Marketing Content Specialist
Nashville Public Radio, Boston, MA, United States
The Role
We're looking for a Marketing Content Specialist to own Passive's voice across LinkedIn, Instagram, and YouTube.
This isn't a "write captions and schedule posts" role. You'll have real creative freedom to build content that educates, entertains, and converts — across formats, across platforms, and across the full funnel.
You care about what performs. You have opinions about what good content looks like. And you're not waiting for a brand guidelines deck to tell you how to be interesting.
What You'll Do
Concept, write, and produce content across LinkedIn, Instagram, and YouTube — including short-form video, carousels, captions, and scripts
Build educational content around career growth, job searching, and the broken recruiting system we're fixing
Tell the Passive brand story in a way that resonates with ambitious professionals who are skeptical of the status quo
Analyze what's working, kill what isn't, and iterate fast
Collaborate with growth and product to align content with launches, campaigns, and company milestones
What We're Looking For
0–3 years of experience — or a portfolio that shows you know how to make content that actually lands
Strong writing skills and a distinct voice — you can be punchy, clear, and compelling without sounding like a brand bot
Comfort on camera or behind it — you're not precious about format
Platform fluency across LinkedIn, Instagram, and YouTube
Someone who treats content like a growth lever, not a checkbox
Bonus if you
Have grown a personal account, newsletter, or channel with real traction
Have scripted or produced short-form video content (Reels, Shorts, etc.)
Are genuinely interested in careers, AI, or dismantling systems that don't work
Why Passive
Creative freedom from day one — we want your ideas, not just your execution
You'll be building the content playbook, not inheriting someone else's
Direct access to experienced operators who treat content as a core growth channel
Remote and async-friendly — we care about what you make, not when you make it
#J-18808-Ljbffr
This isn't a "write captions and schedule posts" role. You'll have real creative freedom to build content that educates, entertains, and converts — across formats, across platforms, and across the full funnel.
You care about what performs. You have opinions about what good content looks like. And you're not waiting for a brand guidelines deck to tell you how to be interesting.
What You'll Do
Concept, write, and produce content across LinkedIn, Instagram, and YouTube — including short-form video, carousels, captions, and scripts
Build educational content around career growth, job searching, and the broken recruiting system we're fixing
Tell the Passive brand story in a way that resonates with ambitious professionals who are skeptical of the status quo
Analyze what's working, kill what isn't, and iterate fast
Collaborate with growth and product to align content with launches, campaigns, and company milestones
What We're Looking For
0–3 years of experience — or a portfolio that shows you know how to make content that actually lands
Strong writing skills and a distinct voice — you can be punchy, clear, and compelling without sounding like a brand bot
Comfort on camera or behind it — you're not precious about format
Platform fluency across LinkedIn, Instagram, and YouTube
Someone who treats content like a growth lever, not a checkbox
Bonus if you
Have grown a personal account, newsletter, or channel with real traction
Have scripted or produced short-form video content (Reels, Shorts, etc.)
Are genuinely interested in careers, AI, or dismantling systems that don't work
Why Passive
Creative freedom from day one — we want your ideas, not just your execution
You'll be building the content playbook, not inheriting someone else's
Direct access to experienced operators who treat content as a core growth channel
Remote and async-friendly — we care about what you make, not when you make it
#J-18808-Ljbffr