Membership Marketing Manager (Remote)
Tennessee Society of Association Executives, Frankfort, KY, United States
Functions
: Manage membership marketing and communication activities, including those related to recruitment, retention, recapture, and new market exploration.
Duties and Responsibilities
:
Develop marketing and communications plans and materials for potential, current, and lapsed members, including emails, print materials, web content, social media, etc., collaborating with colleagues to ensure messaging aligns with the Society’s brand and overall communications strategy
Craft value propositions and messages for different segments of membership (students, early-career, academics, professionals, etc.)
Communicate business of SIOP messaging necessary to fulfill and enhance the member experience, to include election, bylaws, and survey communications, using appropriate platforms
Create and implement unique, targeted marketing and communications plans to support organizational events and initiatives, to include membership events and some aspects of the SIOP Annual Conference
Collaborate with colleagues to plan and communicate Awards, Fellows, and Foundation news
Manage and update member materials (new member onboarding outreaches, member handbook, etc.), including all related SIOP.org content
Request, process, and draft Member Spotlights and monthly member benefit articles in coordination with marketing
Support member benefit management for member bookshelf, podcasts, SIOP store, etc., including related communications
Serve as primary liaison to the APA and APS committees, and provide support and guidance for their committee and subcommittees, including organizational or field data analyses when possible
Additional duties and projects assigned by the Finance and Operations Director or CEO
Requirements
Bachelor’s degree in Marketing, Communications, Business, or related field
5+ years of experience in an association or nonprofit membership management role and communications
Exceptional written communication skills with the ability to convey complex and persuasive information clearly and effectively
Proficient in Microsoft Office Suite, Adobe Creative Suite, and Canva
Experience working with AMS and CMS
Strong time management, project management, organizational, and analytical skills
Excellent professional communication skills and ability to engage with key stakeholders, including exceptional attention to detail
Self-motivated, with the ability to work independently and collaboratively
Some travel required (2-3 times/year)
Physical Demands:
Regularly required to sit, speak, listen, read, and communicate using such tools as email, phone, video conferencing, digital platforms, printed documents, and other standard office equipment. Occasionally required to stand, walk, and kneel. When working onsite at a meeting or event, this position is very active, requiring extensive movement such as standing, walking, bending, lifting, moving materials, kneeling, and speaking for up to 12 hours per day. Reasonable accommodations may be made.
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: Manage membership marketing and communication activities, including those related to recruitment, retention, recapture, and new market exploration.
Duties and Responsibilities
:
Develop marketing and communications plans and materials for potential, current, and lapsed members, including emails, print materials, web content, social media, etc., collaborating with colleagues to ensure messaging aligns with the Society’s brand and overall communications strategy
Craft value propositions and messages for different segments of membership (students, early-career, academics, professionals, etc.)
Communicate business of SIOP messaging necessary to fulfill and enhance the member experience, to include election, bylaws, and survey communications, using appropriate platforms
Create and implement unique, targeted marketing and communications plans to support organizational events and initiatives, to include membership events and some aspects of the SIOP Annual Conference
Collaborate with colleagues to plan and communicate Awards, Fellows, and Foundation news
Manage and update member materials (new member onboarding outreaches, member handbook, etc.), including all related SIOP.org content
Request, process, and draft Member Spotlights and monthly member benefit articles in coordination with marketing
Support member benefit management for member bookshelf, podcasts, SIOP store, etc., including related communications
Serve as primary liaison to the APA and APS committees, and provide support and guidance for their committee and subcommittees, including organizational or field data analyses when possible
Additional duties and projects assigned by the Finance and Operations Director or CEO
Requirements
Bachelor’s degree in Marketing, Communications, Business, or related field
5+ years of experience in an association or nonprofit membership management role and communications
Exceptional written communication skills with the ability to convey complex and persuasive information clearly and effectively
Proficient in Microsoft Office Suite, Adobe Creative Suite, and Canva
Experience working with AMS and CMS
Strong time management, project management, organizational, and analytical skills
Excellent professional communication skills and ability to engage with key stakeholders, including exceptional attention to detail
Self-motivated, with the ability to work independently and collaboratively
Some travel required (2-3 times/year)
Physical Demands:
Regularly required to sit, speak, listen, read, and communicate using such tools as email, phone, video conferencing, digital platforms, printed documents, and other standard office equipment. Occasionally required to stand, walk, and kneel. When working onsite at a meeting or event, this position is very active, requiring extensive movement such as standing, walking, bending, lifting, moving materials, kneeling, and speaking for up to 12 hours per day. Reasonable accommodations may be made.
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