
Brand Media Coordinator
Priceline, Norwalk, CT, United States
Brand Media Coordinator
This role is eligible for our hybrid work model: Two days in-office.
From search engine optimization to branding and promotions, our Marketing team is the expert at spreading the Priceline message far and wide – capturing the hearts and imaginations of customers to get them to try our services, and keep them coming back for more.
At Priceline, we pride ourselves on being the best travel deal makers in the world, all in support of our purpose to help consumers experience the moments that matter most. As a pioneer in online travel, we are on an exciting journey to reignite our brand superiority and weave Priceline into the cultural conversation.
This role, reporting to the Director of Brand Media, will be critical in executing our cross-channel media campaigns across linear TV, CTV, OLV, audio and social. You will collaborate closely with the Brand Marketing team to bring our campaign strategy to life.
Why this job’s a big deal:
We’re looking for a Media Coordinator to lead campaign management, creative delivery, in-flight reporting and optimizations across Priceline’s brand media campaigns. The ideal candidate is detail oriented, data driven, operationally strong, and passionate about travel.
In this role you will get to:
Manage the day-to-day execution and optimization of brand marketing campaign activities across the media ecosystem (TV, CTV, OLV, Social, Audio and other emerging platforms) with support from Brand Media leadership
Partner closely with external media agency team on media workflows and prioritization, from planning through execution and optimization
Contribute to agency briefing cycles and campaign plan development and channel-level budget allocation to maximize effectiveness and impact
Support the development and maintenance of campaign deliverables such as decks, flowcharts and other materials
Assist in the preparation of presentations and campaign recaps for internal stakeholders
Manage agency reporting and help summarize performance insights, key learnings, and opportunities for improvement
Lead activation workflows with agency, creative, and investment teams, including asset delivery, tagging, trafficking and monitoring
Support budget tracking, including campaign authorizations and invoices
Stay informed on new partners, product offerings and innovation opportunities that may impact campaign strategy
Who you are:
2-4 years of experience in either brand or performance media planning / buying, preferably at an agency
Bachelor's degree required, preferably in advertising, marketing, communications, business, or a related field.
An understanding of digital platforms as well as traditional media
Experience with campaign management including, trafficking and billing
Strong collaboration skills and ability to work cross-functionally with multiple internal and external teams
Proactive, detail-oriented, accountable, and enthusiastic approach to work
Passion for travel coupled with strong belief in the power of brands and the role they play in changing the trajectory of a business and organization
Illustrated history of living the values necessary to Priceline: Customer, Innovation, Team, Accountability and Trust.
The Right Results, the Right Way is not just a motto at Priceline; it’s a way of life. Unquestionable integrity and ethics is essential.
There are a variety of factors that go into determining a salary range, including but not limited to external market benchmark data, geographic location, and years of experience sought/required. In addition to a competitive base salary, certain roles may be eligible for an annual bonus and/or equity grant.
The salary range for this position is $70,000-$85,000.
Flexible work at Priceline
Priceline is following a hybrid working model, which includes two days onsite as determined by you and your manager (ideally selecting among Tuesday, Wednesday, or Thursday). On the remaining days, you can choose to be remote or in the office.
Inclusion is a Big Deal!
To be the best travel dealmakers in the world, we believe our team should reflect the broad range of customers and communities we serve. We are committed to cultivating a culture where all employees have the freedom to bring their individual perspectives, life experiences, and passion to work.
Priceline is a proud equal opportunity employer. We embrace and celebrate the unique lenses through which our employees see the world. We’d love for you to join us and help shape what makes our team extraordinary.
Applying for this position
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