
Marketing Manager
AccuLynx, Chicago, IL, United States
We’re seeking a results-driven Senior Marketing Manager to lead high-impact marketing initiatives that directly drive revenue growth. You’ll develop marketing strategies and campaigns that generate demand, fuel sales pipeline, and increase retention for our industry-leading B2B SaaS platform. In addition to leading a team of marketers and vendors, you’ll work closely with our management, sales, product, and customer success teams, ensuring functional alignment and overseeing followup. This hands-on role is ideal for a skilled marketer who’s eager to showcase their leadership skills, sets a high bar for performance, and holds themselves and others accountable to measurable results.
Make sure to apply with all the requested information, as laid out in the job overview below.
Core responsibilities
Lead campaigns that deliver measurable pipeline and revenue impact across paid media, email, content, events, partnerships, social, etc.
Develop demand generation, PR, and branding strategies that boost awareness and positive brand sentiment
Identify opportunities to optimize full-funnel marketing engine across the entire customer lifecycle—from awareness and conversion to retention and loyalty
Collaborate with product management to define positioning, messaging, and launch plans
Analyze performance data to make fast, informed decisions and continuously improve ROI
Deliver comprehensive plans with clear benchmarks and KPIs, consistently driving to improve performance outcomes
Build strong cross-functional relationships to ensure alignment across business functions and seamless go-to-market motions
Coach, mentor, and raise the bar for junior team members and colleagues
What we’re looking for
7+ years B2B marketing experience, ideally in SaaS
Deep understanding of demand generation, GTM strategy, and sales alignment
Proven track record of pipeline and revenue growth contribution
xywuqvp Leadership presence with the ability to motivate and hold people accountable Takes ownership of outcomes, not just activities Sets high standards for performance and execution Continuously seeks ways to improve results, efficiency, and impact Self-motivated, comfortable operating with ambiguity Key skills & competencies Excellent written and verbal communication Strong project management and prioritization skills Prior experience managing budgets, vendors, or small teams
xywuqvp Leadership presence with the ability to motivate and hold people accountable Takes ownership of outcomes, not just activities Sets high standards for performance and execution Continuously seeks ways to improve results, efficiency, and impact Self-motivated, comfortable operating with ambiguity Key skills & competencies Excellent written and verbal communication Strong project management and prioritization skills Prior experience managing budgets, vendors, or small teams