
Membership and Marketing Manager
ION, Manassas, VA, United States
About the Institute of Navigation (ION)
The Institute of Navigation (ION) is a professional, nonprofit organization dedicated to advancing positioning, navigation, and timing (PNT). ION serves a global community of researchers, engineers, practitioners, and students through technical meetings, publications, professional development, and outreach.
Position Summary
ION is seeking a detail-oriented, highly organized membership marketing manager to coordinate member engagement, marketing, recruitment, and retention, as well as all organizational marketing and outreach efforts in alignment with ION’s mission and standards.
Key Responsibilities
Member Engagement
Manage social media accounts, including content management
Develop digital marketing strategy and campaigns, including tracking and analytics
Create webinars and virtual programs
Work with other members of staff for member networking events and provide event coverage
Membership Marketing/Recruitment/Retention
Oversee membership lifecycle marketing
Design membership recruitment programs in collaboration with other key staff members
Sell corporate memberships to corporate partners
Market membership at other organizations’ events (both non-profit and for-profit events)
Create automatic membership offers and invitations on the organization’s website
Manage the mailing list and member renewals
Produce regular membership status reports, including comparisons to prior years
Other
Coordinate all advertising with media partners
Coordinate local section activities including marketing membership to non-member participants
Write and circulate press releases on ION programs
Manage surveys and evaluations
All other duties as assigned
Qualifications
Must be a U.S. citizen with no criminal background (background check will be conducted)
Bachelor’s degree or equivalent professional experience (social media course work desirable)
3+ years of experience in social media marketing (association or nonprofit experience preferred)
Experience working with social media platforms
Experience digital marketing and campaign strategies and tracking
Experience overseeing membership lifecycle marketing and membership marketing campaigns
Strong organizational, project management, and time-management skills
Excellent written, and verbal communication skills
Ability to manage multiple programs and deadlines simultaneously
Proficiency with Microsoft Office and Adobe graphics programs
Willingness to travel and work occasional evenings or weekends for events
Physical requirements include the ability to move, pack, and lift conference freight/audiovisual cases; and on-site set-up of conference materials, etc.
Work Environment/Location
Manassas, VA professional office
In-person position; no telecommuting will be considered
Working hours 9 a.m. – 5 p.m.
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