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Dealer Development Consultant

Automated Media Inc., Indiana, PA, United States


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Dealer Development Consultant

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Automated Media Inc.

The role of the Dealer Development Consultant is to assist with the development and implementation of OEM Tire Program strategy and marketing communications.

Responsibilities

Serve as the Tire Program liaison between Head Office, Dealers, Tire Manufacturers and other key stakeholders.

Work with the Tire Manufacturers to help them better understand dealership needs for inventory improvement and staff training (sales and product).

Train Tire Manufacturers and dealership staff on the operations, incentives, communications, reports, online tools, and all other elements of the Tire Program.

Assist Tire Manufacturers in setting expectations and goals for dealerships.

Support Head Office Regional personnel in all Tire Program elements.

Serve as a support to the Tire Manufacturers and at the dealership level to maximize tire strategies.

Direct dealership visits (with Tire Manufacturer personnel and Head Office field personnel) to improve all aspects of stocking, merchandising and selling of tires including the use of inspections, promotions, and the competitive analysis of the open market business, etc.

Attend and present Tire Program updates at Parts & Service Manager meetings, monthly Regional Organization Meetings, and Tire Manufacturer training conferences.

Assist dealerships with Tire Program set up of tire selections, inventory strategy, displays, etc.

Enrollment of new dealerships.

Develop and collaborate with OEM Field Contacts to drive tire business.

Develop and deliver strategic market plans to support book of business with growth, initiatives, improve dealership performance and follow up.

Database management operations.

Deliver to agreed timelines and budgets.

Position Requirements

+3 years marketing experience

Bachelor’s degree, marketing degree preferred but not required

Passion for the marketing discipline (products and consumers)

Strong verbal and written communication skills

Ability to engage and influence internal stakeholders

Ability to manage conflicting demands with demonstrated project management expertise

Business acumen (commercial experience)

Aftermarket Parts & Service knowledge is desirable

Must be available to travel interstate twice a month

Well organized with a strong drive for results – able to drive the business and manage their own time effectively

A good understanding of data management and analytics

Proficient with Microsoft Office suite of products

Able to work independently

Must have valid driver’s license in good standing

Business Acumen

Communication

Customer Focus

Initiative

Influence

Operational Excellence

Developing Program Champions

Physical Job Requirements

Sitting and/or standing for long periods of time.

Travel as required, >80%.

Seniority Level Associate

Employment Type Full-time

Job Function Business Development

Industries Software Development

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