
Senior Creative Strategist
Day One Agency, Niagara Falls, NY, United States
Senior Creative Strategist
Department: Creative Strategy & Insights
Employment Type: Full Time
Location: New York
Description
Looking for something fresh? Day One Agency is hiring. Day One is a creative agency committed to bringing fresh thinking to our work. Every. Single. Day. For us, every day is day one, a new opportunity to start from the beginning, find a new angle, and let our creativity and curiosity lead us to earn the unexpected.
We’ve built a reputation as a creative partner tuned for navigating culture today; helping brands build legacy through relevance. We’re looking to expand our team with a new Senior Creative Strategist. You’ll become part of an award‑winning collective of cultural insiders* and industry outsiders**, all of whom are storytellers at heart.
Below you’ll find some specifics about the role. At Day One, the job description is truly just the start. Our best team members are enthusiasts who opt‑in and bring something to the party.
Ready to join a team that's been on Fast Company's Most Innovative list for three years running, made the Ad‑Age A‑List and been named Agency to Watch 2025, and took home Campaign AOY in 2025 and PR Week Midsize AOY 4 years in row (2023, 2024, 2025 and 2026)? Keep reading.
This role is full‑time, requires a hybrid work schedule, and is available only in New York City.
TREND FORECASTERS, WRITERS, DESIGNERS, PRODUCERS, PEOPLE PERSONS, DIGITAL NATIVES, CULTURE HEADS, INTERNET ARCHAEOLOGISTS, MEME HISTORIANS
ORGANIZERS, GLOBETROTTERS, DROPOUTS, SKATE SHOP ALUMNI, FORMER BARISTAS, SELF‑TAUGHT DEVS, INDIE PUBLISHERS, FINE ARTISTS, SMALL‑TOWN ESCAPEES
Overview
We are seeking a Sr. Creative Strategist to direct and deliver strategic work across multiple accounts. A successful candidate will excel at making the complex simple, have a good understanding of how creative ideas travel into today’s complex media, social and consumer worlds, and is a strong collaborator that can integrate across teams and workstreams.
As a Sr. Creative Strategist, you’ll bring a balance of efficiency and inspiration to creative briefs, and work closely with other Strategy and Story leads to activate across different project levels, ranging from go‑to‑market plans, comms frameworks, and wrap reports, to integrated campaign ideation, social platform brainstorms, proactive idea sessions.
About Creative Strategy & Insights (CSI)
Creative Strategy & Insights is fully integrated into our entire creative process and supports the development of culture‑worthy creative from brief to impact. The CSI team sits within our Shape function, working in close collaboration with our Story and Narrative team to set the foundation for big creative ideas that breakthrough in today’s ever evolving media, social, digital, and consumer landscapes. The team is composed of strategists from a mix of backgrounds — stretching from brand strategists, to social media and platform expertise, to best in class support on insights, analytics and defining creative effectiveness.
Responsibilities
Obsessed with harnessing insights with new and varied channels to create opportunities for brands to connect with culture and make a consumer impact. We are looking for a team member with a solid foundation and proven track record of success for using stories to cultivate conversation.
Ideate and execute comms planning and messaging frameworks, helping to identify innovative ways in which messages can come to life today.
Uncover insights, shape ideas, and bridge stories from brands to consumers.
Collaborate with Brand and Strategy team members to build GTM frameworks and multi‑market comms plans that put our creative work into culture, media, and market in strategically aligned, and impactful, ways.
Partner with leads across the agency to integrate storytelling into all of our initiatives.
Provide input and perspective on content strategy, creative and execution alongside brand, communications and digital strategy leads.
Support our team’s and our clients’ approach to creative executions.
Bring fresh thinking and collaborative spirit to team when developing work.
Requirements
4+ years relevant experience contributing to a diverse creative team.
Ability to take consumer insights and turn them into integrated strategies.
Background working on digital campaigns.
Energetic and collaborative with a great work ethic.
Thrive in a diverse environment and contribute to the overall culture of Day One.
Multi‑task and prioritize workload with quick turnarounds.
Experience taking projects from concept to design.
Excellent problem‑solving skills.
Ability to present concepts and work closely with clients, applying creative solutions to strategic business problems.
Ability to iterate and evolve concepts with constructive feedback.
Fluent in the digital and social story formats of today, and be curious for the ones to come tomorrow.
Compensation + Benefits
We value all of our employees and are happy to provide comprehensive benefits to help support them holistically in the best way we can. We offer all our employees:
Health Care (Medical, Dental, Vision)
Paid Time Off and Company Paid Holidays
Summer Fridays
401K Retirement Plan with Company Match
Lifestyle Spending Account
Paid Parental Leave
Commuter Benefits
New Business Referral Bonus
Employee Referral Bonus
The Company is committed to fair and equitable compensation practices. The base compensation range for this role is $75,000 - $90,000 and this position is eligible for benefits that include medical insurance (health, dental, and vision), retirement plan, paid time off, paid parental leave, new business and employee referral bonuses, etc. Please note that the compensation information provided is a good faith estimate for New York City based hires only and is provided pursuant to the New York City Pay Transparency Law. Final compensation for this role will be determined by various factors such as candidate’s relevant work experience, skills, qualifications and location.
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