Communications Specialist
Perkins&Will, Atlanta, GA, United States
Typical Years of Requisite Experience
8+ Years
Communications Specialist will: Expected Experience
8+ years of communications or public relations experience
Prior in-house role at a professional services firm or PR agency serving A/E/C, real estate, or consulting clients
Direct responsibility for earned media placements
Experience supporting senior leadership (Principals, Managing Directors, Practice Leaders)
Proven ability to translate technical content into compelling narratives
Core External Communications Skills
Write and distribute press releases and media alerts
Pitch stories directly to local, national, and trade media
Maintain and actively manage media lists
Secure project features, interviews, and speaking opportunities
Manage incoming media inquiries with leadership alignment
Thought Leadership & Content Development
Interview principals and subject-matter experts
Ghostwrite articles, op-eds, and LinkedIn thought leadership
Develop conference abstracts and speaking submissions
Maintain an editorial calendar aligned with strategic priorities
Internal Communications
Draft studio and regional announcements
Support leadership messaging and internal updates
Communicate wins, promotions, hires, and strategic initiatives
Ensure internal clarity and alignment with external messaging
Strategic Capabilities
Advise leadership on what is newsworthy and when to communicate
Develop quarterly or annual communications plans
Prioritize efforts based on growth goals and market impact
Identify reputational risks early and recommend mitigation
Tools & Technical Proficiency
Microsoft Office / Google Workspace
Press distribution and monitoring tools (Cision, Meltwater, or similar)
LinkedIn content management
Basic analytics and reporting on reach, engagement, and pickup quality
What This Role Is Not
Not a full-time social media manager
Not a marketing manager replacement
Not a firmwide brand or crisis communications lead
Not a people manager
12-Month Performance Expectations
15–30 earned media placements
6–12 published thought-leadership pieces
Award submissions with finalist or win outcomes
Clear communications calendar tied to studio priorities
Reduced dependence on external PR agencies
Strategic Value to the Atlanta Studio
Amplifies visibility of existing project work
Increases ROI on marketing and BD efforts
Supports credibility ahead of major pursuits
Provides leadership with consistent, professional communications support
Proficiencies
Excellent oral and written communication skills.
Demonstrated multimedia content creation skills.
Excellent interpersonal skills with a “customer service first” mindset.
Excellent organizational skills and attention to detail.
Strong analytical and problem-solving skills.
Strong supervisory and leadership skills.
Excellent multimedia and editorial skills.
Software
Propertise in Adobe Creative Cloud, Microsoft Office products, and Wordpress required.
Adobe Premiere or Audition Canva (Preferred but not required).
Licensure/Certifications/Education
Bachelor’s degree in marketing or related field required
LEED GA (preferred not required)
Application Requirements Interested candidates must submit a cover letter, resume, and work samples that demonstrate relevant experience. Work samples should include both written and visual content. Please include all information in a single PDF not to exceed 10MB.
Salary Range Information We foster a culture that is diverse and inclusive and strive for pay practices that are fair, and competitive and reflect our commitment to pay equity. Our compensation decisions include but are not limited to a candidate’s qualifications including skill sets, education, experience and training, licensure and certifications credentials if applicable, and business-related factors. This practice extends to all employees, including performance considerations for merit increases, job promotions, and transfer opportunities. We additionally review our pay practices, conduct pay equity audits, and ensure our managers are trained in our pay practices on an annual basis.
Justice, Equity, Diversity & Inclusion At Perkins&Will we believe that inclusion spurs creativity and that innovation is born from an engaged culture of diverse people + ideas. By moving beyond barriers and stereotypes of gender, race, color, religion, national origin, ancestry, age, medical condition, disability, sexual orientation, gender identity, veteran status; we are committed to building an organization that reflects the diversity of the communities and clients we serve. “Design has the power to inspire joy, uplift lives, and strengthen the spirit of community.”
Equal Employment Opportunity Statement Perkins&Will has established and adopted an Equal Employment Opportunity Employment policy (“EEO”), which is part of the Company’s Human Resources Policy. The purpose of this EEO policy is to ensure that all employment decisions are made on a non-discriminatory basis, and without regard to sex, race, color, age, national origin, religion, disability, genetic information, marital status, sexual orientation, gender identity or expression, gender reassignment, citizenship, pregnancy or maternity, veteran status, or any other status protected by applicable national, federal, state, or local law. In some cases, local laws and regulations may provide greater protections than those outlined here and employees will be covered by the laws of their local jurisdiction.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
#J-18808-Ljbffr
Communications Specialist will: Expected Experience
8+ years of communications or public relations experience
Prior in-house role at a professional services firm or PR agency serving A/E/C, real estate, or consulting clients
Direct responsibility for earned media placements
Experience supporting senior leadership (Principals, Managing Directors, Practice Leaders)
Proven ability to translate technical content into compelling narratives
Core External Communications Skills
Write and distribute press releases and media alerts
Pitch stories directly to local, national, and trade media
Maintain and actively manage media lists
Secure project features, interviews, and speaking opportunities
Manage incoming media inquiries with leadership alignment
Thought Leadership & Content Development
Interview principals and subject-matter experts
Ghostwrite articles, op-eds, and LinkedIn thought leadership
Develop conference abstracts and speaking submissions
Maintain an editorial calendar aligned with strategic priorities
Internal Communications
Draft studio and regional announcements
Support leadership messaging and internal updates
Communicate wins, promotions, hires, and strategic initiatives
Ensure internal clarity and alignment with external messaging
Strategic Capabilities
Advise leadership on what is newsworthy and when to communicate
Develop quarterly or annual communications plans
Prioritize efforts based on growth goals and market impact
Identify reputational risks early and recommend mitigation
Tools & Technical Proficiency
Microsoft Office / Google Workspace
Press distribution and monitoring tools (Cision, Meltwater, or similar)
LinkedIn content management
Basic analytics and reporting on reach, engagement, and pickup quality
What This Role Is Not
Not a full-time social media manager
Not a marketing manager replacement
Not a firmwide brand or crisis communications lead
Not a people manager
12-Month Performance Expectations
15–30 earned media placements
6–12 published thought-leadership pieces
Award submissions with finalist or win outcomes
Clear communications calendar tied to studio priorities
Reduced dependence on external PR agencies
Strategic Value to the Atlanta Studio
Amplifies visibility of existing project work
Increases ROI on marketing and BD efforts
Supports credibility ahead of major pursuits
Provides leadership with consistent, professional communications support
Proficiencies
Excellent oral and written communication skills.
Demonstrated multimedia content creation skills.
Excellent interpersonal skills with a “customer service first” mindset.
Excellent organizational skills and attention to detail.
Strong analytical and problem-solving skills.
Strong supervisory and leadership skills.
Excellent multimedia and editorial skills.
Software
Propertise in Adobe Creative Cloud, Microsoft Office products, and Wordpress required.
Adobe Premiere or Audition Canva (Preferred but not required).
Licensure/Certifications/Education
Bachelor’s degree in marketing or related field required
LEED GA (preferred not required)
Application Requirements Interested candidates must submit a cover letter, resume, and work samples that demonstrate relevant experience. Work samples should include both written and visual content. Please include all information in a single PDF not to exceed 10MB.
Salary Range Information We foster a culture that is diverse and inclusive and strive for pay practices that are fair, and competitive and reflect our commitment to pay equity. Our compensation decisions include but are not limited to a candidate’s qualifications including skill sets, education, experience and training, licensure and certifications credentials if applicable, and business-related factors. This practice extends to all employees, including performance considerations for merit increases, job promotions, and transfer opportunities. We additionally review our pay practices, conduct pay equity audits, and ensure our managers are trained in our pay practices on an annual basis.
Justice, Equity, Diversity & Inclusion At Perkins&Will we believe that inclusion spurs creativity and that innovation is born from an engaged culture of diverse people + ideas. By moving beyond barriers and stereotypes of gender, race, color, religion, national origin, ancestry, age, medical condition, disability, sexual orientation, gender identity, veteran status; we are committed to building an organization that reflects the diversity of the communities and clients we serve. “Design has the power to inspire joy, uplift lives, and strengthen the spirit of community.”
Equal Employment Opportunity Statement Perkins&Will has established and adopted an Equal Employment Opportunity Employment policy (“EEO”), which is part of the Company’s Human Resources Policy. The purpose of this EEO policy is to ensure that all employment decisions are made on a non-discriminatory basis, and without regard to sex, race, color, age, national origin, religion, disability, genetic information, marital status, sexual orientation, gender identity or expression, gender reassignment, citizenship, pregnancy or maternity, veteran status, or any other status protected by applicable national, federal, state, or local law. In some cases, local laws and regulations may provide greater protections than those outlined here and employees will be covered by the laws of their local jurisdiction.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
#J-18808-Ljbffr