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Sales and Marketing Coordinator

FastTek Global, Farmington Hills, MI, United States


Farmington Hills, MI

Sales and Marketing Coordinator

(#1052635) Job Summary The Sales and Marketing Coordinator supports the sales and marketing teams by creating and implementing corporate marketing campaigns, producing engaging marketing content, and coordinating various internal and external sales and marketing initiatives.

Roles and Responsibilities

Manage and update social media profiles by regularly posting, actively engaging and monitoring content and interactions

Collaborate with vendors on website maintenance, public relations, branding, and production of marketing materials

Assist with the development and implementation of effective marketing campaigns, programs, and marketing materials that align with corporate objectives

Produce compelling and creative marketing content tailored to diverse audiences and business segments

Support the sales and business development teams in preparing and responding to requests for proposals (RFPs) in a multi-state capacity

Coordinate, facilitate and attend client events, trade shows, "Lunch and Learn" sessions, customer appreciation, and other client-focused activities

Coordinate and facilitate marketing events, press activities, and communication timelines, including scheduling, materials preparation, and logistical support

Assist in managing media relations, including writing and editing press releases, external communications, and other related materials

Ensure branding consistency across all channels and that all marketing and sales materials adhere to established corporate communication standards

Assist with media relations, including editing external communications, press releases, and marketing materials

Implement, administer and manage customer relationship manager (CRM) sales software such as FreshSales

Create and maintain bi-weekly sales, opportunity and pipeline reports

Assist in the preparation of the annual sales and marketing business plan, budget and monthly expense tracking

Conduct reconciliation, reporting and analysis of sales, marketing performance and client satisfaction data

Support the development, implementation and administration of the sales-to-operations transition process and initial job setup procedures

Assist with developing, implementing and managing client business review and customer satisfaction processes

Design and produce presentation materials, display boards, and handouts for internal and external use

Conduct comprehensive market research and analyze industry trends to inform and support marketing strategies and initiatives

Manage and update contact databases, overseeing targeted direct mail campaigns

Additional projects and team support as needed

Education, Experience and Skills Required

Bachelor's degree in Marketing, Communications or related field preferred

Minimum two (2) years of experience in a Sales & Marketing role; experience in a service-related industry (construction, HVAC, facilities management) preferred

Experience with customer relationship manager (CRM) sales software preferred

Excellent verbal and written communication skills

Exceptional professional writing, editing and proofreading skills

Detail-oriented and ability to handle multiple projects, meet deadlines and apply sound business judgement

Highly proficient in Microsoft Office365 products (PowerPoint, Excel, Outlook, Word)

Maintain a high level of confidentiality

Physical Demand Requirements

Prolonged periods of walking and standing, sitting at a desk and working on a computer

Lifting up to 15 pounds at times

Travel Requirements

Travel as required- likely 10%

Valid driver's license required

Benefits Our benefits are second to none and thanks to our flexible benefit options you can choose the benefits you need or want, options include:

Medical and Dental (FastTek pays majority of the medical program)

Vision

Personal Time Off (PTO) Program

Long Term Disability (100% paid)

Life Insurance (100% paid)

401(k) with immediate vesting and 3% (of salary) dollar-for-dollar match

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