Consulting Manager - Business Systems Analyst – Credit Card Marketing
Cognizant, Dallas, TX, United States
Cognizant Consulting is more than Cognizant’s consulting practice—we’re a global community of 5,000+ experts dedicated to helping clients reimagine their business. Blending deep industry and technology advisory capabilities, we create innovative business solutions for Fortune 500 clients. And now, we’re looking for our next colleague who will join us in shaping the future of business. Could it be you?
About the role As a
Consulting Manager- Business Systems Analyst – Credit Card Marketing , you will play a critical role in bridging
credit card marketing
business teams and technology partners. You will translate business needs into clear functional system requirements, support platform enhancements, and ensure marketing technology solutions effectively enable credit card portfolio strategies.
You will be a valued member of a cross‑functional consulting team, working closely with credit card marketing stakeholders, technology and engineering partners, and delivery teams to support end‑to‑end marketing initiatives.
In this role, you will:
Elicit, document, and manage business and functional requirements, translating credit card marketing workflows—such as campaign setup, offer configuration, and loyalty programs—into BRDs, user stories, use cases, and process flows.
Act as the primary liaison between business and technology teams, supporting sprint planning, backlog grooming, and UAT to ensure marketing platforms meet evolving business needs.
Perform system integration analysis and data mapping across marketing platforms (e.g., CRM, campaign management, decisioning tools), ensuring accurate data flow between card processing, rewards, analytics, and downstream systems.
Support the design and enhancement of marketing technology solutions, including gap analysis, vendor evaluation, and definition of system requirements for acquisition, activation, spend, and retention campaigns.
Plan and execute User Acceptance Testing (UAT), including test scripts, defect tracking, and business sign‑off, to validate system changes against marketing objectives and compliance requirements.
What you must have to be considered
Bachelor’s degree in Information Systems, Business Administration, Computer Science, or a related field
Experience supporting credit card marketing platforms, CRM, campaign management, or decisioning tools
Strong experience with requirements management and documentation (e.g., JIRA, Confluence, Azure DevOps)
10+ years of overall professional experience, including 4-6 years as a Business Systems Analyst, ideally within financial services or credit card/payments environments
Hands‑on experience working in Agile/Scrum and Waterfall delivery models
Solid data analysis skills, including the ability to validate and map data across systems
These will help you succeed
Exposure to customer data platforms (CDPs) and marketing system integrations
Ability to analyze and optimize end‑to‑end marketing processes and identify automation opportunities
Strong communication skills and comfort working with both business stakeholders and technical teams
Work model We believe hybrid work is the way forward as we strive to provide flexibility wherever possible. Based on this role’s business requirements, this is a
hybrid position
requiring
3 days per week
in a client or Cognizant office in
Dallas, TX . Regardless of your working arrangement, we are here to support a healthy work‑life balance through our wellbeing programs.
The working arrangements for this role are accurate as of the date of posting and may change based on client or project requirements. We will always be clear about role expectations.
Benefits
Medical, dental, vision and life insurance
401(k) plan and contributions
Employee stock purchase plan
Employee assistance program
10 paid holidays plus PTO
Paid parental leave and fertility assistance
Learning and development certifications and programs
#J-18808-Ljbffr
About the role As a
Consulting Manager- Business Systems Analyst – Credit Card Marketing , you will play a critical role in bridging
credit card marketing
business teams and technology partners. You will translate business needs into clear functional system requirements, support platform enhancements, and ensure marketing technology solutions effectively enable credit card portfolio strategies.
You will be a valued member of a cross‑functional consulting team, working closely with credit card marketing stakeholders, technology and engineering partners, and delivery teams to support end‑to‑end marketing initiatives.
In this role, you will:
Elicit, document, and manage business and functional requirements, translating credit card marketing workflows—such as campaign setup, offer configuration, and loyalty programs—into BRDs, user stories, use cases, and process flows.
Act as the primary liaison between business and technology teams, supporting sprint planning, backlog grooming, and UAT to ensure marketing platforms meet evolving business needs.
Perform system integration analysis and data mapping across marketing platforms (e.g., CRM, campaign management, decisioning tools), ensuring accurate data flow between card processing, rewards, analytics, and downstream systems.
Support the design and enhancement of marketing technology solutions, including gap analysis, vendor evaluation, and definition of system requirements for acquisition, activation, spend, and retention campaigns.
Plan and execute User Acceptance Testing (UAT), including test scripts, defect tracking, and business sign‑off, to validate system changes against marketing objectives and compliance requirements.
What you must have to be considered
Bachelor’s degree in Information Systems, Business Administration, Computer Science, or a related field
Experience supporting credit card marketing platforms, CRM, campaign management, or decisioning tools
Strong experience with requirements management and documentation (e.g., JIRA, Confluence, Azure DevOps)
10+ years of overall professional experience, including 4-6 years as a Business Systems Analyst, ideally within financial services or credit card/payments environments
Hands‑on experience working in Agile/Scrum and Waterfall delivery models
Solid data analysis skills, including the ability to validate and map data across systems
These will help you succeed
Exposure to customer data platforms (CDPs) and marketing system integrations
Ability to analyze and optimize end‑to‑end marketing processes and identify automation opportunities
Strong communication skills and comfort working with both business stakeholders and technical teams
Work model We believe hybrid work is the way forward as we strive to provide flexibility wherever possible. Based on this role’s business requirements, this is a
hybrid position
requiring
3 days per week
in a client or Cognizant office in
Dallas, TX . Regardless of your working arrangement, we are here to support a healthy work‑life balance through our wellbeing programs.
The working arrangements for this role are accurate as of the date of posting and may change based on client or project requirements. We will always be clear about role expectations.
Benefits
Medical, dental, vision and life insurance
401(k) plan and contributions
Employee stock purchase plan
Employee assistance program
10 paid holidays plus PTO
Paid parental leave and fertility assistance
Learning and development certifications and programs
#J-18808-Ljbffr