Floating Leasing Associate
Procopio Companies, Beverly, MA, United States
Our Company
Since the 1950s, The Procopio Companies (TPC) has grown through four generations of family leadership and a deep commitment to place‑making. We develop, build, and operate exceptional residential and mixed‑use communities across high‑growth markets throughout Southern New England and beyond.
Core Business Lines
Development & Investment
Construction
Property Management (Bria)
Core Values
We do hard things
We take ownership
We value relationships
We grow or die
Role Overview As a Leasing Associate with a focus on customer service, you will play a crucial role in overseeing the leasing activities of the apartment community while prioritizing the happiness and well‑being of current residents. You will be responsible for developing and implementing strategies to attract new residents, enhance resident retention, and ensure a high level of satisfaction among all residents. Your efforts will contribute to creating a vibrant and welcoming community that residents are proud to call home.
Key Responsibilities
Leasing Strategy Development:
Develop and implement leasing strategies to maximize occupancy and rental revenue, considering market trends, property amenities, and competitor analysis.
Lease Negotiation:
Negotiate lease terms and rental rates with prospective residents, ensuring agreements align with company policies and financial objectives.
Market Analysis:
Conduct regular market research and analysis to stay informed about local rental trends, competitor pricing, and demographic shifts, adjusting marketing and leasing strategies accordingly.
Property Tours:
Coordinate and conduct property tours for prospective residents, highlighting key features and amenities to showcase the property's value proposition.
Lead Generation:
Generate leads through various channels including referrals, networking, outreach campaigns, and partnerships with local businesses or organizations.
Lease Administration:
Oversee lease administration processes, including lease preparation, execution, renewal, and termination, ensuring accuracy and compliance with legal requirements.
Advertising and Promotion:
Manage advertising budgets effectively, selecting the most cost-effective advertising channels and evaluating the performance of marketing initiatives.
Marketing Campaigns:
Plan and execute marketing campaigns to attract potential residents, utilizing a mix of online and offline channels such as social media, property websites, print advertising, and signage.
Social Media:
Manage all social media platforms and engage with residents (active stories, community take‑over stories).
Reviews/Survey Management:
Respond to all reviews, push out monthly surveys, and implement a consistent strategy for soliciting and managing reviews.
ILS Management:
Weekly audits of all ILS to ensure accuracy and updated information.
Reporting and Analysis:
Prepare regular reports on leasing activity, occupancy rates, marketing effectiveness, and financial performance, providing insights and recommendations for improvement.
Resident Screening:
Collaborate with the property management team to screen prospective residents, conducting background checks, credit evaluations, and rental history verification to mitigate risks and maintain quality standards.
Event Planning:
Organize and participate in promotional events, open houses, and community outreach programs to enhance property visibility and attract potential residents.
Resident Relationship Management:
Build and maintain positive relationships with residents, addressing their needs and concerns promptly to ensure tenant satisfaction and retention.
Qualifications & Skills
Prior leasing and sales experience required (1–3 years)
Strong closing skills, creative problem‑solving, ability to market units effectively
Customer service background required (1–3 years)
Strong verbal and written communication skills, strong interpersonal skills, someone who can handle objection
Administrative experience preferred
Detail oriented, time management skills, and thrive in a fast‑paced environment with proven ability to multitask
Hospitality background preferred
Positive team player and a self‑starter
Yardi Experience preferred
Knowledge of Fair Housing Regulations preferred
Benefits
Comprehensive benefits: medical, dental, vision, life insurance
Paid time off, holidays, and vacation
401(k) with company match, plus tuition reimbursement
Opportunity for professional advancement and exposure across functions
Participation in project‑level investment / equity opportunities
A culture grounded in craftsmanship, accountability, relationships, and innovation
Equal Employment Opportunity Statement The Procopio Companies is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Employment decisions are made based on qualifications, merit, and business needs. We do not discriminate based on race, color, religion, sex, national origin, age, disability, genetic information, veteran status, or any other protected status under applicable laws.
Pay Range The pay range for this role is: 28 – 30 USD per hour (Amara).
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Core Business Lines
Development & Investment
Construction
Property Management (Bria)
Core Values
We do hard things
We take ownership
We value relationships
We grow or die
Role Overview As a Leasing Associate with a focus on customer service, you will play a crucial role in overseeing the leasing activities of the apartment community while prioritizing the happiness and well‑being of current residents. You will be responsible for developing and implementing strategies to attract new residents, enhance resident retention, and ensure a high level of satisfaction among all residents. Your efforts will contribute to creating a vibrant and welcoming community that residents are proud to call home.
Key Responsibilities
Leasing Strategy Development:
Develop and implement leasing strategies to maximize occupancy and rental revenue, considering market trends, property amenities, and competitor analysis.
Lease Negotiation:
Negotiate lease terms and rental rates with prospective residents, ensuring agreements align with company policies and financial objectives.
Market Analysis:
Conduct regular market research and analysis to stay informed about local rental trends, competitor pricing, and demographic shifts, adjusting marketing and leasing strategies accordingly.
Property Tours:
Coordinate and conduct property tours for prospective residents, highlighting key features and amenities to showcase the property's value proposition.
Lead Generation:
Generate leads through various channels including referrals, networking, outreach campaigns, and partnerships with local businesses or organizations.
Lease Administration:
Oversee lease administration processes, including lease preparation, execution, renewal, and termination, ensuring accuracy and compliance with legal requirements.
Advertising and Promotion:
Manage advertising budgets effectively, selecting the most cost-effective advertising channels and evaluating the performance of marketing initiatives.
Marketing Campaigns:
Plan and execute marketing campaigns to attract potential residents, utilizing a mix of online and offline channels such as social media, property websites, print advertising, and signage.
Social Media:
Manage all social media platforms and engage with residents (active stories, community take‑over stories).
Reviews/Survey Management:
Respond to all reviews, push out monthly surveys, and implement a consistent strategy for soliciting and managing reviews.
ILS Management:
Weekly audits of all ILS to ensure accuracy and updated information.
Reporting and Analysis:
Prepare regular reports on leasing activity, occupancy rates, marketing effectiveness, and financial performance, providing insights and recommendations for improvement.
Resident Screening:
Collaborate with the property management team to screen prospective residents, conducting background checks, credit evaluations, and rental history verification to mitigate risks and maintain quality standards.
Event Planning:
Organize and participate in promotional events, open houses, and community outreach programs to enhance property visibility and attract potential residents.
Resident Relationship Management:
Build and maintain positive relationships with residents, addressing their needs and concerns promptly to ensure tenant satisfaction and retention.
Qualifications & Skills
Prior leasing and sales experience required (1–3 years)
Strong closing skills, creative problem‑solving, ability to market units effectively
Customer service background required (1–3 years)
Strong verbal and written communication skills, strong interpersonal skills, someone who can handle objection
Administrative experience preferred
Detail oriented, time management skills, and thrive in a fast‑paced environment with proven ability to multitask
Hospitality background preferred
Positive team player and a self‑starter
Yardi Experience preferred
Knowledge of Fair Housing Regulations preferred
Benefits
Comprehensive benefits: medical, dental, vision, life insurance
Paid time off, holidays, and vacation
401(k) with company match, plus tuition reimbursement
Opportunity for professional advancement and exposure across functions
Participation in project‑level investment / equity opportunities
A culture grounded in craftsmanship, accountability, relationships, and innovation
Equal Employment Opportunity Statement The Procopio Companies is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Employment decisions are made based on qualifications, merit, and business needs. We do not discriminate based on race, color, religion, sex, national origin, age, disability, genetic information, veteran status, or any other protected status under applicable laws.
Pay Range The pay range for this role is: 28 – 30 USD per hour (Amara).
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