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National Accounts Sales Manager

Roland Foods, LLC, New York, NY, United States


Overview Roland Foods, LLC, based in New York City, is an importer and distributor of high-quality specialty food products from more than 40 countries. The company provides customers with exceptional specialty foods, primarily offered under the Roland brand, across foodservice, retail, and industrial channels as well as internationally. Foodservice is the heart of the business, with the Roland brand being a leading back-of-house brand in the industry. Roland Foods procures ingredients from the places that make them best, supporting quality, authenticity, and creativity for consumers and chefs alike.

About the Role Roland Foods is expanding its Foodservice sales team and is seeking an experienced and motivated sales professional to drive National Account customer acquisition and strategic growth with existing National Account customers. The National Accounts Sales Manager (NASM) is a quota-carrying, revenue-accountable sales position reporting to the National Account Sales Director. The ideal candidate has meaningful experience selling to large, complex Foodservice customers and can develop strategic relationships throughout a customer’s organization, including executives, culinary, and procurement leaders. Prior experience selling to national chains and prospecting/acquiring new strategic customers is required. Experience with non-commercial, group purchasing organizations (GPO) customers is a plus.

Location:

Remote (U.S.); must be located near a major airport

Responsibilities

Significantly contribute to the overall growth of the Foodservice National Accounts channel by sourcing new strategic accounts and growing business within a defined set of existing accounts.

Actively identify key customers to acquire and pursue business development opportunities using a hunting mindset.

Direct account management of existing customers with a focus on strategic engagement to achieve volume and net sales goals.

Develop strategic partnerships through direct interactions with culinary and R&D teams, purchasing leaders, and executives.

Coordinate with local and regional distributors to effectively service operators and maintain exceptional service levels.

Manage existing and new programs for customers (e.g., pricing, rebates, and sampling).

Support existing business and pursue new placement opportunities with the goal of creating incremental growth through direct and indirect selling activities.

Complete customer RFPs and contract renewals.

Collaborate with internal teams to execute sales strategies and solutions (e.g., Strategy, Revenue Management, Strategic Sourcing, and Supply Chain).

Partner with supply and demand planning teams to deliver accurate projections for existing and new placements.

Provide ad-hoc reports and presentation support for the National Account Sales Director and Roland's executive leadership team.

Document all activity around the customer for ongoing reference, performance management, and future internal growth using relevant technology platforms.

Demonstrate project management and ownership of opportunities, manage implementation, and verify ongoing pull-through.

Build deep and strategic relationships with customers

Cultivate and manage profitable relationships with customers.

Engage Roland's leadership and culinary teams as necessary (e.g., NASD, SVP Sales, Marketing, R&D Chef).

Develop an understanding of the customer's organizational/decision-making structure to maneuver effectively within the organization.

Deliver customer business reviews and category performance presentations, ensuring consistent contact and follow-up on opportunities and initiatives.

Participate in long-term planning and execution with customer leadership.

Attend trade shows and customer conferences where appropriate.

Key performance metrics

Delivery of the business plans across customers to meet or exceed national account volume and net sales targets.

Quota attainment for new opportunity wins.

Quantifiable achievement of personal and professional development goals.

Meaningful, strategically aligned activity and account performance tracking via Salesforce.

Proactive, timely, and effective contract negotiating using contract management software.

Qualifications and Skills Required

7+ years of sales experience.

5+ years of experience in the food industry; particularly selling into food service national accounts.

Strong administrative and organizational skills with experience using a CRM program, preferably Salesforce.

Proficiency in Microsoft Suite with emphasis on Excel and PowerPoint.

Exceptional communication and presentation skills.

Analytical mindset with experience using business analytics platforms, like Tableau or Power BI.

General understanding of P&L and strong forecasting abilities.

Ability to travel up to 60% as required.

Preferred

Bachelor's Degree and/or Culinary Arts Degree.

Possess an established list of contacts within the top 100 Foodservice chains.

A proven record of successfully selling to national chains and commercial regional chains.

Organized, detail-oriented with strong technical writing skills.

Ability to create executive-level presentations.

Salary Range The base salary for this role will be $100,000 - $130,000. This role is bonus eligible. The company will determine salary offered at its sole discretion, based on qualifications, experience, and transferrable skills.

Roland Foods is committed to diversity and equal opportunity. We do not discriminate in hiring or employment decisions based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other legally protected characteristics. Roland Foods is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at peopleandculture@rolandfood.com. Please read Roland Foods, LLC\'s California Job Applicant Privacy Policy here.

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