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Marketing Specialist

Innovative Systems Group, Oak Brook, IL, United States


Overview This is a 2 year contract role with our direct client located in Oak Brook, IL. This position is hybrid with Monday and Friday being remote days. Highly organized individual required. Responsibilities Familiar with HTML email sending platforms like Eloqua, Salesforce, Hubspot, Mailchimp. Translate template images and copy into a functional email (newsletters, promo emails, ad-hoc requests) in Oracle Eloqua platform. Review customer lists for invalid or duplicate email addresses Maintain and segment lists for targeted campaigns. Scheduling campaigns by leveraging a deployment calendar to prevent oversaturating customers. Pull campaign performance reports on key metrics, provide insights and recommendations on them and share with campaign owners Leverage 3rd party data like Questline benchmarks to compare performance. Understand rules around compliance, bulk emails, preferences. Qualifications Experience in email marketing preferably in B2B and B2C environments. Excellent communication and project management skills. #J-18808-Ljbffr