PPC Specialist
Vital Design, Portsmouth, NH, United States
PPC Specialist
Office Location: Portsmouth, NH
Years of Experience: 2+ Years
Salary Range: $50k - $95k+
Responsibilities
Build highly targeted PPC campaigns from scratch across multiple channels.
Manage multiple clients’ expectations, strategies, budgets, and conversions.
Maintain updates for large keyword lists.
Understand clients’ conversion goals and monitor performance based on goals, industry standards, and benchmarks.
Daily management of multiple PPC accounts (bid adjustments, targeting updates, ad optimization, etc.).
Perform research, analyze websites, document changes, and make optimization decisions.
Analyze click‑through rate, conversion, spend, and creative performance to identify growth opportunities.
Create monthly client reports.
Attend weekly and monthly client calls to provide updates on campaign performance.
Collaborate with team members to meet client goals.
Skills & Requirements
At least 2 years’ experience creating and managing Google Ad search and remarketing campaigns; Bing Ads and Google Shopping experience is a plus.
Ability to compile and analyze search data and metrics, making campaign‑direction decisions.
Advanced Excel skills.
Familiarity with SEO and CRO best practices.
Bonus Points (Not Required)
Google Ads Certification.
Bing Ads Certification.
Google Analytics Certification.
Experience managing paid Facebook and Twitter campaigns.
Experience using WordPress.
Experience with Google Shopping Campaigns.
Benefits
Competitive salary.
Health benefits.
Simple IRA.
Flexible Work from Home Schedule:
Fluid workday hours (we just ask that you find time for 8 hours of work).
Freedom to choose a hybrid WFH and/or in‑office schedule.
Great Perks – Read all about ’em.
#J-18808-Ljbffr
Years of Experience: 2+ Years
Salary Range: $50k - $95k+
Responsibilities
Build highly targeted PPC campaigns from scratch across multiple channels.
Manage multiple clients’ expectations, strategies, budgets, and conversions.
Maintain updates for large keyword lists.
Understand clients’ conversion goals and monitor performance based on goals, industry standards, and benchmarks.
Daily management of multiple PPC accounts (bid adjustments, targeting updates, ad optimization, etc.).
Perform research, analyze websites, document changes, and make optimization decisions.
Analyze click‑through rate, conversion, spend, and creative performance to identify growth opportunities.
Create monthly client reports.
Attend weekly and monthly client calls to provide updates on campaign performance.
Collaborate with team members to meet client goals.
Skills & Requirements
At least 2 years’ experience creating and managing Google Ad search and remarketing campaigns; Bing Ads and Google Shopping experience is a plus.
Ability to compile and analyze search data and metrics, making campaign‑direction decisions.
Advanced Excel skills.
Familiarity with SEO and CRO best practices.
Bonus Points (Not Required)
Google Ads Certification.
Bing Ads Certification.
Google Analytics Certification.
Experience managing paid Facebook and Twitter campaigns.
Experience using WordPress.
Experience with Google Shopping Campaigns.
Benefits
Competitive salary.
Health benefits.
Simple IRA.
Flexible Work from Home Schedule:
Fluid workday hours (we just ask that you find time for 8 hours of work).
Freedom to choose a hybrid WFH and/or in‑office schedule.
Great Perks – Read all about ’em.
#J-18808-Ljbffr