.
Knowledgeable in social media platforms (Instagram, Snapchat, TikTok, etc.).
Benefits
Comprehensive Health Benefits.
Generous Paid Time Off Policy.
401(k) with Company Match.
Product Discounts.
Employee Referral Program.
Company and Team Off‑Sites.
EEO Statement Supergoop! is dedicated to hiring a diverse workplace that celebrates an inclusive culture and a sense of belonging. As an equal‑opportunity employer, we do not discriminate based on race, color, religion, sex (including pregnancy, gender identity, gender expression, and sexual orientation), national origin, age, veteran status, genetic information or disability.
Health and Safety Statement The health and safety of you and the Supergoop! Team is important to us. Covid‑19 vaccination will be required to work in our office.
#J-18808-Ljbffr