Senior Product Marketing Manager – AdTech
Trident Consulting, San Francisco, CA, United States
Trident Consulting is seeking a
"Senior Product Marketing Manager – AdTech"
for one of our clients in
"San Francisco, CA
"
A global leader in business and technology services.
Job Title: Senior Product Marketing Manager – AdTech Location: San Francisco, CA Pay Rate: $66/hr on W2 Duration: 8+ Months (Extension possible)
Job Summary We are seeking a Product Marketing Manager to drive go-to-market strategy, product positioning, and adoption for the Client’s Ads & Promotions platform. This role sits at the intersection of product, marketing, and data, focused on scaling B2B advertising solutions for enterprise customers.
Key Responsibilities Lead go-to-market (GTM) strategy for new and existing ad products Define product positioning, messaging, and value proposition Drive B2B marketing programs to increase adoption and engagement Partner with Product, Sales, Strategy, and Analytics teams Leverage customer insights and data to influence product roadmap Execute campaigns and experiments to achieve product-market fit Analyze performance metrics and optimize marketing effectiveness
Mandatory Skills & Experience 6+ years
in
Product Marketing / AdTech / B2B Marketing Strong experience in: Go-to-Market Strategy (GTM) Product Positioning & Messaging Digital Advertising / AdTech platforms Proven ability to: Drive product adoption and growth Work with cross-functional teams (Product, Sales, Marketing, Analytics) Strong analytical skills: Market sizing, forecasting, campaign analysis Data-driven decision making
Preferred Skills Experience in:
E-commerce, CPG, or Restaurant industry Working with
enterprise clients or agencies Knowledge of:
SQL / data analysis tools
Key Skills (Keywords) Product Marketing Go-to-Market Strategy B2B Marketing AdTech / Digital Advertising Product Positioning Customer Insights Data Analysis Cross-functional Collaboration
About Trident Consulting Trident Consulting is an award-winning staffing and consulting firm headquartered in San Ramon, CA. Since 2005, we’ve partnered with Fortune 500 and high-growth companies to deliver high-quality talent across technology, engineering, business operations, and professional services.
We specialize in contract, contract-to-hire, and direct hire placements, supporting roles across IT, data & analytics, cloud, cybersecurity, finance & accounting, HR, operations, and more. With a strong focus on hard-to-fill and niche positions, our global recruiting engine enables us to deliver speed, quality, and scale.
"Senior Product Marketing Manager – AdTech"
for one of our clients in
"San Francisco, CA
"
A global leader in business and technology services.
Job Title: Senior Product Marketing Manager – AdTech Location: San Francisco, CA Pay Rate: $66/hr on W2 Duration: 8+ Months (Extension possible)
Job Summary We are seeking a Product Marketing Manager to drive go-to-market strategy, product positioning, and adoption for the Client’s Ads & Promotions platform. This role sits at the intersection of product, marketing, and data, focused on scaling B2B advertising solutions for enterprise customers.
Key Responsibilities Lead go-to-market (GTM) strategy for new and existing ad products Define product positioning, messaging, and value proposition Drive B2B marketing programs to increase adoption and engagement Partner with Product, Sales, Strategy, and Analytics teams Leverage customer insights and data to influence product roadmap Execute campaigns and experiments to achieve product-market fit Analyze performance metrics and optimize marketing effectiveness
Mandatory Skills & Experience 6+ years
in
Product Marketing / AdTech / B2B Marketing Strong experience in: Go-to-Market Strategy (GTM) Product Positioning & Messaging Digital Advertising / AdTech platforms Proven ability to: Drive product adoption and growth Work with cross-functional teams (Product, Sales, Marketing, Analytics) Strong analytical skills: Market sizing, forecasting, campaign analysis Data-driven decision making
Preferred Skills Experience in:
E-commerce, CPG, or Restaurant industry Working with
enterprise clients or agencies Knowledge of:
SQL / data analysis tools
Key Skills (Keywords) Product Marketing Go-to-Market Strategy B2B Marketing AdTech / Digital Advertising Product Positioning Customer Insights Data Analysis Cross-functional Collaboration
About Trident Consulting Trident Consulting is an award-winning staffing and consulting firm headquartered in San Ramon, CA. Since 2005, we’ve partnered with Fortune 500 and high-growth companies to deliver high-quality talent across technology, engineering, business operations, and professional services.
We specialize in contract, contract-to-hire, and direct hire placements, supporting roles across IT, data & analytics, cloud, cybersecurity, finance & accounting, HR, operations, and more. With a strong focus on hard-to-fill and niche positions, our global recruiting engine enables us to deliver speed, quality, and scale.