Senior Product Marketing Manager
SupportFinity™, New York, NY, United States
About Taktile
Taktile
is the
agentic decision platform for financial services
that delivers superior outcomes and reduced operational costs without compromising on compliance. We unlock fastest time to value in the industry by combining AI agents and humans in the loop and equipping them with proprietary business logic, data and external integrations.
By balancing the speed of AI with the strategic focused judgement of humans, Taktile enables institutions to scale high‑stakes decisions across onboarding, credit, and AML while staying in control.
Already powering
millions of decisions every day , Taktile helps banks, fintechs, and insurers move
from vision to value in weeks , with customers including
Mercury, Zilch, Kueski, and Allianz .
About The Role We’re looking for a hands‑on Senior Product Marketing Manager to join our marketing team and drive product positioning, sales enablement, and go‑to‑market execution for Taktile’s AI‑native decisioning platform. The ultimate outcome of this role is to drive pipeline and revenue growth by ensuring our products are clearly positioned, well launched, and effectively adopted by the market. This is a senior individual contributor role reporting directly to our Head of Marketing. You’ll be our bridge between product innovation and market success, working closely with customers, sales, and product teams to ensure our solutions resonate in the market.
What You’ll Do Drive Pipeline & Go‑To‑Market Execution
Drive and orchestrate integrated marketing campaigns to build a healthy pipeline
Create compelling one‑pagers, solution briefs, and product pages on our website
Support broader demand generation programs, including digital marketing, field initiatives & events/webinars
Drive Customer‑Centric Messaging
Define and maintain a consistent, clearly differentiated (audience‑specific) messaging framework for our platform
Translate technical features into clear value propositions and shape positioning that differentiates us from competitors
Synthesize customer insights by analyzing sales calls and buyer conversations to inform the broader strategy
Enable Sales Success
Develop high‑impact social proof, incl. customer case studies and impact stories
Equip Sales/BD with persona‑based tools (pitch decks, playbooks, and assets) designed to improve deal velocity
Shape Market Strategy
Manage analyst relations (e.g., Gartner, Forrester)
Gather competitive intelligence and maintain battlecards
What you’ll need
5+ years in B2B product marketing
Proven ability to translate complex technical products into business value
Exceptional writing skills with ability to simplify complex concepts
Track record of driving measurable revenue impact through marketing initiatives
Experience with complex (enterprise) sales in B2B SaaS/ AI solutions
Strong analytical mindset with focus on data‑driven decision making
Excellent project management and stakeholder collaboration
Programs: GSuite, Notion, Miro, Figma a plus, eager to work with AI tools
Nice to have
Good understanding of AI/ML concepts
Experience in financial services decisioning (e.g., fraud prevention, or credit underwriting)
Background in both startups and scale‑ups
Compensation Range: $140K - $190K
#J-18808-Ljbffr
is the
agentic decision platform for financial services
that delivers superior outcomes and reduced operational costs without compromising on compliance. We unlock fastest time to value in the industry by combining AI agents and humans in the loop and equipping them with proprietary business logic, data and external integrations.
By balancing the speed of AI with the strategic focused judgement of humans, Taktile enables institutions to scale high‑stakes decisions across onboarding, credit, and AML while staying in control.
Already powering
millions of decisions every day , Taktile helps banks, fintechs, and insurers move
from vision to value in weeks , with customers including
Mercury, Zilch, Kueski, and Allianz .
About The Role We’re looking for a hands‑on Senior Product Marketing Manager to join our marketing team and drive product positioning, sales enablement, and go‑to‑market execution for Taktile’s AI‑native decisioning platform. The ultimate outcome of this role is to drive pipeline and revenue growth by ensuring our products are clearly positioned, well launched, and effectively adopted by the market. This is a senior individual contributor role reporting directly to our Head of Marketing. You’ll be our bridge between product innovation and market success, working closely with customers, sales, and product teams to ensure our solutions resonate in the market.
What You’ll Do Drive Pipeline & Go‑To‑Market Execution
Drive and orchestrate integrated marketing campaigns to build a healthy pipeline
Create compelling one‑pagers, solution briefs, and product pages on our website
Support broader demand generation programs, including digital marketing, field initiatives & events/webinars
Drive Customer‑Centric Messaging
Define and maintain a consistent, clearly differentiated (audience‑specific) messaging framework for our platform
Translate technical features into clear value propositions and shape positioning that differentiates us from competitors
Synthesize customer insights by analyzing sales calls and buyer conversations to inform the broader strategy
Enable Sales Success
Develop high‑impact social proof, incl. customer case studies and impact stories
Equip Sales/BD with persona‑based tools (pitch decks, playbooks, and assets) designed to improve deal velocity
Shape Market Strategy
Manage analyst relations (e.g., Gartner, Forrester)
Gather competitive intelligence and maintain battlecards
What you’ll need
5+ years in B2B product marketing
Proven ability to translate complex technical products into business value
Exceptional writing skills with ability to simplify complex concepts
Track record of driving measurable revenue impact through marketing initiatives
Experience with complex (enterprise) sales in B2B SaaS/ AI solutions
Strong analytical mindset with focus on data‑driven decision making
Excellent project management and stakeholder collaboration
Programs: GSuite, Notion, Miro, Figma a plus, eager to work with AI tools
Nice to have
Good understanding of AI/ML concepts
Experience in financial services decisioning (e.g., fraud prevention, or credit underwriting)
Background in both startups and scale‑ups
Compensation Range: $140K - $190K
#J-18808-Ljbffr