Senior Paid Search Specialist
Swoon, Chicago, IL, United States
Our client within the airline/travel industry is hiring a Senior Paid Search Specialist/Analyst to join their busy and growing paid media team supporting a wide range of stakeholders and cross functional teams!
Pay Rate:
Up to $45/hour (some flex - DOE)
Contract Duration:
1 year (40 hours/week)
*High likelihood to extend/convert to FTE - this hire is due to growth!
Location:
Chicago, IL (hybrid)
Experience Required:
3+ years of experience working on paid search campaigns end-to-end (open to agency or in-house, travel/airline industry experience a big plus!)
25%
Conceptualize, research, create, and test new Paid Search campaigns based on business objectives and goals; ensure accurate tracking and implement optimizations including but not limited to keyword expansions, negative keywords, general keyword management, bid modifications, etc.
25%
Utilize strong analytical ability to measure and report performance for Paid Search campaigns and assess against goal (KPIs, ROAS); summarize performance and test results for leadership on a regular basis.
20%
Brainstorm new creative growth strategies for Paid Search campaigns; knowledge and experience with advanced Google Search capabilities to test and implement
15%
Collaborate with external agencies, internal stakeholders, and vendors regularly; contribute to cross-channel planning and strategic initiatives
5%
Responsible for Paid Search budget pacing and ensuring budgets are spent effectively to reach campaign goals ($2-5M/annually)
Skilled in cross-collaboration and stakeholder management working in complex enterprise environments
Additional experience utilizing Microsoft Ads, CM360, SEMrush, Google Keyword Planner, Looker Studio - a plus!
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Pay Rate:
Up to $45/hour (some flex - DOE)
Contract Duration:
1 year (40 hours/week)
*High likelihood to extend/convert to FTE - this hire is due to growth!
Location:
Chicago, IL (hybrid)
Experience Required:
3+ years of experience working on paid search campaigns end-to-end (open to agency or in-house, travel/airline industry experience a big plus!)
25%
Conceptualize, research, create, and test new Paid Search campaigns based on business objectives and goals; ensure accurate tracking and implement optimizations including but not limited to keyword expansions, negative keywords, general keyword management, bid modifications, etc.
25%
Utilize strong analytical ability to measure and report performance for Paid Search campaigns and assess against goal (KPIs, ROAS); summarize performance and test results for leadership on a regular basis.
20%
Brainstorm new creative growth strategies for Paid Search campaigns; knowledge and experience with advanced Google Search capabilities to test and implement
15%
Collaborate with external agencies, internal stakeholders, and vendors regularly; contribute to cross-channel planning and strategic initiatives
5%
Responsible for Paid Search budget pacing and ensuring budgets are spent effectively to reach campaign goals ($2-5M/annually)
Skilled in cross-collaboration and stakeholder management working in complex enterprise environments
Additional experience utilizing Microsoft Ads, CM360, SEMrush, Google Keyword Planner, Looker Studio - a plus!
#J-18808-Ljbffr