Principal, Enterprise Sports Marketing Campaigns

VARITE is looking for a qualified Principal, Enterprise Sports Marketing Campaigns. WHAT THE CLIENT DOES? An American computer software company that offers a wide range of programs from web design tools, photo manipulation and vector creation, through video/audio editing, mobile app development, print layout and animation software. WHAT WE DO? Established in the Year 2000, VARITE is an award-winning minority business enterprise providing global consulting & staffing services to Fortune 1000 companies and government agencies. With 850+ global consultants, VARITE is committed to delivering excellence to its customers by leveraging its global experience and expertise in providing comprehensive scientific, engineering, technical, and non-technical staff augmentation and talent acquisition services. Job Title: Principal, Enterprise Sports Marketing Campaigns Location: NY/NJ/CT-based highly preferred to support strategic alignment with key Sports Partners headquarters in NYC. This is a Hybrid role. Candidate will be going into the office and also will be required to go into the MLB, NFL office locations. Contract Duration: 6 months (Possible extension) Pay Rate Range: $85 - $95.47/hr. on W2 Work Authorization: Only USC or GC HERE’S WHAT YOU’LL DO: Role summary: Reporting to the Director of Sports Marketing & Innovation, you will manage enterprise marketing and technology campaigns with top sports organizations (such as the NFL and MLB) to boost brand visibility, increase fan engagement, and amplify ****'s presence across all sports platforms. Leveraging your expertise in integrated marketing, you'll coordinate impactful campaigns across web, social, media, brand, PR, partners, advertising, and live events—highlighting how ****'s AI technology transforms next-generation fan experiences. Preferred: Experience working with sports organizations, creativity and technical prowess to emphasize the power of AI in customer experiences, and a deep passion for sports. Location: NY/NJ/CT-based highly preferred to support strategic alignment with key Sports Partners headquarters in NYC. Assignment duration: Approximately 6 months. Estimated maternity leave start date of June 13, 2026. Requesting a one-month overlap both at the beginning (early May start date for backfill coverage) and end of maternity leave period. Travel Expectation: 10%-15% annually, with peak activity during key tentpole events, regular sports league HQ meetings, **** Summit, and internal field alignment. Focus areas: Manage and execute comprehensive enterprise sports marketing programs that enhance brand visibility, drive fan engagement, and maximize **** impact across all sports-related platforms and partnerships. Collaborate with the Global Sports Marketing team on end-to-end planning and delivery of integrated marketing campaigns—spanning content, web, social, media, advertising and flagship events. Manage **** Enterprise campaign planning cycles, from annual partnership calendars to real-time activations around major flagship sporting events (Super Bowl, World Series, etc.). Align cross-region and global stakeholders to ensure messaging consistency and cultural relevance in every market. Collaborate with cross-functional teams on developing immersive activations that help bring the value of **** Enterprise technology to life across our sports partnerships. Required Skills: Possess a solution-oriented mindset, and the ability to adapt strategies as priorities shift. Display a measured, mature, organized, and polished approach to stakeholder communication and collaboration. Comfortable in managing budgets within Excel. Ability to leverage proven methodologies and draw on effective practices from previous experience, such as work at **** or a similar environment. Experience using Excel, PowerPoint, Word, SharePoint, Slack, Workfront, AI tools. What you’ll need: Bachelor’s degree in marketing, business, or a related field required, MBA or advanced degree preferred. 12+ years of experience in enterprise marketing. Proven track record developing integrated marketing campaigns with sports organizations required. Experience working with cross-functional global teams, ability to lead & influence without direct authority. Strong experience working with sports organizations, creativity and technical prowess to emphasize the power of AI in customer experiences required. Strong storytelling and executive-facing communication skills. BENEFITS: Health Insurance: Medical, dental, and vision coverage Retirement Plans: Participation in a company-sponsored retirement savings plan. Legal Service Plans: Offering access to attorneys for legal advice and representation. VARITE is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. #J-18808-Ljbffr