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Marketing Associate

The Juris Agency, Austin, TX, United States


Job Description Marketing Associate

Heaton Bennett Insurance – Austin, TX (Hybrid)

Heaton Bennett Insurance (HBI) is an independent insurance agency headquartered in Austin, TX. HBI serves a wide variety of personal and business clients. HBI is one of the fastest growing insurance agencies in Texas! We are growing aggressively and seeking an innovative Marketing Associate to join our team.

Our Agency Core Values that serve as our guiding principles and are shared as a team member are:

Give Purpose to our team. Put Family first. Provide Security. Have Integrity. Deliver good Communication. Stay Driven.

We focus on a team atmosphere, and we nurture a fast paced and fun environment. You don’t have to give up your weekends, evenings, or family life. We utilize the best technology to be more efficient and 100% paperless.

Compensation

$55,000 – $80,000 base salary (based on experience and capability)

Commission opportunity tied to referral generation

Earn commission on inbound opportunities generated through your referral partner network

This role is designed to directly reward relationship-building and business impact

Benefits & Perks 1. Core Value Star Awards

We recognize team members for demonstrating our Core Values in their day-to-day work

Every 10 stars earns a $50 gift card spin

Top performers across the agency and departments earn larger rewards

2. Group Health Benefits Eligible 1st of the month following 60 days of employment:

UnitedHealthcare – Major Medical with employer contribution

Unum Dental with employer contribution

Voluntary options: Vision, Short-Term and Long-Term Disability, Supplemental Life

Employer-paid Basic Life ($25,000 benefit)

3. 401(k) with Roth Option Eligible 1st of the month following 60 days of employment:

3% match (dollar-for-dollar)

3.5% match if contributing 4%

4% match if contributing 5%

4. Paid Time Off

15 PTO days per year (prorated if start date is after January 1)

8 paid holidays

Additional paid time off between Christmas and New Year’s

Responsibilities About the Role

This is not a “social media coordinator” role.

This is a growth-focused marketing role responsible for building relationships, executing campaigns, fueling organic lead growth, and driving measurable referral-based business.

The Marketing Associate will connect:

Referral partners (realtors, lenders, business owners)

Clients and prospects

Digital platforms (social, video, campaigns)

You will take ownership of execution, bring structure to marketing efforts, and help turn relationships into consistent business growth.

What You’ll Be Responsible For:

1. Referral & Partnership Development

Build and maintain relationships with realtors, lenders, and local business partners

Conduct in-person outreach and consistent follow-up

Generate and track referral activity with clear ROI accountability

Identify and develop new partnership opportunities

Coordinate sponsorships, co-marketing efforts, and community engagement

Develop and manage referral relationships that contribute directly to agency growth and personal commission opportunity

Success = consistent, trackable referral growth

2. Content & Social Media Execution

Create and publish content across LinkedIn, Instagram, Facebook, YouTube, and TikTok

Develop short-form video, educational content, and brand-aligned posts

Manage and execute a structured monthly content calendar

Align content with local events, seasonal topics, and referral partner visibility

Success = strong brand presence that supports credibility and growth

3. Podcast & Video Marketing

Manage and grow The Premium Perspective podcast

Handle guest outreach, scheduling, and recording coordination

Oversee content production and distribution across all platforms

Support YouTube strategy including scripting, SEO, and content repurposing

Success = scalable content engine that builds authority and relationships

4. Campaigns & Marketing Systems

Build and manage email, SMS, and referral campaigns

Coordinate campaign execution with internal and external partners

Monitor performance and optimize based on data

Success = repeatable, measurable marketing systems

5. Events & Community Engagement

Plan and execute client and partner events

Coordinate sponsorships and local involvement

Capture and repurpose content from events

Success = deeper relationships and increased community visibility

6. Reporting & Performance Tracking

Track referrals, campaigns, and marketing ROI

Maintain organized records of activity and results

Identify high-performing channels and partnerships

Success = data-driven decision making

Support Structure & Resources

This role is designed for ownership—not isolation.

You will be supported by:

A Video Editing Virtual Assistant (post-production and content editing)

An Automation Virtual Assistant (campaign setup and CRM workflows)

External marketing partners supporting website, SEO, and paid advertising

What Success Looks Like

You are not here to manage posts.

You are here to:

Build relationships in the market

Turn those relationships into content

Turn that content into visibility

And turn that visibility into referrals or organic leads to the agency

Requirements Systems, Tools & Technology

You should be comfortable working across:

Monday.com (project and campaign management)

Canva (required) and video tools (CapCut, Adobe, or similar)

CRM and marketing automation platforms

Microsoft 365 (Outlook, Teams, Docs)

AI tools such as ChatGPT or Claude for content development

All major social media platforms

Expectation:

Ability to learn and operate within multiple systems efficiently.

Ideal Candidate

Polished, professional, and confident in communication

Creative but highly organized

Comfortable both in-person and behind a screen

Systems-oriented and execution-driven

Able to take ownership and follow through

Preferred Experience

Marketing, content creation, or brand management

Experience working with:

Realtors

Mortgage lenders

Title companies

Or other relationship-driven industries

Bonus

Insurance or financial services experience

Video/content creation background

Education

College degree not required

Marketing or Communications background is a plus

Work Structure

Hybrid role

Must work in-office at least 3 days per week

Must live within reasonable commuting distance of Austin

Additional Requirements & Support

Agency provides all necessary equipment

Must have reliable internet with minimum 50 Mbps speed (verified via speed test)

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