
starpower - Account Executive, HCP and Patient Influencer Marketing
Real Chemistry, Lambertville, NJ, United States
Account Executive, HCP and Patient Influencer Marketing Real Chemistry is looking for an Account Executive, Entertainment and Influencer Marketing to join our growing team! This position you would sit on the consumer and wellness team, focusing on our pharmaceutical client accounts working with HCP and Patient influencers.
This is a hybrid role, based in New York City, Boston, Chicago, Carmel, Lambertville, or San Franciscoor remotely within the US, depending on team and business needs.
What you'll do:
Influencer and Celebrity Talent Procurement (Talent Casting & Negotiation)
Participate in the Talent Procurement process for public relations, advertising, digital and influencer marketing campaigns
Participate in internal casting sessions / brainstorming sessions (digital influencer, Health Care Providers, Patient, Celebrity etc.)
Conduct outreach to Influencers and their representation (agents, managers, publicists, etc.).
Manage talent vetting process and facilitate background checks (via third party service provider)
Develop client-facing materials, including casting sheets, scopes of work, budget trackers, formal offers, Long-form Agreements
Participate in the negotiation of Formal Offer and Long-form Agreements on behalf of brand and agency clients
Campaign Execution & Management
Manage content creators hosting briefing calls, managing them/content capture on site, facilitating client approvals and getting content live
Participate in campaign management & coordinating logistics
Facilitate Talent approvals of campaign materials
Track/document all Talent/Influencer approvals
Maintain Contract Tracker for each campaign
Create campaign recap documents (as needed)
Monitoring and daily tracking of performance insights that will be used to hone and improve client campaigns and programs
Prepare weekly/monthly, campaign, project, etc. reports on predetermined measures of success
Work closely in partnership with the account team, consistently mining data for opportunities to improve a campaign's performance.
Support in the development of post-campaign case studies
Management of Influencer database, keeping track of all influencer partnerships (past/present/future)
General
Monitor and mine sports & entertainment news publications, social media channels, blogs, and broadcast to identify opportunities and relevant information for clients
Manage and participate in day-to-day communications with clients and internal team
Attend in-person client meetings, and new business pitches
Participate in presentations to clients and prospective clients
Coordinate and participate in conference calls between starpower account teams, and clients, agents, etc.
Participate in data entry, evaluation, and database management; leverage agency tools, technology and database to analyze and provide data for clients
Assist in the overall growth of the agency, including new business & networking
This position is a perfect fit for you if:
Our Company values Best Together, Impact-Obsessed, Excellence Expected, Evolve Always and Accountability with an "I" really speak to you.
You are adaptable, resilient, and OK with adjusting your scope, responsibilities, and focus as we grow. When things change, so do we. We're always evolving.
You are proactive, driven, and resourceful with strong prioritization skills and a desire to dive into the data.
You are highly organized self-starter, able to work independently and under tight deadlines.
What you should have:
We live and breathe pop culture, so we expect our Account Executives to have an innate passion and curiosity for pop-culture/entertainment, as well as a passion for the pharmaceutical space, including but not limited to women's health, aesthetics, oncology, and more.
Digital/social media savvy
Creative, flexible, and self-motivated
2-4 years of experience interacting with brands, agencies (public relations & advertising), influencers, celebrities, agents, managers & publicists
Strong organizational, written and verbal skills
Proficient in Microsoft Word, Excel, PowerPoint, Outlook
Agency or talent desk experience strongly preferred
Pay Range: $65,000.00-$75,000.00 + overtime This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on job-related, non-discriminatory factors including but not limited to work experience, skills, certifications, and geographical location. The Company reserves the right to modify this pay range at any time.