Email Marketing Coordinator
Fleet Feet, Carrboro, NC, United States
We are seeking a creative, collaborative and detail-oriented individual to support our email and SMS marketing efforts. This individual would report to the Senior Specialist of Email Campaigns. This is a contract role for up to six months, with the expectation of being in the office three days per week.
Responsibilities
Support the implementation of personalization and dynamic content across national email and SMS campaigns
Build and deploy automated customer journey campaigns and relevant triggers — targeting key moments in the customer lifecycle
Build and maintain audience segmentation for targeted email and SMS campaigns
Support the build and deployment of national email and SMS campaigns, working in conjunction with product marketing, graphic design, and creative copywriting teams
Execute A/B tests to optimize performance and improve key metrics
Qualifications
Bachelor’s degree
1 to 3 years of related work experience, including internships
Previous email marketing experience and familiarity with email marketing platforms (Marigold / Cheetah Digital experience highly valued)
Interest in email campaign creation and design, product marketing, and customer retention
Previous experience with LiveClicker, Movable Ink or similar platform highly valued
Proficiency in Google Docs, Google Sheets, and other Google Workspace products
Familiarity with ClickUp or similar project management software is preferred
Strong attention to detail and organizational skills
Strong ability to listen to feedback and adapt
Excellent written and verbal communication skills
Manage time effectively and exhibit a strong ability to multitask
Solution‑oriented, process‑driven, and detail‑oriented
#J-18808-Ljbffr
Responsibilities
Support the implementation of personalization and dynamic content across national email and SMS campaigns
Build and deploy automated customer journey campaigns and relevant triggers — targeting key moments in the customer lifecycle
Build and maintain audience segmentation for targeted email and SMS campaigns
Support the build and deployment of national email and SMS campaigns, working in conjunction with product marketing, graphic design, and creative copywriting teams
Execute A/B tests to optimize performance and improve key metrics
Qualifications
Bachelor’s degree
1 to 3 years of related work experience, including internships
Previous email marketing experience and familiarity with email marketing platforms (Marigold / Cheetah Digital experience highly valued)
Interest in email campaign creation and design, product marketing, and customer retention
Previous experience with LiveClicker, Movable Ink or similar platform highly valued
Proficiency in Google Docs, Google Sheets, and other Google Workspace products
Familiarity with ClickUp or similar project management software is preferred
Strong attention to detail and organizational skills
Strong ability to listen to feedback and adapt
Excellent written and verbal communication skills
Manage time effectively and exhibit a strong ability to multitask
Solution‑oriented, process‑driven, and detail‑oriented
#J-18808-Ljbffr