2026-27 Season Marketing Intern
Columbus Blue Jackets, Columbus, OH, United States
Overview
The intern will assist the Marketing Department through contributions to the marketing & execution of key team platforms, activations at CBJ home games, and the planning and implementation of in‑market grassroots events as well as in‑arena events. Interns will gain unique experiences related to marketing strategy and execution, game night promotions, collegiate marketing, and event marketing activation. Although there will be dedicated Marketing and Fan Engagement interns, there may be some crossover in duties and tasks.
Duties and Tasks (Marketing)
Contribute to the marketing and execution of key Marketing & Fan Engagement platforms such as Student Rush, the CBJ Bar Network and more
Assist with game night activation including concourse set up, plaza party operations, theme night and promotional night integration
Aid in the organization’s fan acquisition strategy through executions that drive data collection
Assist in the inventory, organization, and maintenance of marketing assets
Receive exposure to the internal creative process, distribution of advertising materials, strategies, and overall goals for various ticket promotions, marketing campaigns, and other team initiatives
Aid in the distribution of promotional items and team schedules throughout Central Ohio when necessary
Assist in the execution of events at Nationwide Arena and in the Columbus community, including but not limited to watch parties, community festivals, and season ticket holder events
Learning Objectives
Craft marketing plans from research to concept, development & implementation, execution & measurement
Gather insights and develop strategies to connect with various demographics including college students, millennials, and families
Describe how to execute a successful event from beginning concept to activation to summary
Intern Benefits
15-20 intern hours available each week in‑office
Internship timeline – September – end of the season
Requirements
Must be enrolled in college, sophomore or above preferred, sports management, marketing, business or related major is preferred
Experience with Microsoft Office (Outlook, Word, PowerPoint, and Excel)
Excellent oral, written, and interpersonal skills
Ability to work in a team environment
Detail oriented
Please note this is an unpaid internship
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
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Duties and Tasks (Marketing)
Contribute to the marketing and execution of key Marketing & Fan Engagement platforms such as Student Rush, the CBJ Bar Network and more
Assist with game night activation including concourse set up, plaza party operations, theme night and promotional night integration
Aid in the organization’s fan acquisition strategy through executions that drive data collection
Assist in the inventory, organization, and maintenance of marketing assets
Receive exposure to the internal creative process, distribution of advertising materials, strategies, and overall goals for various ticket promotions, marketing campaigns, and other team initiatives
Aid in the distribution of promotional items and team schedules throughout Central Ohio when necessary
Assist in the execution of events at Nationwide Arena and in the Columbus community, including but not limited to watch parties, community festivals, and season ticket holder events
Learning Objectives
Craft marketing plans from research to concept, development & implementation, execution & measurement
Gather insights and develop strategies to connect with various demographics including college students, millennials, and families
Describe how to execute a successful event from beginning concept to activation to summary
Intern Benefits
15-20 intern hours available each week in‑office
Internship timeline – September – end of the season
Requirements
Must be enrolled in college, sophomore or above preferred, sports management, marketing, business or related major is preferred
Experience with Microsoft Office (Outlook, Word, PowerPoint, and Excel)
Excellent oral, written, and interpersonal skills
Ability to work in a team environment
Detail oriented
Please note this is an unpaid internship
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
#J-18808-Ljbffr