
Social Media Specialist
J.B. Hunt Transport, Lowell, AR, United States
Job Title
Social Media Specialist
Department
Creative & Design
Country
United States of America
State/Province
Arkansas
City
Lowell
Full/Part Time
Full time
Job Summary
Under routine supervision, this position is responsible for implementing and supporting social media campaigns on all major platforms adopted by the company to improve social presence, drive leads, and engage internal and external clients. This position will support our online reputation management to vast audiences by responding to employee and customer reviews.
Key Responsibilities
Follow content-marketing strategy to create, maintain and publish content on a variety of social media platforms; comply to pre-set posting schedule
Monitor and respond to comments across social media platforms under guidance from senior team members
Cover assigned company events to assemble social media content
Monitor and respond to online reviews on all platforms adopted by the company to vast audiences under guidance from senior team members
Help represent and uphold the company's identity and voice across all social media channels and online review platforms to maintain relationships with user communities
Assist with reporting on performance across social media platforms
Research industry trends; collect and compile articles and information from internal and external resources for use in marketing materials
Research facts to ensure accuracy and eliminate errors and misstatements
Review marketing materials to correct errors in grammar, spelling, usage, facts and style
Collaborate with team members on content ideas and goals
Develop creative concepts for social media initiatives that drive traffic, engagement and leads
Ensure all materials are consistent with brand and style standards and written in a manner to advocate J.B. Hunt's service offerings
Qualifications
Minimum Qualifications
Associate's degree in English, Journalism, Communications, Advertising, Public Relations, Business Administration, or related field with at least 2 years of experience in marketing, social media management, content creation, or a related field, and/or military equivalent OR Bachelor’s degree in English, Journalism, Communications, Advertising, Public Relations, Business or related field
Preferred Qualifications
Ability to work from a content calendar and meet deadlines
Ability to work in a team environment and collaborate on strategy
Knowledge of various styles of writing (AP, APA, MLA, Web, etc.)
Ability to process information with high levels of accuracy
Ability to effectively transmit, receive and accurately interpret ideas through various mediums
Ability to work both individually and as a team
Knowledge of Sprout Social
Willingness to travel
This position is not eligible for employment-based sponsorship.
Compensation
Factors which may affect starting pay within this range may include skills, education, experience, geography, and other qualifications of the successful candidate. This position may be eligible for annual bonus and incentives based on profitability or volumes in accordance with the terms of the Company’s bonus and incentive plans, as applicable and in effect from time to time.
Benefits
The Company offers the following benefits for full-time positions, subject to applicable eligibility requirements, as may be in effect from time to time: medical benefit, dental benefit, vision benefit, 401(k) retirement plan, life insurance, short-term and long-term disability coverage, paid time off commensurate with tenure (includes vacation and sick time), six weeks of paid maternity leave along with two weeks of paid parental leave, and six paid holidays annually.
Education
Associates: Advertising (Required), Associates: Business Administration/Management (Required), Associates: Business Communications (Required), Associates: Digital Communications and Media/Multimedia (Required), Associates: English (Required), Associates: Journalism (Required), Associates: Public Relations (Required), Bachelors: Advertising (Required), Bachelors: Business Administration/Management (Required), Bachelors: Business Communications (Required), Bachelors: Digital Communications and Media/Multimedia (Required), Bachelors: English (Required), Bachelors: Journalism, Bachelors: Public Relations (Required)
Work Experience
Marketing
Certifications
J.B. Hunt Transport, Inc. is committed to basing employment decisions on the principles of equal employment opportunity without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, persons with disabilities, protected veterans or other bases by applicable law.
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