Senior Content Strategist
Big Human, New York, NY, United States
Hi, we’re Big Human. We’re a full-service creative agency. We work with the world’s most interesting brands to bring their vision to life through technology, design, branding and marketing.
Since 2010, we’ve produced 262 websites, 80 applications and 50 brands for 247 satisfied clients (Rockefeller Center, Gemini, Quinn and Netflix, to name just a few). And we’ve still found time for our own passion projects on the side (like HQ Trivia and Vine).
As we continue expanding our marketing capabilities, we’re hiring a Senior Content Producer to play a critical and creative role in our growth. This person will serve as the engine behind our editorial, copy, and email marketing efforts. This role is designed for a modern, AI-forward content operator. You’ll act as the engine behind our editorial and lifecycle marketing, translating strategy into high-quality storytelling at speed.
You’ll see your work directly impact how brands grow: from search visibility to conversion to engagement.
This is not a junior writing role. It’s a high-autonomy position for someone who can think strategically, execute independently, and ship work with confidence.
About the Role We’re looking for a highly capable, AI-forward Senior Content Producer to elevate our marketing output across client and internal initiatives.
This role sits at the intersection of editorial, lifecycle marketing, and brand storytelling. You’ll collaborate closely with strategy, analytics and operations — but you will own content execution end-to-end.
You’ll write long-form articles, case studies and service pages. You’ll own email campaigns from draft to send. You’ll collaborate with SEO partners. You’ll surface performance insights and iterate to improve performance.
We’re looking for someone who can self‑edit rigorously, manage their own workflow, and operate comfortably in ambiguity. This is a role for someone who wants autonomy and accountability — and who understands that strong writing is both craft and strategy.
The right candidate will increase our content velocity while maintaining a high quality bar. senior leadership involvement in drafting and restructuring work.
You should be someone who:
Thinks in structure
Can adapt voice across brands
Edits ruthlessly
Understands performance and writes with outcomes in mind
Uses AI as a core part of your workflow
Is comfortable owning content end‑to‑end
Reporting to the Director of Marketing, this is a senior individual contributor role with meaningful influence across the marketing practice.
What You’ll Do Editorial & Long-Form Content
Write SEO‑optimized articles, thought leadership pieces, case studies and service pages
Translate strategic direction into clear, structured, persuasive content
Adapt voice across multiple brands with precision and confidence
Collaborate with SEO partners to ensure performance alignment
Upload and QA content as needed to ensure publish readiness
Contribute to editorial planning by identifying opportunities, themes and gaps
Email Marketing
Shape email campaign direction in partnership with strategy
Write, build and QA campaigns in platforms like Mailchimp
Manage scheduling and execution
Track performance and recommend iteration (subject lines, structure, CTAs, timing)
Run A/B tests and apply learnings
AI‑Accelerated Production
Use AI tools intentionally to increase velocity and quality
Craft and refine prompts to generate strong first drafts
Maintain brand voice while leveraging AI for speed
Continuously improve your workflow
Performance & Iteration
Strategize on how to utilize storytelling as growth tactics
Ensure content aligns with clear goals and performance metrics
Review content and email performance metrics
Surface the most important trends and takeaways
Translate data into actionable recommendations
Identify gaps and opportunities
Close the loop between output and outcomes
Workflow Ownership
Proactively flag blockers or shifting priorities
Operate independently within defined lanes
Maintain clear communication with internal and client teams
Who You Are Experience & Background
NYC or Tri‑State based (remote with occasional in-person opportunities)
6–9+ years experience in content marketing, editorial, lifecycle marketing, or a related role
Agency or multi‑brand experience
Craft & Writing
A sharp structural writer who self‑edits effectively
Able to switch seamlessly between brand voices
You understand that great content is not just well‑written; it’s aligned, strategic, and built to perform
AI & Workflow
Comfortable using AI as part of your daily workflow
Energized by AI and eager to use it as a leverage tool
Able to move from idea → draft → refined output efficiently
Ownership & Execution
Comfortable owning work from draft to delivery
Organized, proactive, and accountable
Comfortable working in ambiguity without waiting for perfect direction
Client Collaboration
Confident in client‑facing settings
Bonus Points
Experience in editorial calendar development and management
Experience across other forms of copywriting (UX, social, etc.)
Confidence in drafting or contributing to tone‑of‑voice documentation
Deep familiarity with SEO collaboration and keyword strategy
Proactive in Asana and workflow ownership
Experience mentoring junior writers
Strong lifecycle marketing exposure
Experience working in performance‑driven environments
AI & Modern Marketing Approach At Big Human, we believe AI is a force multiplier.
You should be comfortable using AI tools as part of your daily workflow to:
Generate and refine strategic thinking faster
Create strong first drafts across content, campaigns, and frameworks
Pressure‑test ideas and explore multiple directions quickly
Summarize complex information into clear insights
Improve speed without lowering the quality bar
Experiment and iterate with our creative campaign workflow & output
We are not looking for someone who relies on AI blindly. We are looking for someone who knows how to use it well: applying judgment, taste, and strategy to shape outputs into high‑quality work.
Work Style Expectations
You manage your own tasks in Asana
You flag blockers early
You ask good questions
You do not wait to be told what to do next
You operate with autonomy as default
Who This Is Not For
Pure copywriters who don’t think strategically for performance
Writers uncomfortable with AI
Candidates who need heavy structure and constant direction
People who prefer single‑brand environments
Writers who are precious about drafts (as William Faulkner said, "kill your darlings")
What Success Looks Like
Content ships consistently with minimal senior editing required
Email campaigns run independently and improve over time
Editorial work moves forward without constant check‑ins
Performance insights drive iteration
You’re trusted to represent Big Human directly in client conversations
Why Work at Big Human? We believe work is important, but so is taking care of yourself, connecting with your team and stepping away from the screen to recharge. Here are just a few of the perks of working at Big Human:
Remote Office (with bi‑monthly coworking days)
Health, Dental & Vision Insurance (including options completely covered by Big Human)
14 Paid Holidays & Generous Vacation Time
401(k) Matching
10–16 Weeks of Paid Parental Leave
Internet Credit & Home Office Upgrade Stipend
Summer Fridays
Yearly Team Retreat & Company‑Sponsored Team Events
Shared Experience Fund & Donation Matching
Education Fund for professional development
This role is fully remote, with strong preference for someone based in the Tri‑State area (or who can easily travel to NYC for coworking days and team gatherings). Compensation is commensurate with experience, and ranges from $90,000–100,000, depending on background.
Our Values at Big Human The Big Human experience—how we work, who we hire, and what we build—is shaped by our values:
We’re supportive. We foster a workplace that encourages creativity, mental wellness and work‑life balance.
We’re grounded. We think big but stay realistic, humble and ego‑free.
We’re passionate. We bring commitment, excitement and craft to every project—client or internal.
We’re forward‑thinking. We build for today while preparing for what’s next.
We’re accountable. We show up as individuals and deliver as a team.
Diversity, Equity & Inclusion Big Human is committed to fostering a diverse, inclusive and equitable workplace. We encourage BIPOC and people from traditionally underrepresented backgrounds to apply. Diverse perspectives fuel creativity and innovation, helping us build better products, brands and experiences.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation.
#J-18808-Ljbffr
Since 2010, we’ve produced 262 websites, 80 applications and 50 brands for 247 satisfied clients (Rockefeller Center, Gemini, Quinn and Netflix, to name just a few). And we’ve still found time for our own passion projects on the side (like HQ Trivia and Vine).
As we continue expanding our marketing capabilities, we’re hiring a Senior Content Producer to play a critical and creative role in our growth. This person will serve as the engine behind our editorial, copy, and email marketing efforts. This role is designed for a modern, AI-forward content operator. You’ll act as the engine behind our editorial and lifecycle marketing, translating strategy into high-quality storytelling at speed.
You’ll see your work directly impact how brands grow: from search visibility to conversion to engagement.
This is not a junior writing role. It’s a high-autonomy position for someone who can think strategically, execute independently, and ship work with confidence.
About the Role We’re looking for a highly capable, AI-forward Senior Content Producer to elevate our marketing output across client and internal initiatives.
This role sits at the intersection of editorial, lifecycle marketing, and brand storytelling. You’ll collaborate closely with strategy, analytics and operations — but you will own content execution end-to-end.
You’ll write long-form articles, case studies and service pages. You’ll own email campaigns from draft to send. You’ll collaborate with SEO partners. You’ll surface performance insights and iterate to improve performance.
We’re looking for someone who can self‑edit rigorously, manage their own workflow, and operate comfortably in ambiguity. This is a role for someone who wants autonomy and accountability — and who understands that strong writing is both craft and strategy.
The right candidate will increase our content velocity while maintaining a high quality bar. senior leadership involvement in drafting and restructuring work.
You should be someone who:
Thinks in structure
Can adapt voice across brands
Edits ruthlessly
Understands performance and writes with outcomes in mind
Uses AI as a core part of your workflow
Is comfortable owning content end‑to‑end
Reporting to the Director of Marketing, this is a senior individual contributor role with meaningful influence across the marketing practice.
What You’ll Do Editorial & Long-Form Content
Write SEO‑optimized articles, thought leadership pieces, case studies and service pages
Translate strategic direction into clear, structured, persuasive content
Adapt voice across multiple brands with precision and confidence
Collaborate with SEO partners to ensure performance alignment
Upload and QA content as needed to ensure publish readiness
Contribute to editorial planning by identifying opportunities, themes and gaps
Email Marketing
Shape email campaign direction in partnership with strategy
Write, build and QA campaigns in platforms like Mailchimp
Manage scheduling and execution
Track performance and recommend iteration (subject lines, structure, CTAs, timing)
Run A/B tests and apply learnings
AI‑Accelerated Production
Use AI tools intentionally to increase velocity and quality
Craft and refine prompts to generate strong first drafts
Maintain brand voice while leveraging AI for speed
Continuously improve your workflow
Performance & Iteration
Strategize on how to utilize storytelling as growth tactics
Ensure content aligns with clear goals and performance metrics
Review content and email performance metrics
Surface the most important trends and takeaways
Translate data into actionable recommendations
Identify gaps and opportunities
Close the loop between output and outcomes
Workflow Ownership
Proactively flag blockers or shifting priorities
Operate independently within defined lanes
Maintain clear communication with internal and client teams
Who You Are Experience & Background
NYC or Tri‑State based (remote with occasional in-person opportunities)
6–9+ years experience in content marketing, editorial, lifecycle marketing, or a related role
Agency or multi‑brand experience
Craft & Writing
A sharp structural writer who self‑edits effectively
Able to switch seamlessly between brand voices
You understand that great content is not just well‑written; it’s aligned, strategic, and built to perform
AI & Workflow
Comfortable using AI as part of your daily workflow
Energized by AI and eager to use it as a leverage tool
Able to move from idea → draft → refined output efficiently
Ownership & Execution
Comfortable owning work from draft to delivery
Organized, proactive, and accountable
Comfortable working in ambiguity without waiting for perfect direction
Client Collaboration
Confident in client‑facing settings
Bonus Points
Experience in editorial calendar development and management
Experience across other forms of copywriting (UX, social, etc.)
Confidence in drafting or contributing to tone‑of‑voice documentation
Deep familiarity with SEO collaboration and keyword strategy
Proactive in Asana and workflow ownership
Experience mentoring junior writers
Strong lifecycle marketing exposure
Experience working in performance‑driven environments
AI & Modern Marketing Approach At Big Human, we believe AI is a force multiplier.
You should be comfortable using AI tools as part of your daily workflow to:
Generate and refine strategic thinking faster
Create strong first drafts across content, campaigns, and frameworks
Pressure‑test ideas and explore multiple directions quickly
Summarize complex information into clear insights
Improve speed without lowering the quality bar
Experiment and iterate with our creative campaign workflow & output
We are not looking for someone who relies on AI blindly. We are looking for someone who knows how to use it well: applying judgment, taste, and strategy to shape outputs into high‑quality work.
Work Style Expectations
You manage your own tasks in Asana
You flag blockers early
You ask good questions
You do not wait to be told what to do next
You operate with autonomy as default
Who This Is Not For
Pure copywriters who don’t think strategically for performance
Writers uncomfortable with AI
Candidates who need heavy structure and constant direction
People who prefer single‑brand environments
Writers who are precious about drafts (as William Faulkner said, "kill your darlings")
What Success Looks Like
Content ships consistently with minimal senior editing required
Email campaigns run independently and improve over time
Editorial work moves forward without constant check‑ins
Performance insights drive iteration
You’re trusted to represent Big Human directly in client conversations
Why Work at Big Human? We believe work is important, but so is taking care of yourself, connecting with your team and stepping away from the screen to recharge. Here are just a few of the perks of working at Big Human:
Remote Office (with bi‑monthly coworking days)
Health, Dental & Vision Insurance (including options completely covered by Big Human)
14 Paid Holidays & Generous Vacation Time
401(k) Matching
10–16 Weeks of Paid Parental Leave
Internet Credit & Home Office Upgrade Stipend
Summer Fridays
Yearly Team Retreat & Company‑Sponsored Team Events
Shared Experience Fund & Donation Matching
Education Fund for professional development
This role is fully remote, with strong preference for someone based in the Tri‑State area (or who can easily travel to NYC for coworking days and team gatherings). Compensation is commensurate with experience, and ranges from $90,000–100,000, depending on background.
Our Values at Big Human The Big Human experience—how we work, who we hire, and what we build—is shaped by our values:
We’re supportive. We foster a workplace that encourages creativity, mental wellness and work‑life balance.
We’re grounded. We think big but stay realistic, humble and ego‑free.
We’re passionate. We bring commitment, excitement and craft to every project—client or internal.
We’re forward‑thinking. We build for today while preparing for what’s next.
We’re accountable. We show up as individuals and deliver as a team.
Diversity, Equity & Inclusion Big Human is committed to fostering a diverse, inclusive and equitable workplace. We encourage BIPOC and people from traditionally underrepresented backgrounds to apply. Diverse perspectives fuel creativity and innovation, helping us build better products, brands and experiences.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation.
#J-18808-Ljbffr