
Marketing Automation Super Admin (Marketo)
Hewlett Packard Enterprise, Spring, TX, United States
Marketing Automation Super Admin (Marketo) This role has been designed as 'Hybrid' with an expectation that you will work on average 2 days per week from an HPE office.
Who We Are:
Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today's complex world. Our culture thrives on finding new and better ways to accelerate what's next. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good. If you are looking to stretch and grow your career our culture will embrace you. Open up opportunities with HPE.
Job Description:
Overview
We are seeking a Marketing Automation Super Admin to serve as the strategic owner and technical authority for our Adobe Marketo Engage platform and its surrounding ecosystem. This manager-level role combines advanced platform administration, system architecture, and functional consulting to ensure long-term platform stability, scalability, and governance.
The Super Admin operates within a complex B2B marketing and sales technology environment , partners closely with Salesforce and IT teams, leads a team of platform administrators, and serves as the primary escalation point with Adobe Marketo Support .
Key Responsibilities
Platform Strategy & Architecture
Own the technical vision, architecture, and roadmap for Marketo within the enterprise technology stack
Ensure platform scalability, performance, security, and governance
Define and enforce Marketo standards, order of operations, and best practices
Identify and address technical debt, platform risks, and architectural gaps
Advanced Administration & Functional Consulting
Design and implement advanced Marketo configurations beyond standard administration
Serve as the escalation point for complex platform issues and design decisions
Translate business requirements into scalable, maintainable Marketo solutions
Partner with Marketing, Sales Operations, IT, and Analytics on end-to-end lifecycle and automation initiatives
Advise stakeholders on platform capabilities, trade-offs, and best practices
Salesforce & Ecosystem Integration
Own and optimize the MarketoSalesforce (SFDC) integration, including data synchronization, lifecycle logic, and field mappings
Collaborate with Salesforce administrators and IT teams on cross-platform initiatives
Ensure alignment between marketing automation and sales operations processes
Adobe Marketo Support & Technical Partnership
Act as the primary liaison with Adobe Marketo Support for escalated issues and complex defects
Manage the full lifecycle of support engagements, including troubleshooting and root cause analysis
Incorporate support learnings into platform standards and operational documentation
Team Leadership
Lead, mentor, and develop a team of Marketing Automation Platform Administrators
Establish and maintain platform documentation, standards, and operational playbooks
Review and approve complex builds to ensure architectural integrity
Required Qualifications
Experience
10+ years of hands-on Adobe Marketo experience in enterprise environments
Strong background in B2B marketing automation and complex lifecycle models
Proven experience as a senior Marketo administrator, business analyst, and functional consultant
Deep expertise in Marketo order of operations
Extensive experience with Salesforce integration and B2B data models
Experience working within large, multi-tool marketing technology ecosystems
Skills & Capabilities
Strategic, architectural mindset with strong operational discipline
Demonstrated ability to lead and mentor technical platform teams
Strong cross-functional collaboration and stakeholder management skills
Ability to communicate complex technical concepts to diverse audiences
Marketo certifications strongly preferred
Additional Skills:
Accountability, Action Planning, Active Learning, Active Listening, Bias, Business, Business Planning, Coaching, Commercial Acumen, Computer Literacy, Creativity, Critical Thinking, Customer Insights, Data Analysis Management, Data Controls, Design Thinking, Empathy, Follow-Through, Growth Mindset, Intellectual Curiosity, Long Term Planning, Managing Ambiguity, Market Analysis {+ 5 more}
What We Can Offer You:
Health & Wellbeing
We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing.
Personal & Professional Development
We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have whether you want to become a knowledge expert in your field or apply your skills to another division.
Unconditional Inclusion
We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.