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Marketing Manager

Harmony Housing Affordable Development Inc., Raleigh, NC, United States


Marketing Manager page is loaded## Marketing Managerlocations: NC - Access Point Raleigh Officetime type: Full timeposted on: Posted Todayjob requisition id: JR0000025Harmony Housing Affordable Development Inc. (“HHAD”) is among the largest real estate developers of affordable rental housing in the United States. Our mission is to positively impact communities by creating and preserving quality affordable housing for low wealth households. HHAD is a wholly owned subsidiary of Harmony Housing, a 501c3 not-for-profit owner and operator of affordable housing.Our fast-growing organization is currently seeking a detail-oriented and experiencedMarketing Manager to join the expanding Operations Team. This individual will play an integral role in the growth of HHAD’s affordable housing development business. The ideal candidate is a highly organized, creative, resourceful and self-motivated marketing professional who thrives in a collaborative environment and can manage multiple projects across a dynamic, mission-driven organization. This position works in close coordination with HHAD’s Executive Leadership, Development, and Corporate Marketing teams and is based in our Raleigh, North Carolina office, reporting to the Executive Vice President.The Marketing Manager will lead and execute all marketing, communications, and branding efforts for Harmony Housing Affordable Development. This role is responsible for developing and maintaining a cohesive and consistent brand identity across all internal and external channels while supporting and promoting the company’s mission to create and preserve affordable housing nationwide. The Marketing Manager will oversee conference and event logistics, corporate marketing initiatives, promotional materials, media engagement, and internal communications. This position serves as a bridge between HHAD and the corporate marketing and communications teams, ensuring consistent messaging and brand alignment.This position requires a high degree of autonomy, accountability, and creativity, along with proven experience in developing and executing marketing strategies, managing brand presence, coordinating events, and fostering strong cross-functional relationships.**Primary Duties and Responsibilities:*** Develop and implement an annual marketing and communications plan aligned with company goals and corporate brand standards.* Maintain and evolve HHAD’s brand identity across print, digital, and event channels.* Oversee design, content, and updates for the company website, ensuring accurate representation of projects, team, and initiatives.* Manage creation and distribution of marketing collateral, presentations, brochures, and proposal materials.**Events and Public Relations:*** Plan, coordinate, and execute all project groundbreaking and ribbon-cutting ceremonies, including logistics, invitations, signage, media coordination, and post-event follow-up.* Organize and manage conference participation, including booth design, setup, materials, sponsorships, and staff coordination.* Lead the procurement and inventory management of company branded materials.* Draft and distribute press releases, announcements, and media advisories in collaboration with the corporate communications and legal teams.* Serve as the main point of contact for public relations opportunities related to project milestones and community impact.**Digital Marketing and Communications:*** Manage HHAD’s website, social media presence, and digital content to increase visibility and engagement.* Support internal communications by developing newsletters, announcements, and staff updates.* Track and analyze website and social media performance, recommending improvements to increase reach and effectiveness.**Cross-Functional Collaboration:*** Coordinate closely with Harmony’s corporate marketing team to align strategy, design, and messaging across all platforms.* Collaborate with the Development, Construction, and Finance teams to showcase company achievements and project milestones.* Support the Executive Leadership team with external communications, presentations, and stakeholder engagement materials.**Experience, Skills, and Abilities Required:*** Bachelor’s degree in Marketing, Communications, Public Relations, Business, or a related field.* 5+ years of marketing or communications experience, preferably in real estate or construction sectors; experience with affordable housing is a plus.* Proven ability to manage branding initiatives, event planning, and public relations.* Strong writing, editing, and visual communication skills with attention to tone and detail.* Experience managing websites (WordPress or similar CMS) and proficiency with design and content tools (e.g., Canva, Adobe Creative Suite).* Excellent project management skills and ability to balance multiple priorities under tight deadlines.* Strong interpersonal and relationship-building skills; able to collaborate across departments and with external partners.* Experience working with or within corporate marketing teams a plus.* Familiarity with LIHTC, USDA-RD, or affordable housing programs preferred but not required.* Ability to travel as needed for conferences, events, and project ceremonies (approximately 15–20%).A satisfactory background check will be required as part of the selection process. At Harmony Housing Affordable Development (HHAD), we believe that finding creative solutions for our clients comes from the collaboration of people with diverse backgrounds and perspectives. We strive to build a work environment that empowers all individuals with opportunities to channel their entrepreneurial spirit. HHAD is an EEO employer. *This job description is not inclusive of all responsibilities, skills, requirements, efforts or working conditions associated with this position. While this job description is intended to be an accurate reflection of the current position, management reserves the right to modify the position or to require that other or different tasks be performed when circumstances change. This job description replaces all previous descriptions for this position.***RECRUITMENT SPAM:***HHAD posts open roles only on our official Careers page at hhad.org and on our HHAD LinkedIn page. We communicate with candidates exclusively through @greyco.com email addresses and our verified LinkedIn company page.**We will never request payment, fees, gift cards, or sensitive personal or financial information outside of a formal hiring and onboarding process, and we do not conduct interviews solely via text message or messaging apps.**If you are contacted by someone claiming to represent HHAD and suspect the communication may be fraudulent, please do not respond.**Instead, report the incident through the “Contact Us” form at hhad.org/contact/ and notify the platform where the contact occurred.**HHAD does not authorize or endorse communications from individuals falsely representing our organization.* #J-18808-Ljbffr