Marketing Advertising Specialist
Adweek, Pompano Beach, FL, United States
Company Description
Proworks Distributors Inc., specializes in providing high-quality flooring and related services to commercial, residential, and marine markets throughout South Florida. Established in 1999 as a family-owned business, the company operates from its showroom and warehouse in Pompano Beach, offering an extensive selection of products such as luxury vinyl flooring, cabinetry, carpets, and millwork. Proworks caters to both trade professionals and the retail public, offering wholesale rates to flooring contractors and designers. Services include flooring installation, custom area rug fabrication, marine carpet installation, and flooring repairs. They are committed to quality craftsmanship and customer satisfaction.
Role Description
This is a full-time, on-site role in Pompano Beach, FL for a Marketing Advertising Specialist. The role includes developing and managing social media campaigns, creating advertising materials, and supporting brand development. Additional responsibilities involve executing marketing strategies to promote the company’s products and services, identifying sales opportunities, and communicating effectively with customers to enhance their overall experience. The Marketing Advertising Specialist will collaborate with internal teams to ensure cohesive brand messaging and relevant product sales.
Key Responsibilities
Create, manage, and optimize Shopify accounts , including product listings, inventory control, and sales performance
Design marketing assets using Canva and Adobe Photoshop
Produce dynamic video content for social media and digital campaigns
Manage and grow all social media platforms, including - META Business Suite, Facebook, Instagram, LinkedIn and TikTok
Oversee all company websites and domains, including - Content updates and edits and coordinating with website management and development companies
Develop and execute print and digital advertising campaigns
Create marketing materials for product promotion , branding, and sales initiatives
Manage email marketing campaigns and customer outreach
Plan and execute SMS/text marketing campaigns
Assist with WhatsApp advertising and messaging strategies
Develop and implement SEO growth strategies
Manage and optimize Google Ads / Google AdWords campaigns
Execute geo-fencing advertising initiatives
Support overall marketing strategy, campaign growth, and brand awareness
Qualifications
Proven experience in marketing, advertising, or digital media
Proficiency in Canva and Adobe Photoshop (required)
Strong experience with Shopify and e-commerce management
Skilled in social media management and content creation
Experience with SEO, Google Ads, and digital advertising platforms
Ability to manage multiple projects and meet deadlines
Strong communication and organizational skills
Creative, self-motivated, and detail-oriented
Must be able to work on-site in Pompano Beach, FL
Compensation & Benefits
Salary: $55,000 – $65,000 per year (based on experience)
Full-time, in-house position M-F 830AM-430PM
401(k)
Paid vacation and sick days
Opportunity to grow with a fast-moving, expanding company
#J-18808-Ljbffr
Proworks Distributors Inc., specializes in providing high-quality flooring and related services to commercial, residential, and marine markets throughout South Florida. Established in 1999 as a family-owned business, the company operates from its showroom and warehouse in Pompano Beach, offering an extensive selection of products such as luxury vinyl flooring, cabinetry, carpets, and millwork. Proworks caters to both trade professionals and the retail public, offering wholesale rates to flooring contractors and designers. Services include flooring installation, custom area rug fabrication, marine carpet installation, and flooring repairs. They are committed to quality craftsmanship and customer satisfaction.
Role Description
This is a full-time, on-site role in Pompano Beach, FL for a Marketing Advertising Specialist. The role includes developing and managing social media campaigns, creating advertising materials, and supporting brand development. Additional responsibilities involve executing marketing strategies to promote the company’s products and services, identifying sales opportunities, and communicating effectively with customers to enhance their overall experience. The Marketing Advertising Specialist will collaborate with internal teams to ensure cohesive brand messaging and relevant product sales.
Key Responsibilities
Create, manage, and optimize Shopify accounts , including product listings, inventory control, and sales performance
Design marketing assets using Canva and Adobe Photoshop
Produce dynamic video content for social media and digital campaigns
Manage and grow all social media platforms, including - META Business Suite, Facebook, Instagram, LinkedIn and TikTok
Oversee all company websites and domains, including - Content updates and edits and coordinating with website management and development companies
Develop and execute print and digital advertising campaigns
Create marketing materials for product promotion , branding, and sales initiatives
Manage email marketing campaigns and customer outreach
Plan and execute SMS/text marketing campaigns
Assist with WhatsApp advertising and messaging strategies
Develop and implement SEO growth strategies
Manage and optimize Google Ads / Google AdWords campaigns
Execute geo-fencing advertising initiatives
Support overall marketing strategy, campaign growth, and brand awareness
Qualifications
Proven experience in marketing, advertising, or digital media
Proficiency in Canva and Adobe Photoshop (required)
Strong experience with Shopify and e-commerce management
Skilled in social media management and content creation
Experience with SEO, Google Ads, and digital advertising platforms
Ability to manage multiple projects and meet deadlines
Strong communication and organizational skills
Creative, self-motivated, and detail-oriented
Must be able to work on-site in Pompano Beach, FL
Compensation & Benefits
Salary: $55,000 – $65,000 per year (based on experience)
Full-time, in-house position M-F 830AM-430PM
401(k)
Paid vacation and sick days
Opportunity to grow with a fast-moving, expanding company
#J-18808-Ljbffr