Marketing Coordinator
DaySmart Software, Inc., Ann Arbor, MI, United States
About the Role
We’re looking for a highly motivated Marketing Coordinator to join the DaySmart Vet team. This is a hands‑on, well‑rounded role where you’ll work side‑by‑side with experienced SaaS marketers across the full marketing mix—from campaign execution and brand building to customer advocacy and cross‑functional collaboration.
What You’ll Do
Partner with the Senior Marketing Manager to plan and execute multi‑touch campaigns targeting both net‑new prospects via demand gen and the existing customer base—including churn reduction, product launches, upsell, add‑on, and attachment plays.
Manage campaign timelines, coordinate across stakeholders, and communicate objectives, deliverables, and instructions clearly and proactively.
Bring a creative and strategic lens to marketing assets across channels: landing pages, blog posts, webinars, case studies, success stories, emails, and more.
Identify, build, and manage relationships with existing customers to feature them in case studies, testimonials, and other advocacy initiatives.
Help turn happy customers into one of our most powerful marketing channels.
What You Bring
2+ years of marketing experience in a B2B SaaS environment.
Bachelor’s degree in marketing, communications, or a related field.
Strong writing skills—able to switch from punchy ad copy to long‑form blog content without losing your voice.
Sharp organizational instincts—keeps projects on track without prompting.
Familiarity with marketing tools like WordPress, Marketo, Salesforce, SalesLoft, or similar platforms.
A creative and strategic mindset—thinks about the ‘why’ behind every campaign, not just the ‘what.’
SaaS, tech, or software industry background is a bonus but not required—curiosity and drive matter more.
The salary for this role is $55,000–$60,000 per year.
What We Offer
Competitive salary and benefits including medical, dental, vision, HSA, FSA, and more.
401(k) plan with company match on your contributions.
Open PTO and a generous paid holiday schedule.
Supportive work environment with flexibility to work where/how you want—office, remote, or hybrid.
Opportunities to learn and grow continuously.
Location & Working Arrangement
US‑based position; fully remote, in‑person, or hybrid options available.
Physical offices in Wayne, PA and Austin, TX.
DaySmart is committed to creating a diverse employee environment and is a proud equal‑opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, disability, age, or veteran status.
We believe in building an inclusive and equitable workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender identity, sexual orientation, national origin, disability, age, or veteran status.
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What You’ll Do
Partner with the Senior Marketing Manager to plan and execute multi‑touch campaigns targeting both net‑new prospects via demand gen and the existing customer base—including churn reduction, product launches, upsell, add‑on, and attachment plays.
Manage campaign timelines, coordinate across stakeholders, and communicate objectives, deliverables, and instructions clearly and proactively.
Bring a creative and strategic lens to marketing assets across channels: landing pages, blog posts, webinars, case studies, success stories, emails, and more.
Identify, build, and manage relationships with existing customers to feature them in case studies, testimonials, and other advocacy initiatives.
Help turn happy customers into one of our most powerful marketing channels.
What You Bring
2+ years of marketing experience in a B2B SaaS environment.
Bachelor’s degree in marketing, communications, or a related field.
Strong writing skills—able to switch from punchy ad copy to long‑form blog content without losing your voice.
Sharp organizational instincts—keeps projects on track without prompting.
Familiarity with marketing tools like WordPress, Marketo, Salesforce, SalesLoft, or similar platforms.
A creative and strategic mindset—thinks about the ‘why’ behind every campaign, not just the ‘what.’
SaaS, tech, or software industry background is a bonus but not required—curiosity and drive matter more.
The salary for this role is $55,000–$60,000 per year.
What We Offer
Competitive salary and benefits including medical, dental, vision, HSA, FSA, and more.
401(k) plan with company match on your contributions.
Open PTO and a generous paid holiday schedule.
Supportive work environment with flexibility to work where/how you want—office, remote, or hybrid.
Opportunities to learn and grow continuously.
Location & Working Arrangement
US‑based position; fully remote, in‑person, or hybrid options available.
Physical offices in Wayne, PA and Austin, TX.
DaySmart is committed to creating a diverse employee environment and is a proud equal‑opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, disability, age, or veteran status.
We believe in building an inclusive and equitable workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender identity, sexual orientation, national origin, disability, age, or veteran status.
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